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Artikel dicopas ? Banyak untungnya tauk. ha...7x http://richardnata.blogspot.com/2015/05/artikel-dicopas-banyak-untungnya-tauk.html
What Will Content Marketing Look Like 5 Years From Today?
5 years ago, as content marketing started to become a trend, I was trying to imagine what it would mean for businesses to thrive in a world where visibility was driven by content. I was asking SMB marketers back then: what if 5 years from now, 50% of your website’s traffic depended on your blog’s content? How would you prepare for that? Blank stares, skepticism, raised eyebrows… Let’s just say that the answers (or lack thereof) were the reason we started Scoop.it to begin with and began building content marketing software.
5 years later, content marketing has never been so hot. Yet, a majority of marketers are failing at it. According to CMI/MarketingProfs’ 2016 benchmark, only 30% of B2B marketers say they’re effective at content marketing. According to another study by BuzzSumo, 50% of web content get 8 shares or less.
5 years from now, what will content marketing look like?
Every day, we’re speaking with dozens of marketers who are turning to technology to help them conquer their biggest content marketing challenges. Over the past year alone, we’ve seen their needs evolve from overcoming the basic challenge of producing content to the more sophisticated needs surrounding content distribution and analyzing content performance. Increased competition for attention (Mark Schaefer’s content shock) as well as the increasing complexity of the content marketing process are driving that change and the need for technology to help.
How do content marketers expect technology to help?
Over the past 10 weeks, the Scoop.it team surveyed over 300 marketers to better understand this question. We also conducted dozens of longer interviews with SMB marketers to add a qualitative component to our research. And finally, we asked top content marketing experts including Joe Pulizzi, Mark Schaefer, Barry Feldman, Ian Cleary, Andy Crestodina, Mike Allton, Lee Odden or Bernie Borges for their insights.
The results have helped us to form the following vision for the content marketer of the future:
Artikel dicopas ? Banyak untungnya tauk. ha...7x http://richardnata.blogspot.com/2015/05/artikel-dicopas-banyak-untungnya-tauk.html
5 years ago, as content marketing started to become a trend, I was trying to imagine what it would mean for businesses to thrive in a world where visibility was driven by content. I was asking SMB marketers back then: what if 5 years from now, 50% of your website’s traffic depended on your blog’s content? How would you prepare for that? Blank stares, skepticism, raised eyebrows… Let’s just say that the answers (or lack thereof) were the reason we started Scoop.it to begin with and began building content marketing software.
5 years later, content marketing has never been so hot. Yet, a majority of marketers are failing at it. According to CMI/MarketingProfs’ 2016 benchmark, only 30% of B2B marketers say they’re effective at content marketing. According to another study by BuzzSumo, 50% of web content get 8 shares or less.
5 years from now, what will content marketing look like?
Every day, we’re speaking with dozens of marketers who are turning to technology to help them conquer their biggest content marketing challenges. Over the past year alone, we’ve seen their needs evolve from overcoming the basic challenge of producing content to the more sophisticated needs surrounding content distribution and analyzing content performance. Increased competition for attention (Mark Schaefer’s content shock) as well as the increasing complexity of the content marketing process are driving that change and the need for technology to help.
How do content marketers expect technology to help?
Over the past 10 weeks, the Scoop.it team surveyed over 300 marketers to better understand this question. We also conducted dozens of longer interviews with SMB marketers to add a qualitative component to our research. And finally, we asked top content marketing experts including Joe Pulizzi, Mark Schaefer, Barry Feldman, Ian Cleary, Andy Crestodina, Mike Allton, Lee Odden or Bernie Borges for their insights.
The results have helped us to form the following vision for the content marketer of the future:
Content marketing is now much more complex than producing good content
In quantitative surveys like CMI / MarketingProfs’, a majority of marketers have consistently ranked content production as their #1 pain point year after year. But our interviews have shown a diverse range of situations: while producing enough engaging content and being consistent at it is the first obstacle to content marketing ROI, it’s definitely not the last. As marketers progressively learn to jog or run after they’ve learned to walk, they soon discover that creating good content is not enough to drive tangible results to their strategy.
- Content marketing was easier when fewer people were doing it. “Staying relevant when everybody does content marketing is both a content quality and a content distribution challenge”, says Alan Belniak, Content Marketing Manager at Alignable, a VC-backed startup in Boston.
