A story with tens of thousands of articles.

A story with tens of thousands of articles.
life and death, blessing and cursing, from the main character in the hands of readers.

Thursday, May 26, 2016

BEST PRACTICES FOR BUILDING SALES

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BEST PRACTICES FOR BUILDING SALES

Screen Shot 2016-04-19 at 9.06.09 AM
By Toni Anderson
I was a little taken aback when asked to write a blog about how I’ve grown my sales on Kobo over the last two years for the simple reason I didn’t do anything special. No magic formula. No voodoo. No massive advertising budget. I just do what I consider to be the basics for any author on any platform.
My sales have grown though—up nearly 6000% between 2013 and 2015, and the fourth quarter of 2015 being up 500% on the first quarter of the same year.
So maybe the basics are worth restating, especially for those new to self-publishing.
Let’s assume you’ve written fantastic stories, had them vigorously edited, packaged with professional, eye-catching covers. The novels are perfectly formatted and you write in a genre that sells (as opposed to a niche market like “How to Grow Vegetables on Mars.” Although I hear the fictionalized version of that book did quite well:)
What practices do I follow?
Screen Shot 2016-04-18 at 4.29.51 PM.png
Toni’s growing Kobo unit sales and revenue through December 2015.
Price
As a British-Canadian based in Canada, the Kobo brand is very familiar to me, as are differences in currency exchange rates. For whatever reason, prices ending in “.99” are generally more attractive to customers (and look more professional) than those ending in random numbers. I’m careful to assign the price of each book in each different country, so rather than base the price on a fluctuating exchange rate. I use prices that end in .99, except for some Asian markets where my prices end in .00 or .50.
Inside Your eBook
I’m assuming you know what I mean by front- and back-matter? It’s the information you find before the story starts and after the story ends. I update my front- and back-matter regularly and always add new books to the “Also by” section of my backlist titles. If I’m writing a book that’s part of a series, I generally include the first chapter of the next book in the series and put a vendor specific buy link at the end of the excerpt. Vendor specific links are a ton of work if you have a lot of books and need to start doing this from scratch, but I think they’re vital for sales. I also put links to my website and newsletter in the back of my books.
Author Website
Your website is where you showcase all your work. It’s your shop front even if you don’t sell direct to the customer. Make sure you give equal visibility to all the vendors for book buy links. It’s not just polite to bookstores, it’s important to customers. Make it easy for people to buy your books wherever they like to shop.
Author Newsletter
Having an author newsletter is important because it provides direct contact between you and your readers. You can let readers know when you have a new release, or a sale, or when you’re doing a signing. I offer a free download of one of my books to people who sign up. Like everywhere else when talking about your books in your newsletter make sure you provide links to all the vendors so readers can shop in their favorite store.
Social Media
I’m not going to talk about the specifics of using social media, except to say I think it’s important for authors to have a place where they feel comfortable interacting with readers. For me that’s Facebook, (although I also tweet, and I’m on Pinterest, and Instagram). Whatever you choose, make sure it feels like fun. And again, when talking about your books make sure you add all the vendor specific links (unless you are targeting a post to a group of people who read on a specific device).
Write the next book
The best sales tool you can invest in is writing the next book. The more stories you have available, the easier it is to build a readership and therefore sell more books. It’s kind of a chicken and egg situation, which can frustrate some writers.
165536_1c664c104dfc44349ef4de0e74da71d7There’s a belief among some people that writers have to put out many books per year to be able to earn a living. This isn’t true. Most indie authors leave me in the dust speed-wise. I average two 100K-word books per year, plus maybe a novella, but I’m doing okay. My advice is don’t compare yourself to others, just concentrate on writing the best book you can (without being paralyzed by the need to be perfect) and publish as regularly as you are able.
Building a catalogue of books is vital to sales. Keeping readers hooked is key to them coming back for more, which doesn’t necessarily mean writing cliffhanger endings (I hate those with a passion). It is more keeping people invested in the type of stories you write, in your characters. In keeping the promise you make when you put a book up for sale with your name on it, and in the excitement of going on that journey together. Write the next book, and make it just as good as the last one.
Series
Readers love connected books and there’s no doubt in my mind that writing a series is an effective way to build a readership. A series can be built around the ongoing exploits of one main character or can be stories about a group of people linked in some way (e.g. FBI team, MC, a setting, a family). It doesn’t mean you can’t write standalone novels, it’s just harder to market them.
Many authors make the first book in a long running series free so readers can try them out at no cost and no risk. The first book of my Cold Justice SeriesA COLD DARK PLACE, has been free for about a year. It’s a marketing tool that pays off because the other books in the series are priced at US$4.99 each. Not all authors agree with giving away books, and my caveat is that if you decide to have a permafree book in your catalogue, make sure you have a marketing plan to leverage the bejesus out of it. And remember, as an indie author you can increase the price at any time.
Sales and Paid Email Advertising
Everyone loves getting a bargain, many people are genuinely struggling to make ends meet, and sometimes our books could do with a quick boost, so I regularly run short-term sales on backlist titles to boost visibility and numbers.
When choosing where to advertise, look for paid sites that allow multiple vendor links to optimize your promotion across all vendors. Some examples that allow multiple vendor links are Bookbub, Bargain Booksy and eBookSoda.
Patience
Years ago, I remember reading a newspaper article by Anne Rice. She said something along the lines of the only difference between failed authors and successful authors was perseverance. Having been writing seriously for about sixteen years, and published for the last twelve, I can tell you she’s right. Success certainly didn’t happen overnight, but I’m glad I stuck with it.
It takes time to raise your profile on any platform and it might take a reader seeing your name seven times before you even begin to stick in their mind as an author they recognize. Patience is key for building a presence, and then hopefully sales, on a platform.

