A story with tens of thousands of articles.

A story with tens of thousands of articles.
life and death, blessing and cursing, from the main character in the hands of readers.

Saturday, May 7, 2016

How to Create Content That Outranks Your Competitor’s Content

Need a professional writerFiction and non-fiction? contact richard.nata@yahoo.co.id

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How to Create Content That Outranks Your Competitor’s Content

Written by Neil Patel on May 3, 2016
outrank
Competition is a good thing.
If lots of people are competing against you for a spot in Google’s top 10, it means that the search term in question has the potential to generate a lot of money.
Why do you think so many top brands go after the key phrase “increase sales online?”
It’s because the keyword is profitable.
If you know how to create high-value content and build relevant contextual links, your content page will outperform your competitors’ pages.
Want to create content that outranks your competitors content? Then this how to guide is worth checking for you.
And, when that happens, you’ll see an increase in organic traffic and search rankings. Your conversion rate will skyrocket, as well, because search traffic has the highest lead-to-customer conversion rate of all channels.
image01
Content or inbound marketing may seem like a buzzword, but brands of all sizes are using it to get more customers.
Case studies proving this are all over the web, including these 4 startups that generated millions of dollars through inbound marketing.
Remember that inbound marketing boils down to creating useful and engaging content, solving problems for the target audience and then building relationships with those users along the way.
But, you need to embrace content marketing fully. Don’t do it with a half-baked approach and don’t expect miracles — you need to work consistently over time for similar results.
After reading this in-depth article, you may not rank at #1 for your major keyword, but you’ll uncover other hidden opportunities to get more organic traffic, improve yourclick-through-rate, and increase your revenue.
And, using these tactics consistently over time can help you create content that outranks your competitor’s content.
Let’s get started: 

1. Analyze your competitors.

There’s no real secret to SEO. If you want to rank better in search engine results, you need to create the right content and promote it in the right ways. After all, the web is powered by content.
The good news is that B2B and B2C companies that integrate content into their marketing mix get positive results. According to HubSpot, companies that blog generate 55% more website visitors than companies without blogs.
image15
You should become passionate about producing new content. Around 60% of marketers create at least one piece of content each day.
But, content creation is just the beginning. You also have to promote your content.
Before you do that, however, you need to study your competitors. Some of the questions you need to answer are:
  • What keywords are they ranking highly for?
  • Where did they get their backlinks from?
  • Which anchor texts are they using (such as exact match keywords, partial match, generic, branded, etc)?
  • What type(s) of content do they publish (articles, blog posts, videos, infographics, etc.)?
To analyze your competitors, you can use Ahrefs.
When you’re logged into your account, simply click on the SITE EXPLORER tab, and enter the URL for one of your competitor’s pages. Then, click on the “search” button.
image14
The first thing that you’ll notice here is that the Shopify page we analyzed above has generated 120 backlinks from 8 referring domains. This means that at least one site linked back to the page several times.
image03
The next thing that you want to check is the anchor text distribution.
Simply scroll down and you’ll see this:
image07
Considering the current state of SEO – which revolves around users and brand visibility – it’s possible to improve your link value by using more branded keywords in your anchor texts, instead of exact match keywords.
When you look at the link profile, ask yourself this question:
Out of the 120 backlinks that the page has generated, how many of them are dofollow?
Remember that dofollow links pass SEO value and influence search rankings. Nofollow links don’t pass any SEO value.
That doesn’t mean that nofollow links are bad. It just means that you need more dofollow links, if you want to get more organic users.
Shopify’s blog page has about 6% dofollow links. This means that only 7 links out of the 120 actually pass SEO value.
image09
Does this mean that if you get 10 – 15 dofollow backlinks, you’ll outrank this particular page? Quite possibly.
However, other factors such as page authoritydomain authority, link quality and link type (e.g., editorial, sitewide) also matter.
Now that you’ve analyzed your competition, it’s time to dive into content creation.