- Proving the value is hard. “We’ve taken a different approach to producing content by sourcing it from our team across the company. But we struggle a lot with analytics and attributing leads and conversions to content”, we heard from the marketing manager of a mid-size company. “A lot of my clients have problems with measuring content effectiveness as multi-touch attribution is difficult to understand and set up”, echoes Jen Dewar, who runs a digital marketing agency in the Bay Area.
- Getting the whole company on board is not a given. “Ultimately, my biggest challenge is getting buy-in from the rest of the company as content marketing is where social media was 5 years ago: people are not sure what to expect”, commented another marketer who runs social media and content marketing for several mid-size companies.
Our own study reflects that complexity. Content marketing is neither a one-off campaign nor a specialized task. It is an ongoing and comprehensive process requiring optimization at every phase of the content marketing lifecycle, something that 63% of marketers acknowledge.
image: http://cdn2.business2community.com/wp-content/uploads/2016/06/9YL-f_N4OkCXG5pSTu-GE7nTzqrqzN7Y9aBZTaXoQ8Q-2.png
In quantitative surveys like CMI / MarketingProfs’, a majority of marketers have consistently ranked content production as their #1 pain point year after year. But our interviews have shown a diverse range of situations: while producing enough engaging content and being consistent at it is the first obstacle to content marketing ROI, it’s definitely not the last. As marketers progressively learn to jog or run after they’ve learned to walk, they soon discover that creating good content is not enough to drive tangible results to their strategy.
- Content marketing was easier when fewer people were doing it. “Staying relevant when everybody does content marketing is both a content quality and a content distribution challenge”, says Alan Belniak, Content Marketing Manager at Alignable, a VC-backed startup in Boston.
- Proving the value is hard. “We’ve taken a different approach to producing content by sourcing it from our team across the company. But we struggle a lot with analytics and attributing leads and conversions to content”, we heard from the marketing manager of a mid-size company. “A lot of my clients have problems with measuring content effectiveness as multi-touch attribution is difficult to understand and set up”, echoes Jen Dewar, who runs a digital marketing agency in the Bay Area.
- Getting the whole company on board is not a given. “Ultimately, my biggest challenge is getting buy-in from the rest of the company as content marketing is where social media was 5 years ago: people are not sure what to expect”, commented another marketer who runs social media and content marketing for several mid-size companies.
Our own study reflects that complexity. Content marketing is neither a one-off campaign nor a specialized task. It is an ongoing and comprehensive process requiring optimization at every phase of the content marketing lifecycle, something that 63% of marketers acknowledge.
image: http://cdn2.business2community.com/wp-content/uploads/2016/06/9YL-f_N4OkCXG5pSTu-GE7nTzqrqzN7Y9aBZTaXoQ8Q-2.png
Do marketers expect technology to be part of the answer?
“Yes, absolutely” says Mark Schaefer. Both qualitative and quantitative answers are clear: marketers want and expect technology to help them make content marketing work for them.
image: http://cdn.business2community.com/wp-content/uploads/2016/06/05HW34BIJk9mwM-2kw-PHbnTzqrqzN7Y9aBZTaXoQ8Q-3.png
“Today, marketing is math. To the extent that we can use technology to distill wisdom from the numbers, we will be more effective marketers.” – Mark Schaefer
From a quantitative standpoint, 66% to 93% of marketers think it’s either likely or very likely that technology will make content marketing more efficient in the various tasks of the content marketing lifecycle:
image: http://cdn2.business2community.com/wp-content/uploads/2016/06/V_cl0PQ9s2bM-lvAhdeFv7nTzqrqzN7Y9aBZTaXoQ8Q-2.png
The interesting take-away is that marketers don’t just expect technology to help organize data or task management: they also expect it to make them more efficient with creative tasks and strategy definition. Beyond helping to organize data, marketers now expect technology to help increase their efficiency with creative tasks.