These are some of the basic marketing strategies I use for selling my books. I hope you find some useful tips to increase your own sales.

Toni Anderson (3 of 11)Toni Anderson is a New York Times and USA Today Bestselling Author of Romantic Suspense novels. Check out her books at www.toniandersonauthor.com



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Berapa sih nilai dari blog gue DALAM DOLLAR  ? http://richardnata.blogspot.com/2015/04/berapa-sih-nilai-dari-blog-gue-dalam.html


Need a professional writer? Fiction and non-fiction? contact richard.nata@yahoo.co.id
Let me introduce myself. My name is Richard Nata. I am an author, novelist, blogger and ghost writer. My articles, including short stories have been published in magazines and newspapers since 1994. I have written a lot of books, both fiction and non-fiction. So I was a professional in the field of writing, both fiction and non-fiction.

I was born in Jakarta, August 17, 1968.  

In 1988, at the age of 20 years, I started working as an accounting staff. Age 24 years has occupied the position of Finance Manager. Age 26 years as a General Manager.

In 1994, my articles published in magazines and tabloids.

In 1997, I wrote a book entitled "Buku Pintar Mencari Kerja". This book is reprinted as much as 8 times. Through the book, the authors successfully helped tens of thousands of people get jobs at once successful in their careers. They were also successful when moving to work in other places.

In 1998, I started investing in shares on Bursa Efek Indonesia (Indonesia stock exchange). As a result of investing in the stock market then I can provide consulting services for companies that want to go public in Indonesia stock exchange.

more information :
1. IPO KAN PERUSAHAAN ANDA DI BEI, TRIK TERCEPAT MENJADIKAN ANDA SEORANG KONGLOMERAT. brand, ideas, story, style, my life: IPO KAN PERUSAHAAN ANDA DI BEI, TRIK TERCEPAT MENJADIKAN ANDA SEORANG KONGLOMERAT.
2. JASA KONSULTAN GO PUBLIC ( IPO ) DI BURSA EFEK INDONESIA. 


