A story with tens of thousands of articles.

A story with tens of thousands of articles.
life and death, blessing and cursing, from the main character in the hands of readers.

Saturday, June 11, 2016

Common Sales Communication Mistakes and How to Avoid Them

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Common Sales Communication Mistakes and How to Avoid Them

D’oh.
I’d be lying if I didn’t utter Homer Simpson’s favorite phrase after realizing that I’ve made one of the common sales communication blunders we’re about to outline below.
sales communication
I’ve also been on the other side of these plenty of times and it’s never a good look.
We’ve been through some good habits of successful salespeople, but today’s post outlines some very common sales communication miscues and how to avoid them. Although many of these may seem trivial, all it takes is one bad impression to turn someone off and ultimately miss out on an opportunity.
Here. We. Go. ðŸš€

Addressing Someone By Their Roll Call Name

Not many people know this, but my real name is Joseph Scott Britton Jr.
I’ve been called my middle name since I was born because I’m a Jr. In fact, the only time I really ever got called Joseph was in elementary school on the first day of school or when we had a substitute teacher who’d blindly rattle off the names on an attendance sheet as they appear.
“YOUR NAME IS JOSEPH?!?!?!”
Interestingly enough, I see this phenomena of addressing someone by their roll call name happen all the time in outbound campaigns.
Someone’s LinkedIn might say Thomas, Joseph, or Daniel, so SDRs use that as their [First Name] field in a new campaign even though these prospects might go by Tom, Joe, and Dan.
What do you think the signal is when someone receives an email addressed to their roll call name which no one calls them by?
This person is someone I don’t know!
It’s kind of like when you get a cold call that starts with “May I speak to the homeowner”? You immediately thin slice the person on the other end and try to elegantly move on.
A simple fix for this is scrolling down to their LinkedIn recommendations where their peers and colleagues often address them by the name they use everyday:
sales communication
But what do his friends and colleagues really call him…
sales communication
Notice the difference?
This quick check is  much easier to perform when taking a more account based sales development approach…but there are ways to mitigate this sales communication faux pas in larger SDR campaigns.
A very simple exercise is to keep a running list of commonly abbreviated names and then have an outsourced lead generation team QA the profiles of those leads in order to make sure you aren’t calling anyone by their roll call name.

Sending Broken Images

Including dynamic images within emails are becoming a best practice for effective email sales communication. This can span from gifs that demonstrate product functionality to charts charts that act as a billboard for your value proposition that’s impossible to miss.
I can’t tell you how many times someone whose been radio silent has responded to me immediately when I’ve included a compelling image in an email vs. standard static text.
Unbeknownst to many sellers, a lot of times these images don’t actually get rendered in the recipient’s inbox.
This is because many email service providers, including Gmail, can’t always render the image unless it is publicly hosted vs. just an image you are pulling from a folder on your computer.
As a result, even though the image displays when you’re composing the image, the person you’re emailing will get something like this:
sales communication
The easiest way to make sure this doesn’t happen is to copy and paste any image you’re sending to a Google Doc and then repaste the image from the Google Doc into your email.
I keep a Google Doc named “Gmail Images” where I host all my images that I include in emails so it’s easy to keep in once place.
sales communication
So long as you’re using this methodology you can be confident that you won’t run into issues. Although, it’s never a bad idea to send a few test emails to members of your team when you’re trying a new campaign just to make sure.

Mistiming Responses Alluding to Compliance

I’d say the contents of about 1/3 of my external facing emails are asking people to complete some sort request.
“Hey, can you download our updated bot?”
“Did you get a chance to review that redline?”
“Can you send that Scala engineer you mentioned a note for me?”
Requests like this often receive replies that allude to completion of the action at some point in the future.
Recipients will say:
“Yeah, I’ll do it later today.”
“It’s on my to do list in the next few days”
“Setting a reminder to email them tomorrow morning.”
At this point you’re in follow through purgatory; all you can do is wait, hoping that this person will actually do what they said they would.
giphy (6)
One sales communication mistake I often see here is people following up immediately with a thank you or acknowledgement alluding to their future compliance.
The reality is that many people just don’t follow through. What follows is some pestering until they actually come through….less than ideal.
In my experience, a more effective approach is to time the acknowledgement email reply to coincide with their proposed time frame for following through.
For example, if they say “I’ll do it later today,” I’ll Boomerang that email to return to my inbox the following morning and save the “thanks” until I’ve given them time to be congruent with their time frame.
sales communication
If they haven’t  followed through when they alluded that they would, the acknowledgement email serves as a gentle nudge for compliance.
Some more timing examples:
“later today”  →  following morning acknowledgement
in the next few days”  → acknowledgement email two days later
“tomorrow morning”  → acknowledgement email following afternoon
If someone says something like “next week” or “in a month”, using this tactic probably doesn’t make sense. In fact, it can make you look aloof. So you can just shoot them a note pretty immediately saying something like the following:
“Thanks! If I don’t hear from you after a [insert proposed time window], I’ll ping you.”
Your messaging should be aimed at keeping them on the hook to be congruent with what they said. This can be a very powerful force.