2. Use the skyscraper technique, but improve your domain authority.

I’ve shared the step-by-step method for creating content that converts users into customers. So, I’m not going to repeat that here.
You should be familiar with the skyscraper technique by now. If you’re not, you can learn all about it from Brian Dean himself.
This is the same content creation technique that helped Brian to increase his organic traffic by 110% in 14 days. That’s remarkable!
image04
Here’s a summary of the Skyscraper Technique:
  1. Find some piece of link-worthy, relevant content.
  2. Make something even better than that piece of content.
  3. Reach out to the right people to promote it.
Trust me, this content creation technique works. I’ve personally used it to generate a lot of traffic for my sites.
But, the truth is that if you’re just starting out, or your blog barely has any form of authority, you’ll probably struggle to rank for any specific keyword – no matter how high your “skyscraper” may be.
Remember that your competitors may well have also discovered the technique. They could create a better piece content than yours and get more search visitors as a result.
image16
What would make the difference in results between you and your competition?Simple: domain authority.
So, while I encourage you to find a link-worthy piece of content that you can make better, you should simultaneously work on increasing your domain authority.
According to Ross Hudgens of Siege Media:
If you’re starting from scratch and going against CNN, The New York Times and Business Insider, 40 links to a single page won’t be enough. You’ll need more combined authority in order to outpace them, even if their pages don’t stack up to yours.

3. Add content types that your competitors have ignored.

Without a doubt, interactive content converts 2x better than static. If you find that your competitor’s page contains written content only, that’s a big opportunity that you can capitalize on.
One of the reasons why my infographics outperform other competitors who publish original infographics is that I add written content to the page.
I know that written content appeals to Google more than images. You can check out my infographics on the KISSmetric’s blog:
image05
By doing this, I’ve optimized the infographic page to appeal to both users and search engines.
If you want to take your user’s experience to the next level and increase the perceived value of your content, you should embed videos or SlideShare presentations.
Anna Hoffman, the founder of Traffic Generation Cafe, knows that in order to provide a memorable experience for users, different types of content are a must.
So, whenever she creates a new post, she will embed video, SlideShare presentations, images, screenshots and other visual assets.
image10
If you’ve been following my blogs for quite some time now, you’ll notice that I use a lot of visuals in my posts.
Here’s the core reason: I want more people to share my posts.
Images are processed 60,000x faster than written text. And 90% of the information transmitted to the brain is visual.
image13
This also means that more people will share the post, because they can’t resist relevant and informative visual elements.
According to Buffer, tweets with images get 150% more retweets.
image08
For this reason, if you want more people to retweet your post or link when you share it on Twitter, then you need to add some visual elements.

4. Create a better headline and make your content easier to read.

By now, you already know that better headlines will help amplify your content. When I became serious about blogging, Copyblogger helped me master the art of headline writing.
image06
Brian Clark is a master copywriter. He crafts headlines that compel you to keep reading.
These days, the Copyblogger blog is being managed by a team of creative content writers – but the captivating headlines are still there:
image02
The first thing that you should probably do is to search for your keyword in Google. Then, study the first five search results.
When I search for “email subject line tips,” here are the organic results:
image17
These are some great headlines.
Let’s see if we can make something better for each of them.
Original:
  • Best Practices for Email Subject Lines
Variation:
  • 7 Best Practices for Writing Email Subject Lines
Original:
  • 19 Quick Tips to Improve Your Email Marketing Subject Lines
Unique variation:
  • Email Subject Lines: 19 Snackable Tips for Improving Open Rates
Original:
  • 17 Tips for Writing an Excellent Email Subject Line
Unique variation:
  • How to Write a Powerful and Excellent Email Subject Line
You can also use Buzzsumo to find headlines that generated substantial social shares. Then rewrite, model or tweak your content headline accordingly.