Or to put in Barry Feldman’s words:
image: http://cdn2.business2community.com/wp-content/uploads/2016/06/tK2en0O-kBVgFzFUca-55rnTzqrqzN7Y9aBZTaXoQ8Q-3.png
“Content marketing future success is almost 100% based on technology.” – Barry Feldman
“Yes, absolutely” says Mark Schaefer. Both qualitative and quantitative answers are clear: marketers want and expect technology to help them make content marketing work for them.
image: http://cdn.business2community.com/wp-content/uploads/2016/06/05HW34BIJk9mwM-2kw-PHbnTzqrqzN7Y9aBZTaXoQ8Q-3.png
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“Today, marketing is math. To the extent that we can use technology to distill wisdom from the numbers, we will be more effective marketers.” – Mark Schaefer
|
From a quantitative standpoint, 66% to 93% of marketers think it’s either likely or very likely that technology will make content marketing more efficient in the various tasks of the content marketing lifecycle:
image: http://cdn2.business2community.com/wp-content/uploads/2016/06/V_cl0PQ9s2bM-lvAhdeFv7nTzqrqzN7Y9aBZTaXoQ8Q-2.png
The interesting take-away is that marketers don’t just expect technology to help organize data or task management: they also expect it to make them more efficient with creative tasks and strategy definition. Beyond helping to organize data, marketers now expect technology to help increase their efficiency with creative tasks.
Or to put in Barry Feldman’s words:
image: http://cdn2.business2community.com/wp-content/uploads/2016/06/tK2en0O-kBVgFzFUca-55rnTzqrqzN7Y9aBZTaXoQ8Q-3.png
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“Content marketing future success is almost 100% based on technology.” – Barry Feldman
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Expectations: content marketing automation or content marketing intelligence?
image: http://cdn2.business2community.com/wp-content/uploads/2016/06/rtUIuuCT0ocopwIq8qvilbnTzqrqzN7Y9aBZTaXoQ8Q-1.png
image: http://cdn2.business2community.com/wp-content/uploads/2016/06/9HDSNee6mD8RkebF9pB3yrnTzqrqzN7Y9aBZTaXoQ8Q-1.png
We had robots assembling cars long before they could drive one. Similarly, we’re starting to see a growing need for elements of content marketing to become automated:
image: http://cdn2.business2community.com/wp-content/uploads/2016/06/o6-EsIZ-00wIeH2xDr1hlbnTzqrqzN7Y9aBZTaXoQ8Q-3.png
“One of the biggest things with technology is being able to scale what you do. There’s so much work involved: you can’t be in content marketing without technology.” – Ian Cleary
The benefit of content marketing automation here lies in its ability to free up valuable time that can be dedicated to more human tasks such as building relationships, creating content or defining your strategy.
But what we’ve found is that marketers also expect technology to be smart – and make them smarter. Marketers are looking for content marketing intelligence that will help them to make better decisions and generate returns from their content investments:
image: http://cdn2.business2community.com/wp-content/uploads/2016/06/pm_beuvsld7xIYP0QnNO6LnTzqrqzN7Y9aBZTaXoQ8Q-2.png
“Of course I want to be as time-efficient as possible. But rather than doing it faster, it’s more about being smarter. So that the hard work that I put into content has more potential of being successful.” – Bernie Borges
These expectations were reflected in the results of our survey. While content marketers’ #1 expected benefit from technology is to save time, a large number of marketers expect technology to help them get more intelligence on their content strategy.
image: http://cdn.business2community.com/wp-content/uploads/2016/06/IxcLNsl1GJam8IObhV3NTLnTzqrqzN7Y9aBZTaXoQ8Q-1.png
image: http://cdn2.business2community.com/wp-content/uploads/2016/06/rtUIuuCT0ocopwIq8qvilbnTzqrqzN7Y9aBZTaXoQ8Q-1.png
image: http://cdn2.business2community.com/wp-content/uploads/2016/06/9HDSNee6mD8RkebF9pB3yrnTzqrqzN7Y9aBZTaXoQ8Q-1.png
We had robots assembling cars long before they could drive one. Similarly, we’re starting to see a growing need for elements of content marketing to become automated:
image: http://cdn2.business2community.com/wp-content/uploads/2016/06/o6-EsIZ-00wIeH2xDr1hlbnTzqrqzN7Y9aBZTaXoQ8Q-3.png
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“One of the biggest things with technology is being able to scale what you do. There’s so much work involved: you can’t be in content marketing without technology.” – Ian Cleary
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The benefit of content marketing automation here lies in its ability to free up valuable time that can be dedicated to more human tasks such as building relationships, creating content or defining your strategy.
