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Experts Weigh In: 21 Email Marketing Mistakes to Avoid

Send plain text emails. lowercase every word in the subject line. Always put the call to action as a text link and a button link.

Successful email marketing tactics are spread across the web. But even with ample resources available and advanced email marketing software, mistakes are regularly made. These blunders, however, aren't the blantantly mispelled words in the opening paragraph or the misplaced graphics that feature the wrong promotion. These are the little—and sometimes big—mistakes that are easy to overlook, but when made, could cost you email opens and click-throughs.

To prevent you from erring like everyone else, we asked marketers, startup founders and marketing executives to name the mistake that sticks out most.

What's one mistake you see email marketing campaigns make too often and how can it be fixed?

Inbox Mistakes

The one mistake I see is overhyped subject lines. Writing headlines is a fine art and while the BuzzFeed style baited headlines might get more clicks, people forget about the impact on the trust of their brand. When I see consistent headlines that draw me into an email with very little substance, I immediately associate the sender with spammy IM techniques and it impacts on how much I trust their brand. The style I dislike the most is when the headline implies something and when you click through, you find out that it's not the same thing. This kills trust and isn't worth the click.

It's OK to encourage people to click but if they are constantly let down when they get into your content, it will have a long-term impact. I would rather sacrifice a few clicks to maintain the integrity of my brand.

Anyone can game subject lines, and that's a problem. I did it once with a subject line that read, "Hi, You're Fired." The lead story in the newsletter featured videos of people screwing up on the job, so the subject line wasn't totally inappropriate. But the subject line was super aggressive—plenty of readers opened that email thinking they'd actually been fired! At the time, that was one of the most-opened BuzzFeed newsletters ever. But the relationship between the marketer and the sender is built on trust, and when you send emails like "Hi, You're Fired", you can lose that trust pretty quickly. Since that email, my team's had a simple policy: Always do what's best for your readers and your subscribers, and delight them with every email. Do that every time, and your open rates will be strong in the long run.

"Always do what's best for your readers and your subscribers, and delight them with every email."- BuzzFeed email policy

Most clients display some preview text next to or near the subject line. This bit of text is called the preheader, and is usually limited to around 100 characters and will be pulled from the first few lines of text in your email.

MailChimp makes it easy—you just replace the text prompt they provide to make it work. Other platforms, well, they vary. ExactTarget has a bug in their built-in preheader formatting that makes it not render in most email clients, which I’ve developed a multi-client workaround for.

I’ve tested the crap out of preheater efficacy, and it can move open rates quite a bit, as you get a chance to extend your offer from just the subject line into a more detailed call-out.

An email from MediaMath opens with 'You know what they say'…

…but email clients show a very different preview message.

All of the little details that make up an email—from name, from email, subject line, pre-header, etc., are important. A lot of brands mostly focus on the body of the email and the subject line, and forget about the pre-header. I've seen so many emails where people still don't even have pre-header copy, or if they do, it's "To view this email in a browser, click here." Or even worse, if they're building an entire email as an image (which is bad enough on its own), the pre-header is a bunch of code or a very long URL.

Pre-headers are such a fun part of email—they can supplement the subject line, and give the subscriber more reason to open the email. They're increasingly important on mobile. They're also a great way for brands to show a little personality. For brands that use very short subject lines, they're especially important, since the character space that would go for a subject line is being used by the pre-header. You only have a few seconds to get a subscriber's attention—why not use all of the tools you have?

In this screenshot from a random section of my inbox, most of the brands used pre-header text to add more context to their subject line, but some used almost the SAME text as their subject line, and one (Dillards) supplemented a boring subject line with even more boring pre-header text. Which email would you open?

Email marketers often overlook the preview that's often displayed beside the subject in most email clients. This is critical to driving enough interest from recipients to open the email to read more.

Using a generic email "from name" such as "admin" or "noreply". People want to interact with people, not mailboxes.

When brands send emails from a "noreply" address (or an email address that never gets checked), they're really saying "we don't want to talk to you." It's an engagement opportunity that many teams miss—on one of the largest direct marketing channels out there.

We want to make ourselves available to users who have questions about Zaiper and how to use it. So we send all of our emails from `contact@zapier.com`, and encourage people to reply if they're confused about how to get started. All of those replies are routed to a Help Scout mailbox, where our awesome support team puts users on a path to success.

When people talk with our support team and get their questions answered, they're much more likely to turn into paying customers. If we used`noreply@zapier.com` instead, those opportunities would pass us by.

Email Copy Mistakes

I see people sending follow up emails that have nothing valuable for the reader. It's cliche but anytime you sign up for a service you get a generic, "Oh, go click this and do this and just PAY US NOW!"

Instead, focus on your emails being so valuable your potential customers read them, share them and are excited to use more of your product and pay you money.