5. Make your content pages insanely fast.

Search users like speed. Sadly, 40% of people will abandon a site if it takes longer than three seconds to load.
On the other hand, a faster loading page helps boost search engine rankings.Remember that every extra second your site takes to load will cause a 7% decrease in your conversion rate. Yes, it’s that serious!
image00
In my experience, I’ve found that content pages that rank highly in Google results have the smallest maximum image file size.
This refers to the size of your images and the space on the database where those images will be stored. If the image file size is large, it’ll slow down the site.
Generally, page loading speed affects search performance. When Google ranks slow sites, search users often switch to other search sites like Bing and DuckDuckGo.
image11
If your page is fast, it can outrank a slower page, even if that page has better content.
Google wants users to find what they’re looking for. In fact, when Larry Page and Sergey Brin founded Google, they had a definite mission:
image12
These founders were concerned about making an impact by helping people find information on the web easily – and quickly.
The harsh truth is that Google hates slow-loading sites. You’ve got to make your site insanely fast.
There are several ways to speed up your page load time. However, here’s the summary:
  • Spread your static content with CDNs.
  • Enable HTTP keep-alive response headers. See how to do it here and here.
  • Combine images with CSS sprites.
  • Enable compression.
You can’t afford to have web pages that load slowly. No matter how useful your content might be, you’ll struggle to outrank your competitors. But, if you speed up your pages, every other effort will pay off in a big way.

Conclusion

I didn’t mention content length, but you should know by now that long-form contentoutperforms short articles on all levels.
When you’re creating content, remember that users are willing to tackle a long article if they’ll get sufficient value out of reading it.
A few more tips to help you create better content that outperforms your competitor’s content in search rankings:
  • Target long-tail keywords in your title.
  • Make your URL user- and search-friendly (e.g., http://yoursite.com/b2b-list-building).
  • Make your content more shareable.
  • Link out to authority blogs that are relevant to your topic.
  • Have a better page design (like the design on Advanced Guide To SEO).
  • Reach out to influencers.
These quick tips can help you create and promote your content to get maximum results.
Remember that you don’t have to publish new posts every day. Sure, you should write new posts every day, because it helps you become a better writer.
But, don’t publish new posts everyday if that’s too much — and it’s definitely hard work. You can publish once or twice per week. Then, spend more time promoting the content.
That’s why it’s called “content marketing.”
This simple formula sums it up:
Content + Marketing (promotion) = Results
Which other tip or strategy do you use to create content that outperforms your competitor’s content in search rankings and social sharing?




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Berapa sih nilai dari blog gue DALAM DOLLAR  ? http://richardnata.blogspot.com/2015/04/berapa-sih-nilai-dari-blog-gue-dalam.html


Need a professional writer? Fiction and non-fiction? contact richard.nata@yahoo.co.id
Let me introduce myself. My name is Richard Nata. I am an author, novelist, blogger and ghost writer. My articles, including short stories have been published in magazines and newspapers since 1994. I have written a lot of books, both fiction and non-fiction. So I was a professional in the field of writing, both fiction and non-fiction.

I was born in Jakarta, August 17, 1968.  

In 1988, at the age of 20 years, I started working as an accounting staff. Age 24 years has occupied the position of Finance Manager. Age 26 years as a General Manager.

In 1994, my articles published in magazines and tabloids.

In 1997, I wrote a book entitled "Buku Pintar Mencari Kerja". This book is reprinted as much as 8 times. Through the book, the authors successfully helped tens of thousands of people get jobs at once successful in their careers. They were also successful when moving to work in other places.

In 1998, I started investing in shares on Bursa Efek Indonesia (Indonesia stock exchange). As a result of investing in the stock market then I can provide consulting services for companies that want to go public in Indonesia stock exchange.

more information :
1. IPO KAN PERUSAHAAN ANDA DI BEI, TRIK TERCEPAT MENJADIKAN ANDA SEORANG KONGLOMERAT. brand, ideas, story, style, my life: IPO KAN PERUSAHAAN ANDA DI BEI, TRIK TERCEPAT MENJADIKAN ANDA SEORANG KONGLOMERAT.
2. JASA KONSULTAN GO PUBLIC ( IPO ) DI BURSA EFEK INDONESIA. 


