A story with tens of thousands of articles.

A story with tens of thousands of articles.
life and death, blessing and cursing, from the main character in the hands of readers.

Tuesday, June 7, 2016

9 types of email for effective lead nurturing – [SPEED email series, Part 3 of 5]

If you are looking for a professional writer, both fiction, and nonfiction, please contact richard.nata@yahoo.co.id

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9 types of email for effective lead nurturing – [SPEED email series, Part 3 of 5]


Resourc
9 types of email for effective lead nurturing
We’re in a groove here on the Scoop.it blog—an email groove.
In Getting Started with Email Marketing, you learned why email’s a must in your digital marketing mix, how to get started by selecting a service provider, and how to use readymade templates.
The second installment in the series, How to Build a Valuable Email List By Delivering Value, uncovered 26 ideas for using lead magnets for list building and a sizable list of ways to gather email addresses from new prospects.
When you apply these lessons, you’re ready to put email marketing in motion to nurture leads and grow your customer base. And given the power of email marketing and automation platforms, there are a ton of strategies you can tap.
Here are nine types of email for effective lead nurturing you can analyze and implement if they’re a fit for your strategy.

Newsletters

Email is a lead nurturing tool. Lead nurturing is a conversion strategy. Of course, email can also be a powerful play for fostering retention and referrals.
The email newsletter is your catch-all for these marketing tactics—and more. You put your brand, content, products, services, tips, tactics, and whatever else you choose to include in front of your prospects and customers at regular intervals.
If you’re doing it right, you’re building trust.
If you’re doing it efficiently, you’re using an easy system for assimilating relevant content and news from sources inside and outside of your company. In fact, many of the best newsletters feature a steady stream of curated content.
Pssst…
Scoop.it Content Director platform happens to deliver #NeverBeenEasier newsletters. Why make this stuff harder than it has to be?

Digests

Behold curation. Behold simplicity. Behold email marketing of the digest variety: a powerful shortcut for you and a welcome time-saver for your subscribers.
Digest-style emails are simply lists of content, usually blog posts, though they can include podcasts, infographics, or anything you can click-to-find. Digests typically include short descriptions of the content, and of course, links to it.
Sometimes the content is connected by a theme. Sometimes not. The features a digest email focuses on may all come from one source (say, the best of our blog in February, for example). Or not.
There are quite a few reasons to consider delivering digest emails to your subscribers. Atop the list, it’s easy. In fact, with many email systems, it can be entirely automatic.
1 MarketingProfs - digest
MarketingProfs delivers its subscribers a daily digest with links to, and descriptions of, five features. Some are newly published while others are popular evergreen posts and products

Autoresponders

An autoresponder is a series of emails—usually focused on a specific topic—and often on a specific persona as well. Autoresponders are delivered in a pre-determined sequence at pre-determined intervals.
You’ll want to consistently address your prospect’s needs and stress the benefits of your products or services. How the sequence works is your call. Normally, they go something like this:
Welcome message > Content > Content > Content > Content > Content > Content > Promotion
Or, you can be a bit more aggressive.
Welcome message > Content > Promotion > Promotion > Promotion
Or, you can highlight your content with each email while including a product or service you offer. For instance, each installment of your autoresponder sequence might link to a different blog post, but also include an additional call to action to generate sales for an event, course, book, app, product, etc.
If things go as planned, your email autoresponder series will build trust with your prospects. Your messages will make regular appearances in their inboxes. And, you’ll be sharing useful lessons and progressively gaining mindshare. If your content is well received, you’ll essentially be training the reader to open your emails, visit your website, and ideally, do business with you.
This is the formula, simply stated:
Repeated touches and visits = familiarity = trust = sales.

Welcome email

New subscribers are more likely to open your emails. Sending personalized welcome emails creates a connection with first-timers and builds trust.
Welcome emails might educate recipients about your value proposition, ask them to tell you more about themselves, and provide resources and helpful information personalized to their interests.

Transaction emails

Savvy email marketers follow-up with transactions of every sort, be they order status receipts, service request updates, shipping notices or confirmations.
Your marketing automation platform enables you to trigger the emails immediately. Share some love in the form of content that delivers value, such as:
  • Product usage tips
  • Answers to frequently asked questions
  • Delivery tracking information
  • Links to community forums
  • Invitations to connect via social networks
  • Requests for feedback
2 ProsperWorks transaction
This transaction was merely a free trial. ProsperWorks is wise to recognize this and send a welcome email highlighting tools to help get me get started with their CRM solution.