Just ask yourself if your emails are valuable even if your potential customer never buys.

"Just ask yourself if your emails are valuable even if your potential customer never buys."- Noah Kagan, AppSumo

Biggest mistake I see is the fact that people cold sale within an email. Like they'll email this brand hoping they'll buy from them because of one email. Which is crazy! One email and you think you're going to land a $1,000 contract?

Complete newbie move.

Instead, people should build a relationship over time and then offer a service of some sort. So instead of being spammy, be helpful. Outreach and grow your list. You do this by offering something within every email. Content that is. Not a price tag.

Not offering anything of real value. Too many emails are "me, me, me" and don't offer something the recipient actually cares about.

Emails should serve the customer not the product. Often times the marketing team, not the product team is in charge of the email flow and their directive is to grow. If you get myopic about that task you forget that the most solid growth comes through simple, repeatable, service that is so good it's sharable. Serving customers comes by meeting them in their email client with simple tasks and giving them more than they expect or more than they are paying for with their time.

This email by Squarespace does this well.

This email by Home Depot fails at this.

The biggest email marketing mistake I see people are guilty of is not letting their own personality shine through. Just because you're selling something doesn't mean it needs to sound like "Marketing-Bot-O-Tron-3000" wrote it. People probably signed up for your list because they liked your unique voice, your point of view, the way you do things that isn't the same as everyone else. So when you've got something to do sell them, for Pete's sake, keep your personality and voice shining through.

There aren't enough companies telling interesting, relevant stories to their users. People are interested in hearing about your company, or at least your perspective on what you're best at, along with the people behind the product that they enjoy using. Using social cues and proof in products is a well understood approach, yet people don't take it as seriously in their email marketing strategy. Anand Sanwal at CB Insights does a great job at this, where he shares his personal opinions on interesting news, asks email subscribers to email him directly with their opinions on that news, and also shares interesting tidbits about what him, the company, and other users are up to. Spitfire Athlete's emails are also great at this, sharing the stories of various successful athletes they're partnering with to encourage users to reach their own fitness goals.

Marketers often try to do too much in one campaign email (presumably because they don't want to have to send more than necessary in fear of unsubscribes). Trying to accomplish too much in an email is asking readers to do too much work to decipher if your email is relevant or not to them. One CTA linking to one landing page (too, with one CTA) clarifies your offer and makes it easier to convert.

One of the biggest mistakes I see in email marketing campaigns is that there isn't a clear goal or call to action. Too often, email marketing is treated as "something we have to do" without much thought about what goal it's trying to achieve. Email marketing can be used to generate leads, engage customers, drive blog subscribers, or any number of other relevant goals. Email newsletters are often the worst offenders of this—they are crammed with content without much clarity on what the marketer hopes to get out of sending that email. Some of my most successful email campaigns have been simple, with a single piece of content and clear call to action to download.

Here's an image of an email that does this well:

While most businesses send email campaigns with a good idea of what they want people to do, they don’t always make it clear to the reader. Email recipients should know what you want them to do right away. Think about the action you want them to take. Do you want them to visit your website, redeem an offer, register for an event, or visit your store? Make sure they have all the information they need to take that action and make it as easy as possible for them to do it.

The biggest email marketing mistake I see is a lack of focus. Just like if a website has 50 calls to action, 30 blinking buttons and a navigation that's longer than "War and Peace", it's not going to convert or retain any visitors. The same applies for each, the more focus there is on ONE idea, ONE call to action, ONE task for a user to complete, the more likely they are take that action.

Here's one mistake a see a lot: giving people too many calls-to-action in an email. It's confusing to the recipient and dilutes the effectiveness of the email campaign. Plus, it makes it harder to gauge the effectiveness of the email, since you don't have a single metric you can look at (like click through rate).

Instead, give people a single CTA, and ideally, give them one that's super compelling (like watching an awesome video!). A video thumbnail as your CTA is likely to give you 3x the number of click-throughs (versus any other CTA). For example, I'm pasting below an email we sent last summer, inviting people to our office. Very simple, clean, and with just one CTA for a fun video. (Side note: do not include the video itself in your email. This can lead to some bad outcomes! Use a clickable thumbnail image that automatically redirects to a landing page with the video on it.)

Related: "The Surprising Way One Startup Increased Email Click-Through Rates By 300%

People still like text links. Be sure to include one above the fold and one below the fold. And ALWAYS put them on a line by themselves.

I often see people spending hours, even days, crafting long emails filled with many topics, ideas and news that would need a minimum of 10 minutes of uninterrupted reading to get through. While they often look amazing, they simply don’t get the results an email marketer might want. These monster emails lower your engagement and worst of all, they suck up your time and energy and become a chore.