BUKU PINTAR DAPAT KERJA GAJI TINGGI PINDAH KERJA GAJI SEMAKIN TINGGI made by retyping the book BEST SELLER of the author, entitled “Buku Pintar Mencari Kerja”. This ebook available on google play.

In 2015, I had the idea of a startup company where the readers can decide for themselves the next story. WASN'T THIS A GREAT IDEA? IF can be realized WILL BE WORTH billions USD. Because CAN PRODUCE FOR MILLIONS OF DOLLARS even tens of millions USD annually. 

In theory, in 10-20 years into the future, my startup income, amounting to hundreds of million USD annually can be obtained easily. AND IF FOLLOWED BY MANY COMPANIES IN THE WHOLE WORLD WILL THEN BE A NEW INDUSTRIAL worth trillions USD. 

To be honest. Currently I'm not having a lot of money. So I start marketing my startup with blogspot.

My STARTUP :


A story with millions of choices in it - looking investor like you.



Try to imagine this. When you're reading a story on the web or blog, you are given two choices. You can choose the next story based on your own choice. After selecting then you can continue reading the story. Shortly afterwards you will be presented back to the 2 other options. The next choice is up to you. Then you continue the story you are reading. After that you will be faced again with 2 choices. So onwards. The more stories you read so the more options you have taken.


If you feel curious then you can re-read the story by changing your selection. Then you will see a different story with the story that you have read previously. The question now is why is this so? Because the storyline will be varying according to your choice. 


I, as the author is planning to make tens of thousands of articles with millions of choices in it. With tens of thousands of articles then you like to see a show of your favorite series on TV for several years. The difference is while watching your favorite TV series, then you can not change the story. Meanwhile, if you read this story then you can alter the way the story according to your own choice.

You might say like this. Sounds like a book "choose your own adventure". Books I read when I was young.

Correctly. The idea is taken from there. But if you read through a book, the story is not so exciting. Due to the limited number of pages. When a child first you may already feel interesting. But if you re-read the book now then becomes no fun anymore because you don't get anything with the amount of 100-200 pages. 

Have you ever heard of game books?  When you were boy or girl, did you like reading game books? I think you've heard even happy to read it.

Gamebooks are sometimes informally called choose your own adventure books or CYOA which is also the name of the Choose Your Own Adventure series published byBantam BooksGamebook - Wikipedia, the free encyclopedia
Gamebook - Wikipedia, the free encyclopedia

A gamebook is a work of fiction that allows the reader to participate in the story by making effective choices. The narrative branches along various paths through the use of numbered paragraphs or pages.
Lihat preview menurut Yahoo

Bantam Books with the Choose Your Own Adventure 

series has produced more than 250 million US 

dollars. While I offer you more powerful than the Choose 

Your Own Adventure. Because of what? Because the 

story that I made much more interesting than the stories 

created by the authors of Bantam Books. You will not get anything just to 100-200 pages. While the story that I created is made up of tens of thousands of articles with millions of choices in it.

For comparison are the books published with the theme "choose your own adventure" produces more than 250 million copies worldwide. If the average price of a book for 5 USD, the industry has produced more than 1.5 billion USD. But unfortunately this industry has been abandoned because the reader begins to feel bored. The last book was published entitled "The Gorillas of Uganda (prev." Search for the Mountain Gorillas ")". And this book was published in 2013.

Based on the above, then you are faced with two choices. Are you interested in reading my story is? Or you are not interested at all. The choice is in your hands.
If you are interested then spread widely disseminated this article to your family, friends, neighbors, and relatives. You can also distribute it on facebook, twitter, goggle +, or other social media that this article be viral in the world. By doing so it is a new entertainment industry has been created.

Its creator named Richard Nata.