But what we’ve found is that marketers also expect technology to be smart – and make them smarter. Marketers are looking for content marketing intelligence that will help them to make better decisions and generate returns from their content investments:
image: http://cdn2.business2community.com/wp-content/uploads/2016/06/pm_beuvsld7xIYP0QnNO6LnTzqrqzN7Y9aBZTaXoQ8Q-2.png
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“Of course I want to be as time-efficient as possible. But rather than doing it faster, it’s more about being smarter. So that the hard work that I put into content has more potential of being successful.” – Bernie Borges
|
These expectations were reflected in the results of our survey. While content marketers’ #1 expected benefit from technology is to save time, a large number of marketers expect technology to help them get more intelligence on their content strategy.
image: http://cdn.business2community.com/wp-content/uploads/2016/06/IxcLNsl1GJam8IObhV3NTLnTzqrqzN7Y9aBZTaXoQ8Q-1.png
Smarter, faster, stronger: meet the content marketer of the future
Let’s fast forward and dream: how can technology make our lives easier as content marketers?
The content marketer of the future will:
Let’s fast forward and dream: how can technology make our lives easier as content marketers?
The content marketer of the future will:
Be more confident on what content to create
While technological advancements in artificial intelligence can be scary, humans aren’t being replaced… yet. While machines aren’t expected to write content for us, they should help us generate content ideas in a much more predictable way by identifying trends, keywords or ideas that are appealing to our target audience.
image: http://cdn2.business2community.com/wp-content/uploads/2016/06/pm_beuvsld7xIYP0QnNO6LnTzqrqzN7Y9aBZTaXoQ8Q-2.png
“We need cognitive content marketing: technology should deliver topical ideas based on trends, the business problems I want to solve as well as on influencers or customers that I want to reach.” – Bernie Borges
Technology can also help facilitate the complex process of content creation through checklists and automated tests to ensure the quality of our content before we hit publish and invest time in distributing it.
image: http://cdn.business2community.com/wp-content/uploads/2016/06/E0FHuXsG4n1YfblCp1_oTbnTzqrqzN7Y9aBZTaXoQ8Q-2.png
“I don’t think technology can teach someone to be a great writer. But it could tell you if your content is well written, if you included quotes and images, etc…” – Andy Crestodina
image: http://cdn2.business2community.com/wp-content/uploads/2016/06/HX1Y8m5CeKC8eUFGHgnnn7nTzqrqzN7Y9aBZTaXoQ8Q-2.png
“Technology should help us predict success based on a draft. We’ve all been wasting time writing pieces of content that were not popular while also censoring ourselves by not publishing something that might have been.” – Mike Allton
While technological advancements in artificial intelligence can be scary, humans aren’t being replaced… yet. While machines aren’t expected to write content for us, they should help us generate content ideas in a much more predictable way by identifying trends, keywords or ideas that are appealing to our target audience.
image: http://cdn2.business2community.com/wp-content/uploads/2016/06/pm_beuvsld7xIYP0QnNO6LnTzqrqzN7Y9aBZTaXoQ8Q-2.png
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“We need cognitive content marketing: technology should deliver topical ideas based on trends, the business problems I want to solve as well as on influencers or customers that I want to reach.” – Bernie Borges
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Technology can also help facilitate the complex process of content creation through checklists and automated tests to ensure the quality of our content before we hit publish and invest time in distributing it.
image: http://cdn.business2community.com/wp-content/uploads/2016/06/E0FHuXsG4n1YfblCp1_oTbnTzqrqzN7Y9aBZTaXoQ8Q-2.png
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“I don’t think technology can teach someone to be a great writer. But it could tell you if your content is well written, if you included quotes and images, etc…” – Andy Crestodina
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image: http://cdn2.business2community.com/wp-content/uploads/2016/06/HX1Y8m5CeKC8eUFGHgnnn7nTzqrqzN7Y9aBZTaXoQ8Q-2.png
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“Technology should help us predict success based on a draft. We’ve all been wasting time writing pieces of content that were not popular while also censoring ourselves by not publishing something that might have been.” – Mike Allton
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Identify improvement opportunities automatically
Content marketing methodology involves many different best practices that are easy to understand but hard to keep track of. Findings from a previous research study conducted by Scoop.it showed that most marketers fail to systematically apply even the basic best practices of content marketing. What would happen if we reversed the roles and left it to machines to identify potential untapped opportunities and the specific actions we can take to get more out of the work we’ve already done?