Avoid turning email marketing into a chore by doing the following:

Keep it short and simple! Pick a goal and write a simple, short email that leaves the reader in no doubt what their next step is. It should be engaging, fun to read but most of all, it should take a few moments to grasp and act. If you’ve got a lot to get off your chest, send short emails more often.

Email Formatting Mistakes

I often see basic personalization issues. If you can't get the basics right it's not a good sign. Nothing feels less personal than seeing a personalization tag (such as`%PRODUCTID%`) within a received email. Already know that the vast majority of email is automated, but there is a certain level of trust that is lost when this happens. Any decent marketing platform will allow you to send test emails that utilize full personalization rendering so that you don't have to risk it.

Using all images as the entire email. It's typically not mobile optimized. Entire content doesn't appear if someone's settings are "images off"—and what happens if the image links break! Sometimes not clear what's clickable, and image-heavy email can be considered spam by filters. Looks like a giant ad.

Use at least one image inside of each email. Every split test I've done shows that people are MUCH more likely to click and image as opposed to a text link.

Don't underestimate the power of the plain text email! Sometimes nicely designed emails for newsletters and product updates can increase conversion rates. But, for your first onboarding email, try a short, plain text note coming from a real person on your team. Ours has a 60 percent open rate!

Popular style of designed welcome email:

I'd want to test those against something that looks like this:

Email Frequency Mistakes

Simple: Not being consistent enough. I think once or twice per week is perfect, but you can't miss. Show up every week.

Overall, one of the most frequent mistakes we see email marketers making is underestimating, or overestimating the frequency with which their subscribers wish to hear from them. And this is backed up by the numbers - according to a 2013 survey, 53% of consumers reported getting too many emails from retailers, while only 44% said they get the right amount.

There are simple ways to get around this issue. First of all, you can have your subscribers submit their email frequency preferences - either on subscribe, or later, via an email preference center or similar. Once you have sufficient data, you can segment accordingly. This approach puts the power into your subscribers' hands. Secondly, you can periodically survey your subscribers to find out more about them - which I recommend anyway, for reasons beyond simply learning how to become a better sender. Finally, there are some great studies out there on ideal email frequency, including one we did internally that suggests that sending every 2 weeks is the sweet spot for subscriber engagement.

Any which way you do it, you can certainly benefit from less unsubscribes and more clicks and opens if you pay attention to what email send frequency works for your subscriber lists.

Lately, I've noticed a lack of coordination in my inbox. Multiple emails from the same online retailer in the same day, often with contradicting offers — meaning I had to navigate all the messages to figure out how to get the best deal on that lamp I’d had my eye on. This multi-email trend was at its peak during the holidays, and with all the hustle and bustle of the season I found myself unsubscribing from brands that I have known and trusted for years. I think the lesson is to send with your reader’s needs in mind instead of with your own business objective as the goal. It’ll pay off in the long run.

Dumb: vacation properties (e.g. hotels) sending recurring newsletters promoting local deals. I stayed at a hotel once for a wedding, or went on a honeymoon to a remote location, and they keep offering me deals to come back. I am never going back.

18. Email is Rarely—if Ever—Sent

Zapier collected 10k emails on a pre-launch list and we didn't send them a single email until we launched. That was 10k stale email addressed that could have been nurtured and loved. Our launch could have been much more successful had the email list been nurtured. So despite my hesitancy to send an email that wasn't a launch email, I should have found something valuable to keep those people up-to-date on at least a monthly basis.

Email List Management Mistakes

Most companies keep emailing the same people over and over again. Normally this isn’t a problem, but a lot of people won’t open your emails. By emailing the users that aren’t responsive, it will cause some email providers to start pushing your emails in the spam box as they are assuming you are sending junk emails based on your low open rates.

In order to prevent your emails from going into the spam box, don’t keep emailing people who aren’t opening up your emails.

There isn't nearly enough focus on segmentation or subscriber feedback.

For example, if you're a site that offers beginner, intermediate and advanced level advice and you ask me to sign up for your email list, you should be using what you know about me (like the page I signed up on) to send messaging that is in line with the "skill level" that was indicated by the page I signed up on.

Or, let's say you have a piece of software. At the very least, alter your communications with your low, average, and high use customers. Not all customers or readers are equal, so don't treat them as such.

"Not all customers or readers are equal, so don't treat them as such."- Tommy Walker, Marketing at Shopify

Also, it's not uncommon for email marketers to do a quick "getting to know you" survey for new subscribers, but what about a similar survey 3,6,9 and 12 months down the road?

Not only will this give your subscribers the impression you're actually interested in what they have to say, but it also gives you a gauge qualitatively of how you're performing, and how you could be doing better.

If you’re not segmenting your email list, then you’re probably using terms like ‘blast’ and think email is dead.