The full articles that talks about this: 
  



WHY DO I NEED STARTUP FUNDS FROM INVESTORS? I NEED A LOT OF FUNDS FROM INVESTORS BECAUSE I HAVE TO LOOKING FOR EXPERT PROGRAMMERS(IT).BECAUSE THE DATA IS HANDLED IS VERY LARGE, IT MAY HAVE TO WEAR SOME PROGRAMMERS(IT).

I CAN NOT WEAR SOME FREELANCE PROGRAMMER BECAUSE THE DATA MUST BE MONITORED CONTINUOUSLY FROM VIRUSES, MALWARE, SPAM, AND OTHERS.

IN ADDITION FUNDS FROM INVESTORS IS ALSO USED TO BUY SERVERS WITH VERY LARGE CAPACITY. FUNDS ARE ALSO USED TO PAY EMPLOYEE SALARIES AND OPERATIONAL COSTS OF THE COMPANY.

FUNDS CAN ALSO BE USED FOR ADVERTISING AND OTHER MARKETING STRATEGIES.FUNDS CAN ALSO BE USED TO ADVERTISE MY STARTUP AND OTHER MARKETING STRATEGIES.

IF I GET A VERY LARGE FUND, THE PART OF THE FUNDS USED TO TRANSLATE THE STORY INTO VARIOUS LANGUAGES.With more and more languages, the more readers we get.
WITH MORE AND MORE READERS, THE MORE REVENUE WE GET. 

AS AN INVESTOR THEN YOU DO NOT HAVE TO FEEL ANXIOUS ABOUT YOUR FUNDS. BECAUSE YOUR FUNDS WILL NEVER BE LOST BECAUSE IN 3-5 YEARS YOU HAVE RETURNED THE FUNDS COUPLED WITH PROFIT.
THIS BUSINESS IS ONE AND THE ONLY ONE IN THE WORLD.

If we can make a good story, so that the readers will 

come again and again for further reading the story then 

our earnings will continue to grow and will never 

diminish. This is due to new readers who continued  to 

arrive, while long remained loyal readers become our 

customers.

So that the number of our readers will continue to 

multiply over time. With the increasing number of loyal 

readership then automatically the amount of income we 

will also grow larger every year. The same thing 

happened in yahoo, google, facebook, twitter, linkedin, 

and others when they still startup.

Deuteronomy {28:13} And the LORD shall make thee the 

head, and not the tail; and thou shalt be above only, and 

thou shalt not be beneath; if that thou hearken unto the commandments of the LORD thy God, which I command thee this day, to observe and to do [them: ]

Try to imagine this. If I give a very unique story. It was the first time in the world. But the world already know this story even liked it. Because the world love the game books. While the story that I made is the development of game books.
Do you Believe if I dare say if I will succeed because my story will be famous all over the world as Harry Potter?
I believe it. Not because I was the author of the story, but because of the story that I made is unique and the only one in the world. 
Income from my startup :
1. Ads. With millions of unique visitors, the price of the ads will be expensive.
2. Affiliate marketing. In addition to advertising, we are also able to put up some banner from affiliate marketing.
3. Contribution of the readers. If you have a million readers and every reader to pay one US dollar per year then you will get the income of one million US dollars per year. 
If you have a million readers and every reader to pay one US dollar per month then you will get as much revenue twelve million US dollars per year.
4. Books and Comics. After getting hundreds of thousands to the millions of readers of the story will be made in books and the form of a picture story (comics).
5. Movies. If we have a good story with millions of readers then quickly we will be offered to make a film based on the story.
6. Merchandise related to characters. After the movies there will be made an offer for the sale of goods related to the characters.
7. Sales. With millions of email that we have collected from our readers so we can sell anything to them.
    Each income (1-7) worth millions to tens of millions of US dollars. 
    Because each income (1-7) worth millions to tens of millions of US dollars. Then in 10-20 years into the future, AI will be earning hundreds of million USD annually.
So how long do you think my story that I made could gather a thousand readers? Ten thousand readers? One hundred thousand readers? A million readers? Five million readers? Ten million readers? More than ten million readers?
But to get all of it of course takes time, can not be instant. In addition, it takes hard work, big funds and placement of the right people in the right positions.
By advertising, viral marketing, strong marketing strategies and SEO then a million readers can be done in less than a year. Ten million readers can be done in two to three years.
This is the marketing strategy of my startup.
When hundreds of thousands or millions of readers already liked my story then they have to pay to enjoy the story that I made.
If you are a visionary then you will think like this.
With the help of my great name in the world of business, my expertise in marketing, advertising, marketing by mouth, viral marketing, then collecting a million readers to ten million readers will be easy to obtain. Is not that right?
The question now is what if people like my story as they like Harry Potter? You will get tens of millions or even hundreds of millions of email addresses from readers. With that much email, we can sell anything to the readers.
Since April 2013, Wikipedia has around 26 million articles in 285 languages are written by 39 million registered users and a variety of anonymous people who are not known from other parts of the world.  Web ranked by Alexa, Wikipedia is a famous website number 6 which has been visited by 12% of all Internet users with 80 million visitors every month and it is only from the calculation of America.