image: http://cdn2.business2community.com/wp-content/uploads/2016/06/o6-EsIZ-00wIeH2xDr1hlbnTzqrqzN7Y9aBZTaXoQ8Q-3.png
“I’d love a dashboard where I could go to on a regular basis that would automatically be updated and tell me things like ‘you should share this evergreen content because it resonates well’ or ‘consider creating more content in that category as your audience likes it’.” – Ian Cleary
image: http://cdn2.business2community.com/wp-content/uploads/2016/06/tK2en0O-kBVgFzFUca-55rnTzqrqzN7Y9aBZTaXoQ8Q-3.png
“Feeding you actionable advice will become a big part of content marketing technology, by turning analytics into action.” – Barry Feldman
image: http://cdn.business2community.com/wp-content/uploads/2016/06/E0FHuXsG4n1YfblCp1_oTbnTzqrqzN7Y9aBZTaXoQ8Q-2.png
“We need tools showing low-hanging fruit opportunities from your blog: use these related terms, collaborate with these people… or even link from these high traffic posts to these high converting posts.” – Andy Crestodina
As marketers, our goal is not to create content for content’s sake but to generate business results with the content we create and publish.
image: http://cdn.business2community.com/wp-content/uploads/2016/06/dNo7d-RCTS9hrZcG2X2FdLnTzqrqzN7Y9aBZTaXoQ8Q-2.png
“Our goal is actually not to create more content. Ideally we’d want to create the minimum amount of content with the maximum amount of results.” – Joe Pulizzi
In other words: what are the opportunities that lie within the content I already have? The answer to this question is critical in order to generate maximum return on investments- and technology is expected to answer this question on a real-time basis.
Content marketing methodology involves many different best practices that are easy to understand but hard to keep track of. Findings from a previous research study conducted by Scoop.it showed that most marketers fail to systematically apply even the basic best practices of content marketing. What would happen if we reversed the roles and left it to machines to identify potential untapped opportunities and the specific actions we can take to get more out of the work we’ve already done?
image: http://cdn2.business2community.com/wp-content/uploads/2016/06/o6-EsIZ-00wIeH2xDr1hlbnTzqrqzN7Y9aBZTaXoQ8Q-3.png
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“I’d love a dashboard where I could go to on a regular basis that would automatically be updated and tell me things like ‘you should share this evergreen content because it resonates well’ or ‘consider creating more content in that category as your audience likes it’.” – Ian Cleary
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image: http://cdn2.business2community.com/wp-content/uploads/2016/06/tK2en0O-kBVgFzFUca-55rnTzqrqzN7Y9aBZTaXoQ8Q-3.png
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“Feeding you actionable advice will become a big part of content marketing technology, by turning analytics into action.” – Barry Feldman
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image: http://cdn.business2community.com/wp-content/uploads/2016/06/E0FHuXsG4n1YfblCp1_oTbnTzqrqzN7Y9aBZTaXoQ8Q-2.png
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“We need tools showing low-hanging fruit opportunities from your blog: use these related terms, collaborate with these people… or even link from these high traffic posts to these high converting posts.” – Andy Crestodina
|
As marketers, our goal is not to create content for content’s sake but to generate business results with the content we create and publish.
image: http://cdn.business2community.com/wp-content/uploads/2016/06/dNo7d-RCTS9hrZcG2X2FdLnTzqrqzN7Y9aBZTaXoQ8Q-2.png
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“Our goal is actually not to create more content. Ideally we’d want to create the minimum amount of content with the maximum amount of results.” – Joe Pulizzi
|
In other words: what are the opportunities that lie within the content I already have? The answer to this question is critical in order to generate maximum return on investments- and technology is expected to answer this question on a real-time basis.
Be (almost) omniscient
Armed with more intelligence in the form of insights and opportunities, content marketers will be more knowledgeable, especially when combined with perfect visibility on the existing and planned content they have available.
image: http://cdn.business2community.com/wp-content/uploads/2016/06/7OTYTf-FQYmxr2KiFEw3VrnTzqrqzN7Y9aBZTaXoQ8Q-2.png
“Editorial planning should integrate all sorts of data sources on customer segment, industry trends, keywords, influencers, social topics… as well as visibility on existing channels, influencer participation for co-creation and promotion, existing assets for content repurposing and real-time audits for dynamic performance optimization” – Lee Odden
Armed with more intelligence in the form of insights and opportunities, content marketers will be more knowledgeable, especially when combined with perfect visibility on the existing and planned content they have available.