Abandonment follow-up

The scenario here: a known contact clicks into a form, places a product in the cart, or nearly completes some desired action.
Thanks to marketing automation, you can respond via email with a message based on actions your prospect did or didn’t take.
Messages triggered by cart or form abandonment may work to strengthen engagement and inspire the recipient to make another move. Email in situations such as cart abandonment should employ a friendly tone and offer helpful assistance.
3 Adidas abandonment
Adidas cleverly taps into the customer’s competitive spirit: he hates to lose. Clearly, they’d like Andrew (the recipient) to come back or call. See, he also has the option to order by phone 24/7.

Special occasions

Special occasions can make for special emails. First, consider your customers’ special occasions: birthdays, anniversaries, holidays or important milestones in their lives. Second, the occasion being celebrated could be your own—an anniversary for your company or for the customer’s use of your products and services.
Of course, you need to put notices such as these into proper perspective. The one-year anniversary of a customer running your software may not be perceived as special. Your challenge is to make it special.
Be creative. Commemorate the occasion in a special way with a gift or offer that is perceived to be worthy of celebration.

Re-ordering email

Will customers need to replenish supplies at regular intervals or order seasonally? Do you have a large product line or offer a multitude of optional services you can cross-sell and upsell?
If so, consider some of the following ideas:
  • Deliver new product updates to business clients (e.g. software)
  • Send seasonal product order reminders (e.g. calendars)
  • Send reminders for fill orders (e.g. foods, ink cartridges)
Sending seasonal messages provides a convenient opportunity to thank patrons for their business and enables you to maintain a more continuous dialogue without creating additional work for sales people.
4 Dropbox reorder
Dropbox encourages users to install Dropbox on more computers and also lists the benefits of doing so.

Lifecycle email

If you haven’t sensed some of these email types overlap, you will in this final section. No worries. The purpose of this post is to help you discover a variety of ways you can put the power of email marketing to work, including, hopefully, some ideas you’ve yet to try.
Lifecycle emails make sense because your customers need different content at different times in the buying cycle. Your messaging might evolve throughout the customer lifecycle like so:
  • New prospects are sent welcome messages, educational content, or incentives to buy.
  • Engaged prospects get invitations to events, targeted content based on website activity, price information, customer case studies.
  • Lapsed or disengaged prospects are sent surveys, incentives to revisit the website or blog, and promotions.
5 Buzzsprout lifecycle
This email aims to drive inactive users into action by informing them about product updates.
You’ll want to mix, match and find the email tactics that meet the needs of your customers and ultimately, prove effective for nurturing leads. The most effective email marketing plan will likely include many of the techniques covered here.
Picking up SPEED
What’s SPEED? The first post in this series spelled out a formula for capitalizing on the power of email by achieving SPEED: Smart, Profitable, Easy, Effective and Data-driven.

E is for Easy.In the next post in the series we’ll examine SPEED strategies and tap into the mind of a guy who is especially keen on helping make email marketing easy.

About Barry Feldman

Barry is a content marketing consultant, copywriter and creative director. 
He writes for many of the web’s leading online marketing websites and a vast array of businesses. Barry’s recognized as a leader in online marketing 
and social media. More info: http://feldmancreative.com
e: http://blog.scoop.it/2016/02/08/9-types-of-email-for-effective-lead-nurturing-speed-email-series-part-3/



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Berapa sih nilai dari blog gue DALAM DOLLAR  ? http://richardnata.blogspot.com/2015/04/berapa-sih-nilai-dari-blog-gue-dalam.html


Need a professional writer? Fiction and non-fiction? contact richard.nata@yahoo.co.id
Let me introduce myself. My name is Richard Nata. I am an author, novelist, blogger and ghost writer. My articles, including short stories have been published in magazines and newspapers since 1994. I have written a lot of books, both fiction and non-fiction. So I was a professional in the field of writing, both fiction and non-fiction.

I was born in Jakarta, August 17, 1968.  