Copy and Paste Formatting

How many times have you gotten an email that looks like this?
sales communication
Do you even format bro? This is just JV laziness.
 I’ve yet to encounter someone who prefers knowing they’re part of a bulk email campaign vs. receiving a genuine personal email. Few things make it more obvious than a formatting blunder like the one above.
If you’re going to do a bunch of copy and pasting, make sure to use the remove formatting function in Gmail.
Screen_Shot_2016-06-07_at_8_03_39_PM
After this, I’d send yourself a test email to another address just to make sure. It’s worth the extra 30 seconds of time.
After you’ve verified that you’re not using jacked up formatting, you can save the template for quick recall with an email templating tool. I personally like Snippets from Streak because its free and has hotkey functionality.
Want the exact email scripts I keep handy with snippets for situations like breakup emails, customer feedback requests, meeting requests when you’re busy, and when someone asks for use cases of your product?
Click below to get those scripts and more.
Click Here For My 10 Most Commonly Used Email Script Templates

Not Calibrating Communication With Responsiveness

People have been making a big fuss about social selling for awhile. Rightfully so, as these days the people you’re interacting with live across a host of mediums from email and SMS, to twitter and LinkedIn.
A common sales communication mistake I see all the time is failure to calibrate where people are most responsive after some initial dialogue.
I’ve been having someone continuously hit me up on Facebook Messenger every time they want to chat, yet I suck on FB Messenger. I’ve indicated  three times I’m slow there and redirected the conversation over email…yet they keep deciding to try and communicate with over FB.

sales communication

Once you’ve started to interact with someone across more than one medium, you want to pay close attention to their responsiveness across each and focus communication where they are most responsive.
BTW, this doesn’t only occur with external sales communication. I was with a sales manager a few days ago who said that if someone wants an immediate answer from him, his reps know to ping him on Slack vs. email.
“I’m just way more responsive in Slack than my inbox, which is always a mess.”
If you aren’t getting the level of responsiveness you want from someone and maybe have only tried communicating with them in one channel, try hitting them up somewhere else. Over the years, I’ve had a lot of success tweeting at people who won’t get back to me over email. ðŸ˜Š
At Troops, we’ve been working on a way to keep track of when you last contacted someone over email.
Want to learn more about our Slackbot? Click the image below to join our beta:
sales communication

The Request For Intro Vs. Blurb

Anytime you’re trying to get to someone you don’t know, a warm intro is always your best bet for success.
The best way to broach an email introduction is the method that requires the least amount of friction possible for the person you’re asking to make the intro.
In my experience, sending a forwardable request for intro is by far and away the easiest. All the person has to do is press forward and maybe add a sentence or two and they’re done.
Screen_Shot_2016-06-07_at_8_10_30_PM

However, a lot of people send over a blurb or description for the request instead of a fresh email they can forward.
This may be nit-picky, but sending a blurb is definitely more of a pain for the person you are requesting an intro from.
The sender has to compose a new email, subject line, frame the blurb…see how this is more work? As a rule of thumb, the easier you make something to do, the  higher likelihood someone will do it.
That being said, here is an ideal ask for intro flow.
All of the sales communication mistakes above can be easily avoided with acute awareness and attention to detail. They may seem like “small things”, but the best of the best do all the little things right. That’s how you become great.[Click to tweet!]
The goal of this post was to foster greater awareness around some common sales communication mistakes so we all can avoid them in the future!