Getting the email with a discount for the product you just purchased. Receiving updates on a version of software that you didn’t download yet. These are the signs of a poorly segmented list and great reasons you’ll click the unsubscribe button.

Even sending a one-question survey can help gauge an interest, want or need of your subscriber. This can only help you determine a better approach for your content, sending cadence and expectations.

Segmenting on basics like geography or origin of sign up may help with developing the right messages and content, but should only be considered the start.

When you factor in deeper actions like purchase history, activity levels with your product/service and content downloads, then you’re able to significantly strengthen the relevancy and maximize the one-to-one relationship that email provides.

The biggest mistake I see all the time is marketers ignoring behavior.

Here's what I mean. You see a lot of promotional email, lots of newsletters, etc. That's the easiest place to start with email marketing so people focus on it. Then, you get lots of content around optimizing subject lines, writing better copy, when to send emails, etc.

We're missing the point!

Email marketing campaigns should be sent as a direct result of data and behavior. If a user is inactive, they get a nudge to come back. If they are active, they get emails about features they haven't tried yet or inspiration to engage at an ever higher level.

Data-driven lifecycle email is so, so, so powerful. And I believe it's where most businesses are missing the boat on email.

For bloggers and information marketers, segmentation is key to data-driven email. If you can't track behavior via an app or e-commerce store, you need to do it directly in your email marketing software. Here are a few ideas to start with:

Send new subscribers an onboarding email series. Focus on content that you know converts. (In this case, "conversion" could mean encouraging a reader to download an e-book, opt-in to a membership area or simply read more content.)

Find the people who consistently open and click your emails and send them VIP content or give them early access to new content.

Send simple (but awesome) behavioral email. For example, if someone requests an e-book and you deliver it via email, you are nearly guaranteed an open. Build on that momentum by moving them a step closer to your next goal (an online course, webinar, newsletter subscription) by including a clear valuable proposition and a strong call to action.

(The mistake of…) Not considering your audience. It's like writing a love letter and then addressing it “to whom it may concern." Businesses do it all the time; I've lost count of the number of emails I've received from a company where I have literally no clue who they are or what they do.

What's the fix? Send well-targeted messages to the right customer at the right time in the right medium. Intercom shows us who our customers are and what they do in our product, and lets us use this live data to segment audiences for campaigns–based on location, in-product behavior, etc. Check out a blog on the topic from our co-founder Des Traynor, "A Simple Improvement to Product Mails".

Sending the same email to all of your subscribers. If you aren't customizing individual emails (and which emails people receive) based on a person's opens, clicks and actions they perform on your website, your competition will. The days of one-to-many email marketing are rapidly coming to a close. The future will be won by those who embrace one-to-few and one-to-one email marketing.

The Worst Mistake

Worst: requiring login to unsubscribe (aka "manage subscription preferences"). As a result, I just mark as spam instead. Bad for everyone.

You're nearly finished—you've picked apps to send your emails, and have your emails optimized and integrated with your workflow. You even know what you should avoid when sending emails.

But how will you keep from burning out after sending so many emails? The tips in our closing chapter will help you keep your email marketing efforts paying off for years to come.

Go to Chapter 12!

Written by Danny Schreiber

Image credits: Frustrated photo courtesy Oliver Newport. Screenshots courtesy respective individuals. HubSpot email example via HubSpot blog.

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Berapa sih nilai dari blog gue DALAM DOLLAR ? http://richardnata.blogspot.com/2015/04/berapa-sih-nilai-dari-blog-gue-dalam.html

Need a professional writer? Fiction and non-fiction? contact richard.nata@yahoo.co.id

Let me introduce myself. My name is Richard Nata. I am an author, novelist, blogger and ghost writer. My articles, including short stories have been published in magazines and newspapers since 1994. I have written a lot of books, both fiction and non-fiction. So I was a professional in the field of writing, both fiction and non-fiction.

I was born in Jakarta, August 17, 1968.

In 1988, at the age of 20 years, I started working as an accounting staff. Age 24 years has occupied the position of Finance Manager. Age 26 years as a General Manager.

In 1994, my articles published in magazines and tabloids.

In 1997, I wrote a book entitled "Buku Pintar Mencari Kerja". This book is reprinted as much as 8 times. Through the book, the authors successfully helped tens of thousands of people get jobs at once successful in their careers. They were also successful when moving to work in other places.

In 1998, I started investing in shares on Bursa Efek Indonesia (Indonesia stock exchange). As a result of investing in the stock market then I can provide consulting services for companies that want to go public in Indonesia stock exchange.

more information :

1. IPO KAN PERUSAHAAN ANDA DI BEI, TRIK TERCEPAT MENJADIKAN ANDA SEORANG KONGLOMERAT. brand, ideas, story, style, my life: IPO KAN PERUSAHAAN ANDA DI BEI, TRIK TERCEPAT MENJADIKAN ANDA SEORANG KONGLOMERAT.

brand, ideas, story, style, my life: IPO KAN PERUSAHAAN...