In 1988, at the age of 20 years, I started working as an accounting staff. Age 24 years has occupied the position of Finance Manager. Age 26 years as a General Manager.

In 1994, my articles published in magazines and tabloids.

In 1997, I wrote a book entitled "Buku Pintar Mencari Kerja". This book is reprinted as much as 8 times. Through the book, the authors successfully helped tens of thousands of people get jobs at once successful in their careers. They were also successful when moving to work in other places.

In 1998, I started investing in shares on Bursa Efek Indonesia (Indonesia stock exchange). As a result of investing in the stock market then I can provide consulting services for companies that want to go public in Indonesia stock exchange.

more information :
1. IPO KAN PERUSAHAAN ANDA DI BEI, TRIK TERCEPAT MENJADIKAN ANDA SEORANG KONGLOMERAT. brand, ideas, story, style, my life: IPO KAN PERUSAHAAN ANDA DI BEI, TRIK TERCEPAT MENJADIKAN ANDA SEORANG KONGLOMERAT.
2. JASA KONSULTAN GO PUBLIC ( IPO ) DI BURSA EFEK INDONESIA. 


BUKU PINTAR DAPAT KERJA GAJI TINGGI PINDAH KERJA GAJI SEMAKIN TINGGI made by retyping the book BEST SELLER of the author, entitled “Buku Pintar Mencari Kerja”. This ebook available on google play.

In 2015, I had the idea of a startup company where the readers can decide for themselves the next story. WASN'T THIS A GREAT IDEA? IF can be realized WILL BE WORTH billions USD. Because CAN PRODUCE FOR MILLIONS OF DOLLARS even tens of millions USD annually. 

In theory, in 10-20 years into the future, my startup income, amounting to hundreds of million USD annually can be obtained easily. AND IF FOLLOWED BY MANY COMPANIES IN THE WHOLE WORLD WILL THEN BE A NEW INDUSTRIAL worth trillions USD. 

To be honest. Currently I'm not having a lot of money. So I start marketing my startup with blogspot.

My STARTUP :


A story with millions of choices in it - looking investor like you.



Try to imagine this. When you're reading a story on the web or blog, you are given two choices. You can choose the next story based on your own choice. After selecting then you can continue reading the story. Shortly afterwards you will be presented back to the 2 other options. The next choice is up to you. Then you continue the story you are reading. After that you will be faced again with 2 choices. So onwards. The more stories you read so the more options you have taken.


If you feel curious then you can re-read the story by changing your selection. Then you will see a different story with the story that you have read previously. The question now is why is this so? Because the storyline will be varying according to your choice. 


I, as the author is planning to make tens of thousands of articles with millions of choices in it. With tens of thousands of articles then you like to see a show of your favorite series on TV for several years. The difference is while watching your favorite TV series, then you can not change the story. Meanwhile, if you read this story then you can alter the way the story according to your own choice.

You might say like this. Sounds like a book "choose your own adventure". Books I read when I was young.

Correctly. The idea is taken from there. But if you read through a book, the story is not so exciting. Due to the limited number of pages. When a child first you may already feel interesting. But if you re-read the book now then becomes no fun anymore because you don't get anything with the amount of 100-200 pages. 

Have you ever heard of game books?  When you were boy or girl, did you like reading game books? I think you've heard even happy to read it.

Gamebooks are sometimes informally called choose your own adventure books or CYOA which is also the name of the Choose Your Own Adventure series published byBantam BooksGamebook - Wikipedia, the free encyclopedia
Gamebook - Wikipedia, the free encyclopedia

A gamebook is a work of fiction that allows the reader to participate in the story by making effective choices. The narrative branches along various paths through the use of numbered paragraphs or pages.
Lihat preview menurut Yahoo

Bantam Books with the Choose Your Own Adventure 

series has produced more than 250 million US 

dollars. While I offer you more powerful than the Choose 

Your Own Adventure. Because of what? Because the 

story that I made much more interesting than the stories 

created by the authors of Bantam Books. You will not get anything just to 100-200 pages. While the story that I created is made up of tens of thousands of articles with millions of choices in it.

For comparison are the books published with the theme "choose your own adventure" produces more than 250 million copies worldwide. If the average price of a book for 5 USD, the industry has produced more than 1.5 billion USD. But unfortunately this industry has been abandoned because the reader begins to feel bored. The last book was published entitled "The Gorillas of Uganda (prev." Search for the Mountain Gorillas ")". And this book was published in 2013.