BUKU PINTAR DAPAT KERJA GAJI TINGGI PINDAH KERJA GAJI SEMAKIN TINGGI made by retyping the book BEST SELLER of the author, entitled “Buku Pintar Mencari Kerja”. This ebook available on google play.

In 2015, I had the idea of a startup company where the readers can decide for themselves the next story. WASN'T THIS A GREAT IDEA? IF can be realized WILL BE WORTH billions USD. Because CAN PRODUCE FOR MILLIONS OF DOLLARS even tens of millions USD annually. 

In theory, in 10-20 years into the future, my startup income, amounting to hundreds of million USD annually can be obtained easily. AND IF FOLLOWED BY MANY COMPANIES IN THE WHOLE WORLD WILL THEN BE A NEW INDUSTRIAL worth trillions USD. 

To be honest. Currently I'm not having a lot of money. So I start marketing my startup with blogspot.

My STARTUP :


A story with millions of choices in it - looking investor like you.



Try to imagine this. When you're reading a story on the web or blog, you are given two choices. You can choose the next story based on your own choice. After selecting then you can continue reading the story. Shortly afterwards you will be presented back to the 2 other options. The next choice is up to you. Then you continue the story you are reading. After that you will be faced again with 2 choices. So onwards. The more stories you read so the more options you have taken.


If you feel curious then you can re-read the story by changing your selection. Then you will see a different story with the story that you have read previously. The question now is why is this so? Because the storyline will be varying according to your choice. 


I, as the author is planning to make tens of thousands of articles with millions of choices in it. With tens of thousands of articles then you like to see a show of your favorite series on TV for several years. The difference is while watching your favorite TV series, then you can not change the story. Meanwhile, if you read this story then you can alter the way the story according to your own choice.

You might say like this. Sounds like a book "choose your own adventure". Books I read when I was young.

Correctly. The idea is taken from there. But if you read through a book, the story is not so exciting. Due to the limited number of pages. When a child first you may already feel interesting. But if you re-read the book now then becomes no fun anymore because you don't get anything with the amount of 100-200 pages. 

Have you ever heard of game books?  When you were boy or girl, did you like reading game books? I think you've heard even happy to read it.

Gamebooks are sometimes informally called choose your own adventure books or CYOA which is also the name of the Choose Your Own Adventure series published byBantam BooksGamebook - Wikipedia, the free encyclopedia
Gamebook - Wikipedia, the free encyclopedia

A gamebook is a work of fiction that allows the reader to participate in the story by making effective choices. The narrative branches along various paths through the use of numbered paragraphs or pages.
Lihat preview menurut Yahoo

Bantam Books with the Choose Your Own Adventure 

series has produced more than 250 million US 

dollars. While I offer you more powerful than the Choose 

Your Own Adventure. Because of what? Because the 

story that I made much more interesting than the stories 

created by the authors of Bantam Books. You will not get anything just to 100-200 pages. While the story that I created is made up of tens of thousands of articles with millions of choices in it.

For comparison are the books published with the theme "choose your own adventure" produces more than 250 million copies worldwide. If the average price of a book for 5 USD, the industry has produced more than 1.5 billion USD. But unfortunately this industry has been abandoned because the reader begins to feel bored. The last book was published entitled "The Gorillas of Uganda (prev." Search for the Mountain Gorillas ")". And this book was published in 2013.

Based on the above, then you are faced with two choices. Are you interested in reading my story is? Or you are not interested at all. The choice is in your hands.
If you are interested then spread widely disseminated this article to your family, friends, neighbors, and relatives. You can also distribute it on facebook, twitter, goggle +, or other social media that this article be viral in the world. By doing so it is a new entertainment industry has been created.

Its creator named Richard Nata.