Jika Bapak/Ibu ingin konsultasi mengenai perusahaan Go Public, dikenakan fee. - lewat email Rp. 300.000,- ( per 1 atau 2 kali email ). Email ketiga dan seterusnya d...

Lihat di richardnata.blogspot.com

Lihat preview menurut Yahoo

2. JASA KONSULTAN GO PUBLIC ( IPO ) DI BURSA EFEK INDONESIA.

brand, ideas, story, style, my life: JASA KONSULTAN GO PUBLIC ( IPO ) DI BURSA EFEK INDONESIA

brand, ideas, story, style, my life: JASA KONSULTAN GO P...

JIKA ANDA INGIN MENGGO PUBLICKAN PERUSAHAAN ANDA MAKA SEBAGAI PERUSAHAAN TERBUKA ANDA HARUS BERSIH DALAM HAL PAJAK.

Lihat di richardnata.blogspot.com

Lihat preview menurut Yahoo

In 2015, Richard Nata revise the "Buku Pintar Mencari Kerja" became BUKU PINTAR DAPAT KERJA GAJI TINGGI PINDAH KERJA GAJI SEMAKIN TINGGI

BUKU PINTAR DAPAT KERJA GAJI TINGGI PINDAH KERJA GAJI SEMAKIN TINGGI made by retyping the book BEST SELLER of the author, entitled “Buku Pintar Mencari Kerja”. This ebook available on google play.

In 2015, I had the idea of a startup company where the readers can decide for themselves the next story. WASN'T THIS A GREAT IDEA? IF can be realized WILL BE WORTH billions USD. Because CAN PRODUCE FOR MILLIONS OF DOLLARS even tens of millions USD annually.

In theory, in 10-20 years into the future, my startup income, amounting to hundreds of million USD annually can be obtained easily. AND IF FOLLOWED BY MANY COMPANIES IN THE WHOLE WORLD WILL THEN BE A NEW INDUSTRIAL worth trillions USD.

To be honest. Currently I'm not having a lot of money. So I start marketing my startup with blogspot.

My STARTUP :

A story with millions of choices in it - looking investor like you.

Start reading a story with millions of choices in it here.

Try to imagine this. When you're reading a story on the web or blog, you are given two choices. You can choose the next story based on your own choice. After selecting then you can continue reading the story. Shortly afterwards you will be presented back to the 2 other options. The next choice is up to you. Then you continue the story you are reading. After that you will be faced again with 2 choices. So onwards. The more stories you read so the more options you have taken.

If you feel curious then you can re-read the story by changing your selection. Then you will see a different story with the story that you have read previously. The question now is why is this so? Because the storyline will be varying according to your choice.

I, as the author is planning to make tens of thousands of articles with millions of choices in it. With tens of thousands of articles then you like to see a show of your favorite series on TV for several years. The difference is while watching your favorite TV series, then you can not change the story. Meanwhile, if you read this story then you can alter the way the story according to your own choice.

You might say like this. Sounds like a book "choose your own adventure". Books I read when I was young.

Correctly. The idea is taken from there. But if you read through a book, the story is not so exciting. Due to the limited number of pages. When a child first you may already feel interesting. But if you re-read the book now then becomes no fun anymore because you don't get anything with the amount of 100-200 pages.

Have you ever heard of game books? When you were boy or girl, did you like reading game books? I think you've heard even happy to read it.

Gamebooks are sometimes informally called choose your own adventure books or CYOA which is also the name of the Choose Your Own Adventure series published byBantam Books. Gamebook - Wikipedia, the free encyclopedia

Gamebook - Wikipedia, the free encyclopedia

A gamebook is a work of fiction that allows the reader to participate in the story by making effective choices. The narrative branches along various paths through the use of numbered paragraphs or pages.

Lihat di en.wikipedia.org

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Bantam Books with the Choose Your Own Adventure

series has produced more than 250 million US

dollars. While I offer you more powerful than the Choose

Your Own Adventure. Because of what? Because the

story that I made much more interesting than the stories

created by the authors of Bantam Books. You will not get anything just to 100-200 pages. While the story that I created is made up of tens of thousands of articles with millions of choices in it.

For comparison are the books published with the theme "choose your own adventure" produces more than 250 million copies worldwide. If the average price of a book for 5 USD, the industry has produced more than 1.5 billion USD. But unfortunately this industry has been abandoned because the reader begins to feel bored. The last book was published entitled "The Gorillas of Uganda (prev." Search for the Mountain Gorillas ")". And this book was published in 2013.