Based on the above, then you are faced with two choices. Are you interested in reading my story is? Or you are not interested at all. The choice is in your hands.
If you are interested then spread widely disseminated this article to your family, friends, neighbors, and relatives. You can also distribute it on facebook, twitter, goggle +, or other social media that this article be viral in the world. By doing so it is a new entertainment industry has been created.

Its creator named Richard Nata.

The full articles that talks about this: 
  



WHY DO I NEED STARTUP FUNDS FROM INVESTORS? I NEED A LOT OF FUNDS FROM INVESTORS BECAUSE I HAVE TO LOOKING FOR EXPERT PROGRAMMERS(IT).BECAUSE THE DATA IS HANDLED IS VERY LARGE, IT MAY HAVE TO WEAR SOME PROGRAMMERS(IT).

I CAN NOT WEAR SOME FREELANCE PROGRAMMER BECAUSE THE DATA MUST BE MONITORED CONTINUOUSLY FROM VIRUSES, MALWARE, SPAM, AND OTHERS.

IN ADDITION FUNDS FROM INVESTORS IS ALSO USED TO BUY SERVERS WITH VERY LARGE CAPACITY. FUNDS ARE ALSO USED TO PAY EMPLOYEE SALARIES AND OPERATIONAL COSTS OF THE COMPANY.

FUNDS CAN ALSO BE USED FOR ADVERTISING AND OTHER MARKETING STRATEGIES.FUNDS CAN ALSO BE USED TO ADVERTISE MY STARTUP AND OTHER MARKETING STRATEGIES.

IF I GET A VERY LARGE FUND, THE PART OF THE FUNDS USED TO TRANSLATE THE STORY INTO VARIOUS LANGUAGES.With more and more languages, the more readers we get.
WITH MORE AND MORE READERS, THE MORE REVENUE WE GET. 

AS AN INVESTOR THEN YOU DO NOT HAVE TO FEEL ANXIOUS ABOUT YOUR FUNDS. BECAUSE YOUR FUNDS WILL NEVER BE LOST BECAUSE IN 3-5 YEARS YOU HAVE RETURNED THE FUNDS COUPLED WITH PROFIT.
THIS BUSINESS IS ONE AND THE ONLY ONE IN THE WORLD.

If we can make a good story, so that the readers will 

come again and again for further reading the story then 

our earnings will continue to grow and will never 

diminish. This is due to new readers who continued  to 

arrive, while long remained loyal readers become our 

customers.

So that the number of our readers will continue to 

multiply over time. With the increasing number of loyal 

readership then automatically the amount of income we 

will also grow larger every year. The same thing 

happened in yahoo, google, facebook, twitter, linkedin, 

and others when they still startup.

Deuteronomy {28:13} And the LORD shall make thee the 

head, and not the tail; and thou shalt be above only, and 

thou shalt not be beneath; if that thou hearken unto the commandments of the LORD thy God, which I command thee this day, to observe and to do [them: ]