What common blunders have you seen that you make a conscious effort to avoid? Let us know in the comments. We’ll send whoever gives the best example a fancy Troops tee!

sales communication

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Berapa sih nilai dari blog gue DALAM DOLLAR  ? http://richardnata.blogspot.com/2015/04/berapa-sih-nilai-dari-blog-gue-dalam.html


Need a professional writer? Fiction and non-fiction? contact richard.nata@yahoo.co.id
Let me introduce myself. My name is Richard Nata. I am an author, novelist, blogger and ghost writer. My articles, including short stories have been published in magazines and newspapers since 1994. I have written a lot of books, both fiction and non-fiction. So I was a professional in the field of writing, both fiction and non-fiction.

I was born in Jakarta, August 17, 1968.  

In 1988, at the age of 20 years, I started working as an accounting staff. Age 24 years has occupied the position of Finance Manager. Age 26 years as a General Manager.

In 1994, my articles published in magazines and tabloids.

In 1997, I wrote a book entitled "Buku Pintar Mencari Kerja". This book is reprinted as much as 8 times. Through the book, the authors successfully helped tens of thousands of people get jobs at once successful in their careers. They were also successful when moving to work in other places.

In 1998, I started investing in shares on Bursa Efek Indonesia (Indonesia stock exchange). As a result of investing in the stock market then I can provide consulting services for companies that want to go public in Indonesia stock exchange.

more information :
1. IPO KAN PERUSAHAAN ANDA DI BEI, TRIK TERCEPAT MENJADIKAN ANDA SEORANG KONGLOMERAT. brand, ideas, story, style, my life: IPO KAN PERUSAHAAN ANDA DI BEI, TRIK TERCEPAT MENJADIKAN ANDA SEORANG KONGLOMERAT.
2. JASA KONSULTAN GO PUBLIC ( IPO ) DI BURSA EFEK INDONESIA. 


BUKU PINTAR DAPAT KERJA GAJI TINGGI PINDAH KERJA GAJI SEMAKIN TINGGI made by retyping the book BEST SELLER of the author, entitled “Buku Pintar Mencari Kerja”. This ebook available on google play.

In 2015, I had the idea of a startup company where the readers can decide for themselves the next story. WASN'T THIS A GREAT IDEA? IF can be realized WILL BE WORTH billions USD. Because CAN PRODUCE FOR MILLIONS OF DOLLARS even tens of millions USD annually. 

In theory, in 10-20 years into the future, my startup income, amounting to hundreds of million USD annually can be obtained easily. AND IF FOLLOWED BY MANY COMPANIES IN THE WHOLE WORLD WILL THEN BE A NEW INDUSTRIAL worth trillions USD. 

To be honest. Currently I'm not having a lot of money. So I start marketing my startup with blogspot.

My STARTUP :


A story with millions of choices in it - looking investor like you.



Try to imagine this. When you're reading a story on the web or blog, you are given two choices. You can choose the next story based on your own choice. After selecting then you can continue reading the story. Shortly afterwards you will be presented back to the 2 other options. The next choice is up to you. Then you continue the story you are reading. After that you will be faced again with 2 choices. So onwards. The more stories you read so the more options you have taken.


If you feel curious then you can re-read the story by changing your selection. Then you will see a different story with the story that you have read previously. The question now is why is this so? Because the storyline will be varying according to your choice. 


I, as the author is planning to make tens of thousands of articles with millions of choices in it. With tens of thousands of articles then you like to see a show of your favorite series on TV for several years. The difference is while watching your favorite TV series, then you can not change the story. Meanwhile, if you read this story then you can alter the way the story according to your own choice.

You might say like this. Sounds like a book "choose your own adventure". Books I read when I was young.

Correctly. The idea is taken from there. But if you read through a book, the story is not so exciting. Due to the limited number of pages. When a child first you may already feel interesting. But if you re-read the book now then becomes no fun anymore because you don't get anything with the amount of 100-200 pages. 

Have you ever heard of game books?  When you were boy or girl, did you like reading game books? I think you've heard even happy to read it.

Gamebooks are sometimes informally called choose your own adventure books or CYOA which is also the name of the Choose Your Own Adventure series published byBantam BooksGamebook - Wikipedia, the free encyclopedia
Gamebook - Wikipedia, the free encyclopedia

A gamebook is a work of fiction that allows the reader to participate in the story by making effective choices. The narrative branches along various paths through the use of numbered paragraphs or pages.
Lihat preview menurut Yahoo

Bantam Books with the Choose Your Own Adventure 

series has produced more than 250 million US 

dollars. While I offer you more powerful than the Choose 

Your Own Adventure. Because of what? Because the 

story that I made much more interesting than the stories 

created by the authors of Bantam Books. You will not get anything just to 100-200 pages. While the story that I created is made up of tens of thousands of articles with millions of choices in it.