Based on the above, then you are faced with two choices. Are you interested in reading my story is? Or you are not interested at all. The choice is in your hands.

If you are interested then spread widely disseminated this article to your family, friends, neighbors, and relatives. You can also distribute it on facebook, twitter, goggle +, or other social media that this article be viral in the world. By doing so it is a new entertainment industry has been created.

Its creator named Richard Nata.

The full articles that talks about this:

1. A Story That Surprised The World.  http://richardnata.blogspot.com/2015/03/a-story-that-surprised-world.html

2. Set yourself the next story.  http://richardnata.blogspot.com/2015/01/tentukan-sendiri-jalan-cerita.html

3. a story with so many choices.  http://richardnata.blogspot.com/2015/02/a-story-with-so-many-choices.html

4. A story with tens of thousands of articles.  http://richardnata.blogspot.com/2015/03/a-story-with-tens-of-thousands-of.html

5. A story with millions of choices in it. http://richardnata.blogspot.com/2015/03/a-story-with-millions-of-choices-in-it.html

6. My story will be written in Indonesian and English. http://richardnata.blogspot.com/2015/04/my-story-will-be-written-in-indonesian.html

7. Similar but not the same. http://richardnata.blogspot.com/2015/05/similar-but-not-same.html

8. You are the main character in the story you are reading. http://richardnata.blogspot.com/2015/02/you-are-main-character-in-story-you-are.html

9. life and death, blessing and cursing, from the main character in the hands of readers. http://richardnata.blogspot.com/2015/03/life-and-death-blessing-and-cursing.html

10. Preparing a story carefully. http://richardnata.blogspot.com/2015/02/preparing-story-carefully.html

11. Read me first ! Guide for readers. http://richardnata.blogspot.com/2015/05/read-me-first-guide-for-readers.html

12. Before starting to write the story, the authors also get a lot of choices. http://richardnata.blogspot.com/2015/04/before-starting-to-write-story-authors_18.html

13. makna mendalam dari logo "ai" usaha gue. ha...7x http://richardnata.blogspot.com/2015/04/makna-mendalam-dari-logo-ai-usaha-gue.html

14. Tip menulis hebat ala richard nata. http://richardnata.blogspot.com/2015/04/tip-menulis-hebat-ala-richard-nata.html

15. How to make a story with tens of thousands of articles? http://richardnata.blogspot.com/2015/03/how-to-make-story-with-tens-of.html

16. Read a story with a lot of choices on the web or blog is far more interesting than reading a book or books. http://richardnata.blogspot.com/2015/02/read-story-with-lot-of-choices-on-web.html

17. In 10-20 years into the future to read the story in a book will be abandoned. http://richardnata.blogspot.com/2015/02/in-10-20-years-into-future-to-read.html

18. Startup with earning millions - tens of millions of dollars annually. http://richardnata.blogspot.com/2015/02/startup-with-earning-millions-tens-of.html

19. Start-up strategy in order to earn millions to tens of millions of dollars annually. http://richardnata.blogspot.com/2015/02/start-up-strategy-in-order-to-earn.html

20. Why do I need startup funds from investors? http://richardnata.blogspot.com/2015/05/why-do-i-need-startup-funds-from.html

21. slow but sure vs acceleration. http://richardnata.blogspot.com/2015/05/slow-but-sure-vs-acceleration.html



22. Looking for investors for startup that produces millions to tens of millions of dollars annually. http://richardnata.blogspot.com/2015/02/looking-for-investors-for-startup-that.html

23. Open offer letter to investors. http://richardnata.blogspot.com/2015/04/open-offer-letter-to-investors.html

24. Why should you invest in my startup? http://richardnata.blogspot.com/2015/02/why-should-you-invest-in-my-startup.html

25. Why you should invest your money right now? http://richardnata.blogspot.com/2015/05/why-you-should-invest-your-money-right.html

26. If a story can generate tens of millions of US dollars, then what if made many stories? http://richardnata.blogspot.com/2015/02/if-story-can-generate-tens-of-millions.html

27. Conclusion: In theory, in 10-20 years into the future, my startup income, amounting to hundreds of million USD annually can be obtained easily. http://richardnata.blogspot.com/2015/02/conclusion-in-theory-in-10-20-years.html

28. Summary of my startup. http://richardnata.blogspot.com/2015/03/summary-of-my-startup_48.html

29. Start reading the story here. http://richardnata.blogspot.com/2015/05/start-reading-story-here.html

Why do I need startup funds from investors?

WHY DO I NEED STARTUP FUNDS FROM INVESTORS? I NEED A LOT OF FUNDS FROM INVESTORS BECAUSE I HAVE TO LOOKING FOR EXPERT PROGRAMMERS(IT).BECAUSE THE DATA IS HANDLED IS VERY LARGE, IT MAY HAVE TO WEAR SOME PROGRAMMERS(IT).