Try to imagine this. If I give a very unique story. It was the first time in the world. But the world already know this story even liked it. Because the world love the game books. While the story that I made is the development of game books.
Do you Believe if I dare say if I will succeed because my story will be famous all over the world as Harry Potter?
I believe it. Not because I was the author of the story, but because of the story that I made is unique and the only one in the world. 
Income from my startup :
1. Ads. With millions of unique visitors, the price of the ads will be expensive.
2. Affiliate marketing. In addition to advertising, we are also able to put up some banner from affiliate marketing.
3. Contribution of the readers. If you have a million readers and every reader to pay one US dollar per year then you will get the income of one million US dollars per year. 
If you have a million readers and every reader to pay one US dollar per month then you will get as much revenue twelve million US dollars per year.
4. Books and Comics. After getting hundreds of thousands to the millions of readers of the story will be made in books and the form of a picture story (comics).
5. Movies. If we have a good story with millions of readers then quickly we will be offered to make a film based on the story.
6. Merchandise related to characters. After the movies there will be made an offer for the sale of goods related to the characters.
7. Sales. With millions of email that we have collected from our readers so we can sell anything to them.
    Each income (1-7) worth millions to tens of millions of US dollars. 
    Because each income (1-7) worth millions to tens of millions of US dollars. Then in 10-20 years into the future, AI will be earning hundreds of million USD annually.
So how long do you think my story that I made could gather a thousand readers? Ten thousand readers? One hundred thousand readers? A million readers? Five million readers? Ten million readers? More than ten million readers?
But to get all of it of course takes time, can not be instant. In addition, it takes hard work, big funds and placement of the right people in the right positions.
By advertising, viral marketing, strong marketing strategies and SEO then a million readers can be done in less than a year. Ten million readers can be done in two to three years.
This is the marketing strategy of my startup.
When hundreds of thousands or millions of readers already liked my story then they have to pay to enjoy the story that I made.
If you are a visionary then you will think like this.
With the help of my great name in the world of business, my expertise in marketing, advertising, marketing by mouth, viral marketing, then collecting a million readers to ten million readers will be easy to obtain. Is not that right?
The question now is what if people like my story as they like Harry Potter? You will get tens of millions or even hundreds of millions of email addresses from readers. With that much email, we can sell anything to the readers.
Since April 2013, Wikipedia has around 26 million articles in 285 languages are written by 39 million registered users and a variety of anonymous people who are not known from other parts of the world.  Web ranked by Alexa, Wikipedia is a famous website number 6 which has been visited by 12% of all Internet users with 80 million visitors every month and it is only from the calculation of America.

resource : http://www.tahupedia.com/content/show/136/Sejarah-dan-Asal-Mula-Wikipedia

If no Wikipedia then need hundreds of thousands to millions of books required to make 26 million articles in 285 languages into books.

With the Wikipedia then people started to leave to read a book or books to seek knowledge about a subject or many subjects.

The same thing will happen. Read a story in a book or books to be abandoned. Read a story with millions of choices on the web or blog is far more interesting than reading a book or books. 

So what happens next? In 10-20 years ahead then read a story in a book to be abandoned. Otherwise my startup will grow and continue to develop into a new entertainment industry.

New entertainment industry, where I was a forerunner startup will continue to evolve. 
Therefore, in 10-20 years into the future, my startup will be earning hundreds of million USD annually.

So do not delay. Invest your money immediately to my startup. Take A Look. There are so many advantages if you want to invest in my startup.
WHY YOU SHOULD INVEST YOUR MONEY RIGHT NOW? .
IF YOU INVEST YOUR FUNDS IN ONE, TWO OR THREE YEARS INTO THE FUTURE, YOU MAY BE TOO LATE.
BECAUSE IN 1-3 YEARS INTO THE FUTURE THEN I'VE GOT THE FUNDS. THE FUNDS CAN COME FROM SOME INVESTORS, LOANS FROM BANKS OR FROM ADVERTISEMENTS POSTED ON MY BLOG.

IF I'VE GOT A LARGE AMOUNT OF FUNDS THEN I'VE NO NEED OF YOUR FUNDS. SO INVEST NOW OR NOT AT ALL.

My BLOG started to be written January 11, 2015. TODAY, MAY 30, 2015, THE NUMBER OF CLICKS HAS REACHED 56,750. SO FAR SO GOOD.

If I get big funds from investors then with a quick story that I wrote will spread throughout the world.

So I got acceleration because I can put ads in a large variety of media such as Google AdWords, Facebook, and others. I also can perform a variety of other marketing strategies.
If I do not get funding from investors then my story would still spread throughout the world. But with a longer time, Slow but sure.

So either I get funding from investors or not, the story that I wrote will remain spread throughout the world. Ha ... 7x

So don't worry, be happy.

My advice to you is you should think whether the data that I have provided to you makes sense or not .
If my data reasonable then immediately invest your funds as soon as possible.

Then we discuss how we plan further cooperation.

Thank you.
Lord Jesus bless you.
Amen
P.S. The offer letter I gave also to the hedge funds and 

venture capital and other major companies 

in the entire 

world. So who is fast then he will get it.


P.P.S. In addition, there is one more thing I 

want to tell you. If a story can generate tens 

of millions of US dollars, then what if made 


many stories? Then why do not you make 2, 3 or many stories? You will get hundreds of million USD annually.

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