image: http://cdn.business2community.com/wp-content/uploads/2016/06/7OTYTf-FQYmxr2KiFEw3VrnTzqrqzN7Y9aBZTaXoQ8Q-2.png
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“Editorial planning should integrate all sorts of data sources on customer segment, industry trends, keywords, influencers, social topics… as well as visibility on existing channels, influencer participation for co-creation and promotion, existing assets for content repurposing and real-time audits for dynamic performance optimization” – Lee Odden
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Demonstrate the value more clearly
What if we could make content marketing an undisputed and proven strategy? And demonstrate the value clearly on an ongoing basis? As mentioned above, many marketers are wary about this topic and expect a lot of improvements.
Technology should be better integrated to provide measurement across the whole lifecycle in a personalized manner that gives us an edge.
image: http://cdn2.business2community.com/wp-content/uploads/2016/06/o6-EsIZ-00wIeH2xDr1hlbnTzqrqzN7Y9aBZTaXoQ8Q-3.png
“The measurement side is currently not good enough. End-to-end tracking needs to be improved so that the data isn’t lost from one stage to another or from one tool to the next.” – Ian Cleary
image: http://cdn2.business2community.com/wp-content/uploads/2016/06/HX1Y8m5CeKC8eUFGHgnnn7nTzqrqzN7Y9aBZTaXoQ8Q-2.png
“The ROI is the real question for the medium to large businesses. But you can’t expect somebody to see content and make a purchase decision instantly. Last touch attribution doesn’t work and we need technology to provide a better model to understand what exactly we’re getting from our investments in content.” – Mike Allton
What if we could make content marketing an undisputed and proven strategy? And demonstrate the value clearly on an ongoing basis? As mentioned above, many marketers are wary about this topic and expect a lot of improvements.
Technology should be better integrated to provide measurement across the whole lifecycle in a personalized manner that gives us an edge.
image: http://cdn2.business2community.com/wp-content/uploads/2016/06/o6-EsIZ-00wIeH2xDr1hlbnTzqrqzN7Y9aBZTaXoQ8Q-3.png
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“The measurement side is currently not good enough. End-to-end tracking needs to be improved so that the data isn’t lost from one stage to another or from one tool to the next.” – Ian Cleary
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image: http://cdn2.business2community.com/wp-content/uploads/2016/06/HX1Y8m5CeKC8eUFGHgnnn7nTzqrqzN7Y9aBZTaXoQ8Q-2.png
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“The ROI is the real question for the medium to large businesses. But you can’t expect somebody to see content and make a purchase decision instantly. Last touch attribution doesn’t work and we need technology to provide a better model to understand what exactly we’re getting from our investments in content.” – Mike Allton
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The fears associated with content marketing automation
The road to hell is paved with good intentions. Content marketing automation is not perceived as a solution devoid of dangers or risks: while some of the marketers we interviewed expressed some concern about their jobs becoming automated, the main fears were focused around misusing the technology.
Technology can’t be a shortcut for building a strategy or learning content marketing methodology in the first place.
image: http://cdn.business2community.com/wp-content/uploads/2016/06/dNo7d-RCTS9hrZcG2X2FdLnTzqrqzN7Y9aBZTaXoQ8Q-2.png
“I look at technology for content marketing being used right now as putting off fires, solving very small issues. Before buying technology for content marketing, you need a strategic vision that makes sense for the organization.” – Joe Pulizzi
image: http://cdn.business2community.com/wp-content/uploads/2016/06/7OTYTf-FQYmxr2KiFEw3VrnTzqrqzN7Y9aBZTaXoQ8Q-2.png
“Automation as a function of unsophisticated marketing has no winner.” – Lee Odden
In addition to the usual concerns with new technology adoption (learning curve, complexity, risk…), marketers we surveyed express other concerns. We’ve all seen brands receive harsh criticism for making automation mistakes on social media, and the risk of losing control is also often mentioned. Perhaps more importantly is the fear of compromising content quality: content is regarded as a fundamentally human activity, thus many view the idea of automating its creation as a risk of content becoming less authentic and instead growing more robotic and generic.