The full articles that talks about this: 
  



WHY DO I NEED STARTUP FUNDS FROM INVESTORS? I NEED A LOT OF FUNDS FROM INVESTORS BECAUSE I HAVE TO LOOKING FOR EXPERT PROGRAMMERS(IT).BECAUSE THE DATA IS HANDLED IS VERY LARGE, IT MAY HAVE TO WEAR SOME PROGRAMMERS(IT).

I CAN NOT WEAR SOME FREELANCE PROGRAMMER BECAUSE THE DATA MUST BE MONITORED CONTINUOUSLY FROM VIRUSES, MALWARE, SPAM, AND OTHERS.

IN ADDITION FUNDS FROM INVESTORS IS ALSO USED TO BUY SERVERS WITH VERY LARGE CAPACITY. FUNDS ARE ALSO USED TO PAY EMPLOYEE SALARIES AND OPERATIONAL COSTS OF THE COMPANY.

FUNDS CAN ALSO BE USED FOR ADVERTISING AND OTHER MARKETING STRATEGIES.FUNDS CAN ALSO BE USED TO ADVERTISE MY STARTUP AND OTHER MARKETING STRATEGIES.

IF I GET A VERY LARGE FUND, THE PART OF THE FUNDS USED TO TRANSLATE THE STORY INTO VARIOUS LANGUAGES.With more and more languages, the more readers we get.
WITH MORE AND MORE READERS, THE MORE REVENUE WE GET. 

AS AN INVESTOR THEN YOU DO NOT HAVE TO FEEL ANXIOUS ABOUT YOUR FUNDS. BECAUSE YOUR FUNDS WILL NEVER BE LOST BECAUSE IN 3-5 YEARS YOU HAVE RETURNED THE FUNDS COUPLED WITH PROFIT.
THIS BUSINESS IS ONE AND THE ONLY ONE IN THE WORLD.

If we can make a good story, so that the readers will 

come again and again for further reading the story then 

our earnings will continue to grow and will never 

diminish. This is due to new readers who continued  to 

arrive, while long remained loyal readers become our 

customers.

So that the number of our readers will continue to 

multiply over time. With the increasing number of loyal 

readership then automatically the amount of income we 

will also grow larger every year. The same thing 

happened in yahoo, google, facebook, twitter, linkedin, 

and others when they still startup.

Deuteronomy {28:13} And the LORD shall make thee the 

head, and not the tail; and thou shalt be above only, and 

thou shalt not be beneath; if that thou hearken unto the commandments of the LORD thy God, which I command thee this day, to observe and to do [them: ]

Try to imagine this. If I give a very unique story. It was the first time in the world. But the world already know this story even liked it. Because the world love the game books. While the story that I made is the development of game books.
Do you Believe if I dare say if I will succeed because my story will be famous all over the world as Harry Potter?
I believe it. Not because I was the author of the story, but because of the story that I made is unique and the only one in the world. 
Income from my startup :
1. Ads. With millions of unique visitors, the price of the ads will be expensive.
2. Affiliate marketing. In addition to advertising, we are also able to put up some banner from affiliate marketing.
3. Contribution of the readers. If you have a million readers and every reader to pay one US dollar per year then you will get the income of one million US dollars per year. 
If you have a million readers and every reader to pay one US dollar per month then you will get as much revenue twelve million US dollars per year.
4. Books and Comics. After getting hundreds of thousands to the millions of readers of the story will be made in books and the form of a picture story (comics).
5. Movies. If we have a good story with millions of readers then quickly we will be offered to make a film based on the story.
6. Merchandise related to characters. After the movies there will be made an offer for the sale of goods related to the characters.
7. Sales. With millions of email that we have collected from our readers so we can sell anything to them.
    Each income (1-7) worth millions to tens of millions of US dollars. 
    Because each income (1-7) worth millions to tens of millions of US dollars. Then in 10-20 years into the future, AI will be earning hundreds of million USD annually.
So how long do you think my story that I made could gather a thousand readers? Ten thousand readers? One hundred thousand readers? A million readers? Five million readers? Ten million readers? More than ten million readers?
But to get all of it of course takes time, can not be instant. In addition, it takes hard work, big funds and placement of the right people in the right positions.
By advertising, viral marketing, strong marketing strategies and SEO then a million readers can be done in less than a year. Ten million readers can be done in two to three years.
This is the marketing strategy of my startup.
When hundreds of thousands or millions of readers already liked my story then they have to pay to enjoy the story that I made.
If you are a visionary then you will think like this.
With the help of my great name in the world of business, my expertise in marketing, advertising, marketing by mouth, viral marketing, then collecting a million readers to ten million readers will be easy to obtain. Is not that right?
The question now is what if people like my story as they like Harry Potter? You will get tens of millions or even hundreds of millions of email addresses from readers. With that much email, we can sell anything to the readers.
Since April 2013, Wikipedia has around 26 million articles in 285 languages are written by 39 million registered users and a variety of anonymous people who are not known from other parts of the world.  Web ranked by Alexa, Wikipedia is a famous website number 6 which has been visited by 12% of all Internet users with 80 million visitors every month and it is only from the calculation of America.