resource : http://www.tahupedia.com/content/show/136/Sejarah-dan-Asal-Mula-Wikipedia

If no Wikipedia then need hundreds of thousands to millions of books required to make 26 million articles in 285 languages into books.

With the Wikipedia then people started to leave to read a book or books to seek knowledge about a subject or many subjects.

The same thing will happen. Read a story in a book or books to be abandoned. Read a story with millions of choices on the web or blog is far more interesting than reading a book or books. 

So what happens next? In 10-20 years ahead then read a story in a book to be abandoned. Otherwise my startup will grow and continue to develop into a new entertainment industry.

New entertainment industry, where I was a forerunner startup will continue to evolve. 
Therefore, in 10-20 years into the future, my startup will be earning hundreds of million USD annually.

So do not delay. Invest your money immediately to my startup. Take A Look. There are so many advantages if you want to invest in my startup.
WHY YOU SHOULD INVEST YOUR MONEY RIGHT NOW? .
IF YOU INVEST YOUR FUNDS IN ONE, TWO OR THREE YEARS INTO THE FUTURE, YOU MAY BE TOO LATE.
BECAUSE IN 1-3 YEARS INTO THE FUTURE THEN I'VE GOT THE FUNDS. THE FUNDS CAN COME FROM SOME INVESTORS, LOANS FROM BANKS OR FROM ADVERTISEMENTS POSTED ON MY BLOG.

IF I'VE GOT A LARGE AMOUNT OF FUNDS THEN I'VE NO NEED OF YOUR FUNDS. SO INVEST NOW OR NOT AT ALL.

My BLOG started to be written January 11, 2015. TODAY, MAY 30, 2015, THE NUMBER OF CLICKS HAS REACHED 56,750. SO FAR SO GOOD.

If I get big funds from investors then with a quick story that I wrote will spread throughout the world.

So I got acceleration because I can put ads in a large variety of media such as Google AdWords, Facebook, and others. I also can perform a variety of other marketing strategies.
If I do not get funding from investors then my story would still spread throughout the world. But with a longer time, Slow but sure.

So either I get funding from investors or not, the story that I wrote will remain spread throughout the world. Ha ... 7x

So don't worry, be happy.

My advice to you is you should think whether the data that I have provided to you makes sense or not .
If my data reasonable then immediately invest your funds as soon as possible.

Then we discuss how we plan further cooperation.

Thank you.
Lord Jesus bless you.
Amen
P.S. The offer letter I gave also to the hedge funds and 

venture capital and other major companies 

in the entire 

world. So who is fast then he will get it.


P.P.S. In addition, there is one more thing I 

want to tell you. If a story can generate tens 

of millions of US dollars, then what if made 


many stories? Then why do not you make 2, 3 or many stories? You will get hundreds of million USD annually.

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