I CAN NOT WEAR SOME FREELANCE PROGRAMMER BECAUSE THE DATA MUST BE MONITORED CONTINUOUSLY FROM VIRUSES, MALWARE, SPAM, AND OTHERS.

IN ADDITION FUNDS FROM INVESTORS IS ALSO USED TO BUY SERVERS WITH VERY LARGE CAPACITY. FUNDS ARE ALSO USED TO PAY EMPLOYEE SALARIES AND OPERATIONAL COSTS OF THE COMPANY.

FUNDS CAN ALSO BE USED FOR ADVERTISING AND OTHER MARKETING STRATEGIES.FUNDS CAN ALSO BE USED TO ADVERTISE MY STARTUP AND OTHER MARKETING STRATEGIES.

IF I GET A VERY LARGE FUND, THE PART OF THE FUNDS USED TO TRANSLATE THE STORY INTO VARIOUS LANGUAGES.With more and more languages, the more readers we get.

WITH MORE AND MORE READERS, THE MORE REVENUE WE GET.

AS AN INVESTOR THEN YOU DO NOT HAVE TO FEEL ANXIOUS ABOUT YOUR FUNDS. BECAUSE YOUR FUNDS WILL NEVER BE LOST BECAUSE IN 3-5 YEARS YOU HAVE RETURNED THE FUNDS COUPLED WITH PROFIT.

Why should you invest in my startup?

THIS BUSINESS IS ONE AND THE ONLY ONE IN THE WORLD.

If we can make a good story, so that the readers will

come again and again for further reading the story then

our earnings will continue to grow and will never

diminish. This is due to new readers who continued  to

arrive, while long remained loyal readers become our

customers.

So that the number of our readers will continue to

multiply over time. With the increasing number of loyal

readership then automatically the amount of income we

will also grow larger every year. The same thing

happened in yahoo, google, facebook, twitter, linkedin,

and others when they still startup.

Deuteronomy {28:13} And the LORD shall make thee the

head, and not the tail; and thou shalt be above only, and

thou shalt not be

beneath; if that thou hearken unto the commandments of the LORD thy God, which I command thee this day, to observe and to do [them: ]

Try to imagine this. If I give a very unique story. It was the first time in the world. But the world already know this story even liked it. Because the world love the game books. While the story that I made is the development of game books.

Do you Believe if I dare say if I will succeed because my story will be famous all over the world as Harry Potter?

I believe it. Not because I was the author of the story, but because of the story that I made is unique and the only one in the world.

Income from my startup :

1. Ads. With millions of unique visitors, the price of the ads will be expensive.

2. Affiliate marketing. In addition to advertising, we are also able to put up some banner from affiliate marketing.

3. Contribution of the readers. If you have a million readers and every reader to pay one US dollar per year then you will get the income of one million US dollars per year.

If you have a million readers and every reader to pay one US dollar per month then you will get as much revenue twelve million US dollars per year.

4. Books and Comics. After getting hundreds of thousands to the millions of readers of the story will be made in books and the form of a picture story (comics).

5. Movies. If we have a good story with millions of readers then quickly we will be offered to make a film based on the story.

6. Merchandise related to characters. After the movies there will be made an offer for the sale of goods related to the characters.

7. Sales. With millions of email that we have collected from our readers so we can sell anything to them.

Each income (1-7) worth millions to tens of millions of US dollars.

Because each income (1-7) worth millions to tens of millions of US dollars. Then in 10-20 years into the future, AI will be earning hundreds of million USD annually.

So how long do you think my story that I made could gather a thousand readers? Ten thousand readers? One hundred thousand readers? A million readers? Five million readers? Ten million readers? More than ten million readers?

But to get all of it of course takes time, can not be instant. In addition, it takes hard work, big funds and placement of the right people in the right positions.

By advertising, viral marketing, strong marketing strategies and SEO then a million readers can be done in less than a year. Ten million readers can be done in two to three years.

This is the marketing strategy of my startup.

When hundreds of thousands or millions of readers already liked my story then they have to pay to enjoy the story that I made.

If you are a visionary then you will think like this.

With the help of my great name in the world of business, my expertise in marketing, advertising, marketing by mouth, viral marketing, then collecting a million readers to ten million readers will be easy to obtain. Is not that right?

The question now is what if people like my story as they like Harry Potter? You will get tens of millions or even hundreds of millions of email addresses from readers. With that much email, we can sell anything to the readers.