resource : http://www.tahupedia.com/content/show/136/Sejarah-dan-Asal-Mula-Wikipedia

If no Wikipedia then need hundreds of thousands to millions of books required to make 26 million articles in 285 languages into books.

With the Wikipedia then people started to leave to read a book or books to seek knowledge about a subject or many subjects.

The same thing will happen. Read a story in a book or books to be abandoned. Read a story with millions of choices on the web or blog is far more interesting than reading a book or books. 

So what happens next? In 10-20 years ahead then read a story in a book to be abandoned. Otherwise my startup will grow and continue to develop into a new entertainment industry.

New entertainment industry, where I was a forerunner startup will continue to evolve. 
Therefore, in 10-20 years into the future, my startup will be earning hundreds of million USD annually.

So do not delay. Invest your money immediately to my startup. Take A Look. There are so many advantages if you want to invest in my startup.
WHY YOU SHOULD INVEST YOUR MONEY RIGHT NOW? .
IF YOU INVEST YOUR FUNDS IN ONE, TWO OR THREE YEARS INTO THE FUTURE, YOU MAY BE TOO LATE.
BECAUSE IN 1-3 YEARS INTO THE FUTURE THEN I'VE GOT THE FUNDS. THE FUNDS CAN COME FROM SOME INVESTORS, LOANS FROM BANKS OR FROM ADVERTISEMENTS POSTED ON MY BLOG.

IF I'VE GOT A LARGE AMOUNT OF FUNDS THEN I'VE NO NEED OF YOUR FUNDS. SO INVEST NOW OR NOT AT ALL.

My BLOG started to be written January 11, 2015. TODAY, MAY 30, 2015, THE NUMBER OF CLICKS HAS REACHED 56,750. SO FAR SO GOOD.

If I get big funds from investors then with a quick story that I wrote will spread throughout the world.

So I got acceleration because I can put ads in a large variety of media such as Google AdWords, Facebook, and others. I also can perform a variety of other marketing strategies.
If I do not get funding from investors then my story would still spread throughout the world. But with a longer time, Slow but sure.

So either I get funding from investors or not, the story that I wrote will remain spread throughout the world. Ha ... 7x

So don't worry, be happy.

My advice to you is you should think whether the data that I have provided to you makes sense or not .
If my data reasonable then immediately invest your funds as soon as possible.

Then we discuss how we plan further cooperation.

Thank you.
Lord Jesus bless you.
Amen
P.S. The offer letter I gave also to the hedge funds and 

venture capital and other major companies 

in the entire 

world. So who is fast then he will get it.


P.P.S. In addition, there is one more thing I 

want to tell you. If a story can generate tens 

of millions of US dollars, then what if made 


many stories? Then why do not you make 2, 3 or many stories? You will get hundreds of million USD annually.

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