For comparison are the books published with the theme "choose your own adventure" produces more than 250 million copies worldwide. If the average price of a book for 5 USD, the industry has produced more than 1.5 billion USD. But unfortunately this industry has been abandoned because the reader begins to feel bored. The last book was published entitled "The Gorillas of Uganda (prev." Search for the Mountain Gorillas ")". And this book was published in 2013.

Based on the above, then you are faced with two choices. Are you interested in reading my story is? Or you are not interested at all. The choice is in your hands.
If you are interested then spread widely disseminated this article to your family, friends, neighbors, and relatives. You can also distribute it on facebook, twitter, goggle +, or other social media that this article be viral in the world. By doing so it is a new entertainment industry has been created.

Its creator named Richard Nata.

The full articles that talks about this: 
  




WHY DO I NEED STARTUP FUNDS FROM INVESTORS? I NEED A LOT OF FUNDS FROM INVESTORS BECAUSE I HAVE TO LOOKING FOR EXPERT PROGRAMMERS(IT).BECAUSE THE DATA IS HANDLED IS VERY LARGE, IT MAY HAVE TO WEAR SOME PROGRAMMERS(IT).

I CAN NOT WEAR SOME FREELANCE PROGRAMMER BECAUSE THE DATA MUST BE MONITORED CONTINUOUSLY FROM VIRUSES, MALWARE, SPAM, AND OTHERS.

IN ADDITION FUNDS FROM INVESTORS IS ALSO USED TO BUY SERVERS WITH VERY LARGE CAPACITY. FUNDS ARE ALSO USED TO PAY EMPLOYEE SALARIES AND OPERATIONAL COSTS OF THE COMPANY.

FUNDS CAN ALSO BE USED FOR ADVERTISING AND OTHER MARKETING STRATEGIES.FUNDS CAN ALSO BE USED TO ADVERTISE MY STARTUP AND OTHER MARKETING STRATEGIES.

IF I GET A VERY LARGE FUND, THE PART OF THE FUNDS USED TO TRANSLATE THE STORY INTO VARIOUS LANGUAGES.With more and more languages, the more readers we get.
WITH MORE AND MORE READERS, THE MORE REVENUE WE GET. 

AS AN INVESTOR THEN YOU DO NOT HAVE TO FEEL ANXIOUS ABOUT YOUR FUNDS. BECAUSE YOUR FUNDS WILL NEVER BE LOST BECAUSE IN 3-5 YEARS YOU HAVE RETURNED THE FUNDS COUPLED WITH PROFIT.
THIS BUSINESS IS ONE AND THE ONLY ONE IN THE WORLD.

If we can make a good story, so that the readers will 

come again and again for further reading the story then 

our earnings will continue to grow and will never 

diminish. This is due to new readers who continued  to 

arrive, while long remained loyal readers become our 

customers.

So that the number of our readers will continue to 

multiply over time. With the increasing number of loyal 

readership then automatically the amount of income we 

will also grow larger every year. The same thing 

happened in yahoo, google, facebook, twitter, linkedin, 

and others when they still startup.

Deuteronomy {28:13} And the LORD shall make thee the 

head, and not the tail; and thou shalt be above only, and 

thou shalt not be beneath; if that thou hearken unto the commandments of the LORD thy God, which I command thee this day, to observe and to do [them: ]