Since April 2013, Wikipedia has around 26 million articles in 285 languages are written by 39 million registered users and a variety of anonymous people who are not known from other parts of the world.  Web ranked by Alexa, Wikipedia is a famous website number 6 which has been visited by 12% of all Internet users with 80 million visitors every month and it is only from the calculation of America.

resource : http://www.tahupedia.com/content/show/136/Sejarah-dan-Asal-Mula-Wikipedia

If no Wikipedia then need hundreds of thousands to millions of books required to make 26 million articles in 285 languages into books.

With the Wikipedia then people started to leave to read a book or books to seek knowledge about a subject or many subjects.

The same thing will happen. Read a story in a book or books to be abandoned. Read a story with millions of choices on the web or blog is far more interesting than reading a book or books.

So what happens next? In 10-20 years ahead then read a story in a book to be abandoned. Otherwise my startup will grow and continue to develop into a new entertainment industry.

New entertainment industry, where I was a forerunner startup will continue to evolve.
Therefore, in 10-20 years into the future, my startup will be earning hundreds of million USD annually.

So do not delay. Invest your money immediately to my startup. Take A Look. There are so many advantages if you want to invest in my startup.

WHY YOU SHOULD INVEST YOUR MONEY RIGHT NOW? .

IF YOU INVEST YOUR FUNDS IN ONE, TWO OR THREE YEARS INTO THE FUTURE, YOU MAY BE TOO LATE.
BECAUSE IN 1-3 YEARS INTO THE FUTURE THEN I'VE GOT THE FUNDS. THE FUNDS CAN COME FROM SOME INVESTORS, LOANS FROM BANKS OR FROM ADVERTISEMENTS POSTED ON MY BLOG.

IF I'VE GOT A LARGE AMOUNT OF FUNDS THEN I'VE NO NEED OF YOUR FUNDS. SO INVEST NOW OR NOT AT ALL.

slow but sure vs acceleration.

My BLOG started to be written January 11, 2015. TODAY, MAY 30, 2015, THE NUMBER OF CLICKS HAS REACHED 56,750. SO FAR SO GOOD.

If I get big funds from investors then with a quick story that I wrote will spread throughout the world.

So I got acceleration because I can put ads in a large variety of media such as Google AdWords, Facebook, and others. I also can perform a variety of other marketing strategies.

If I do not get funding from investors then my story would still spread throughout the world. But with a longer time, Slow but sure.

So either I get funding from investors or not, the story that I wrote will remain spread throughout the world. Ha ... 7x

So don't worry, be happy.

My advice to you is you should think whether the data that I have provided to you makes sense or not .

If my data reasonable then immediately invest your funds as soon as possible.

Then we discuss how we plan further cooperation.

Thank you.

Lord Jesus bless you.

Amen

P.S. The offer letter I gave also to the hedge funds and

venture capital and other major companies in the entire

world. So who is fast then he will get it.

P.P.S. In addition, there is one more thing I want to tell you. If a story can generate tens of millions of US dollars, then what if made many stories? Then why do not you make 2, 3 or many stories? You will get hundreds of million USD annually.

Pages

Ads : 1 USD forever

A story with tens of thousands of articles.

Friday, July 31, 2015

If you love your children, make his/her fantasy in a book. Create your children love you more deeply. Make your children proud of himself/herself. We turn your little ones into heroes/princess, by adding their name, age, photo, home town and three/four/five friends' names to the story.

If you are satisfied with my work, then we can make a series of books as much as 12 books or 20 books. Contact richard.nata@yahoo.co.id

Campaign on Indiegogo : Together we can create "A story with millions of your own adventure in it".

Please support us with $ 1 or more. And I will give you a gift worth $ 60 or more.

Experts Weigh In: 21 Email Marketing Mistakes to Avoid

Inbox Mistakes

Email marketers often overlook the preview that's often displayed beside the subject in most email clients. This is critical to driving enough interest from recipients to open the email to read more.

Using a generic email "from name" such as "admin" or "noreply". People want to interact with people, not mailboxes.

Email Copy Mistakes

Not offering anything of real value. Too many emails are "me, me, me" and don't offer something the recipient actually cares about.

People still like text links. Be sure to include one above the fold and one below the fold. And ALWAYS put them on a line by themselves.

Email Formatting Mistakes

Use at least one image inside of each email. Every split test I've done shows that people are MUCH more likely to click and image as opposed to a text link.

Email Frequency Mistakes

Simple: Not being consistent enough. I think once or twice per week is perfect, but you can't miss. Show up every week.

Dumb: vacation properties (e.g. hotels) sending recurring newsletters promoting local deals. I stayed at a hotel once for a wedding, or went on a honeymoon to a remote location, and they keep offering me deals to come back. I am never going back.

18. Email is Rarely—if Ever—Sent

Email List Management Mistakes

The Worst Mistake

If you are satisfied with my work, then we can make a series of books as much as 12 books or 20 books.

Contact richard.nata@yahoo.co.id