Try to imagine this. If I give a very unique story. It was the first time in the world. But the world already know this story even liked it. Because the world love the game books. While the story that I made is the development of game books.
Do you Believe if I dare say if I will succeed because my story will be famous all over the world as Harry Potter?
I believe it. Not because I was the author of the story, but because of the story that I made is unique and the only one in the world. 
Income from my startup :
1. Ads. With millions of unique visitors, the price of the ads will be expensive.
2. Affiliate marketing. In addition to advertising, we are also able to put up some banner from affiliate marketing.
3. Contribution of the readers. If you have a million readers and every reader to pay one US dollar per year then you will get the income of one million US dollars per year. 
If you have a million readers and every reader to pay one US dollar per month then you will get as much revenue twelve million US dollars per year.
4. Books and Comics. After getting hundreds of thousands to the millions of readers of the story will be made in books and the form of a picture story (comics).
5. Movies. If we have a good story with millions of readers then quickly we will be offered to make a film based on the story.
6. Merchandise related to characters. After the movies there will be made an offer for the sale of goods related to the characters.
7. Sales. With millions of email that we have collected from our readers so we can sell anything to them.
    Each income (1-7) worth millions to tens of millions of US dollars. 
    Because each income (1-7) worth millions to tens of millions of US dollars. Then in 10-20 years into the future, AI will be earning hundreds of million USD annually.
So how long do you think my story that I made could gather a thousand readers? Ten thousand readers? One hundred thousand readers? A million readers? Five million readers? Ten million readers? More than ten million readers?
But to get all of it of course takes time, can not be instant. In addition, it takes hard work, big funds and placement of the right people in the right positions.
By advertising, viral marketing, strong marketing strategies and SEO then a million readers can be done in less than a year. Ten million readers can be done in two to three years.
This is the marketing strategy of my startup.
When hundreds of thousands or millions of readers already liked my story then they have to pay to enjoy the story that I made.
If you are a visionary then you will think like this.
With the help of my great name in the world of business, my expertise in marketing, advertising, marketing by mouth, viral marketing, then collecting a million readers to ten million readers will be easy to obtain. Is not that right?
The question now is what if people like my story as they like Harry Potter? You will get tens of millions or even hundreds of millions of email addresses from readers. With that much email, we can sell anything to the readers.
Since April 2013, Wikipedia has around 26 million articles in 285 languages are written by 39 million registered users and a variety of anonymous people who are not known from other parts of the world.  Web ranked by Alexa, Wikipedia is a famous website number 6 which has been visited by 12% of all Internet users with 80 million visitors every month and it is only from the calculation of America.

resource : http://www.tahupedia.com/content/show/136/Sejarah-dan-Asal-Mula-Wikipedia

If no Wikipedia then need hundreds of thousands to millions of books required to make 26 million articles in 285 languages into books.

With the Wikipedia then people started to leave to read a book or books to seek knowledge about a subject or many subjects.

The same thing will happen. Read a story in a book or books to be abandoned. Read a story with millions of choices on the web or blog is far more interesting than reading a book or books. 

So what happens next? In 10-20 years ahead then read a story in a book to be abandoned. Otherwise my startup will grow and continue to develop into a new entertainment industry.

New entertainment industry, where I was a forerunner startup will continue to evolve. 
Therefore, in 10-20 years into the future, my startup will be earning hundreds of million USD annually.

So do not delay. Invest your money immediately to my startup. Take A Look. There are so many advantages if you want to invest in my startup.
WHY YOU SHOULD INVEST YOUR MONEY RIGHT NOW? .
IF YOU INVEST YOUR FUNDS IN ONE, TWO OR THREE YEARS INTO THE FUTURE, YOU MAY BE TOO LATE.
BECAUSE IN 1-3 YEARS INTO THE FUTURE THEN I'VE GOT THE FUNDS. THE FUNDS CAN COME FROM SOME INVESTORS, LOANS FROM BANKS OR FROM ADVERTISEMENTS POSTED ON MY BLOG.

IF I'VE GOT A LARGE AMOUNT OF FUNDS THEN I'VE NO NEED OF YOUR FUNDS. SO INVEST NOW OR NOT AT ALL.

My BLOG started to be written January 11, 2015. TODAY, MAY 30, 2015, THE NUMBER OF CLICKS HAS REACHED 56,750. SO FAR SO GOOD.

If I get big funds from investors then with a quick story that I wrote will spread throughout the world.

So I got acceleration because I can put ads in a large variety of media such as Google AdWords, Facebook, and others. I also can perform a variety of other marketing strategies.
If I do not get funding from investors then my story would still spread throughout the world. But with a longer time, Slow but sure.

So either I get funding from investors or not, the story that I wrote will remain spread throughout the world. Ha ... 7x

So don't worry, be happy.

My advice to you is you should think whether the data that I have provided to you makes sense or not .
If my data reasonable then immediately invest your funds as soon as possible.

Then we discuss how we plan further cooperation.


Thank you.
Lord Jesus bless you.
Amen
P.S. The offer letter I gave also to the hedge funds and 

venture capital and other major companies 

in the entire 

world. So who is fast then he will get it.


P.P.S. In addition, there is one more thing I 

want to tell you. If a story can generate tens 

of millions of US dollars, then what if made 


many stories? Then why do not you make 2, 3 or many stories? You will get hundreds of million USD annually.

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