Perhaps a longer term concern, there’s also an “arms race” argument which asks the following: when we all have better software and tools, how do we find the edge against competitors?
image: http://cdn.business2community.com/wp-content/uploads/2016/06/05HW34BIJk9mwM-2kw-PHbnTzqrqzN7Y9aBZTaXoQ8Q-3.png
“My biggest concern in this space is that we over-rely on automation and become lazy marketers. It’s intoxicating to let the algorithms do the work but if this is the same information our competitors can see too, how do we create competitive advantage?” – Mark Schaefer
Over the past 5 years, content marketing has transformed from a simple opportunity into a necessary practice for businesses. But to fully cross the chasm and deliver undisputed results, it will need to benefit from major technology innovations. The content marketer of the future will still need to understand content marketing methodology, have creative skills and build her own strategy. But she’ll have software, automation and intelligence to be smarter about the content she creates and the opportunities she has, faster at managing content operations and stronger at demonstrating the value to the rest of the organization.
For more lean content marketing tips from Mark Schaefer, Rebecca Lieb, Lee Odden, Jason Miller, Erika Heald on many other inspiring content marketing influencers, download our free eBook.
Image by Anderson Smith
The road to hell is paved with good intentions. Content marketing automation is not perceived as a solution devoid of dangers or risks: while some of the marketers we interviewed expressed some concern about their jobs becoming automated, the main fears were focused around misusing the technology.
Technology can’t be a shortcut for building a strategy or learning content marketing methodology in the first place.
image: http://cdn.business2community.com/wp-content/uploads/2016/06/dNo7d-RCTS9hrZcG2X2FdLnTzqrqzN7Y9aBZTaXoQ8Q-2.png
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“I look at technology for content marketing being used right now as putting off fires, solving very small issues. Before buying technology for content marketing, you need a strategic vision that makes sense for the organization.” – Joe Pulizzi
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image: http://cdn.business2community.com/wp-content/uploads/2016/06/7OTYTf-FQYmxr2KiFEw3VrnTzqrqzN7Y9aBZTaXoQ8Q-2.png
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“Automation as a function of unsophisticated marketing has no winner.” – Lee Odden
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In addition to the usual concerns with new technology adoption (learning curve, complexity, risk…), marketers we surveyed express other concerns. We’ve all seen brands receive harsh criticism for making automation mistakes on social media, and the risk of losing control is also often mentioned. Perhaps more importantly is the fear of compromising content quality: content is regarded as a fundamentally human activity, thus many view the idea of automating its creation as a risk of content becoming less authentic and instead growing more robotic and generic.
Perhaps a longer term concern, there’s also an “arms race” argument which asks the following: when we all have better software and tools, how do we find the edge against competitors?
image: http://cdn.business2community.com/wp-content/uploads/2016/06/05HW34BIJk9mwM-2kw-PHbnTzqrqzN7Y9aBZTaXoQ8Q-3.png
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“My biggest concern in this space is that we over-rely on automation and become lazy marketers. It’s intoxicating to let the algorithms do the work but if this is the same information our competitors can see too, how do we create competitive advantage?” – Mark Schaefer
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Over the past 5 years, content marketing has transformed from a simple opportunity into a necessary practice for businesses. But to fully cross the chasm and deliver undisputed results, it will need to benefit from major technology innovations. The content marketer of the future will still need to understand content marketing methodology, have creative skills and build her own strategy. But she’ll have software, automation and intelligence to be smarter about the content she creates and the opportunities she has, faster at managing content operations and stronger at demonstrating the value to the rest of the organization.
For more lean content marketing tips from Mark Schaefer, Rebecca Lieb, Lee Odden, Jason Miller, Erika Heald on many other inspiring content marketing influencers, download our free eBook.
Image by Anderson Smith
Author: Guillaume Decugis
Read more at http://www.business2community.com/brandviews/scoop-it/will-content-marketing-look-like-5-years-today-01566464#JCdz5eQf0vLHZRCs.99
Resource: http://www.business2community.com/brandviews/scoop-it/will-content-marketing-look-like-5-years-today-01566464?utm_source=Hot+News+-+Scoop.it&utm_campaign=11166b4651-news_062716_mon&utm_medium=email&utm_term=0_5563b4386a-11166b4651-329500193#wWwCq1hHHjDK4ZSe.97
Read more at http://www.business2community.com/brandviews/scoop-it/will-content-marketing-look-like-5-years-today-01566464#JCdz5eQf0vLHZRCs.99
Resource: http://www.business2community.com/brandviews/scoop-it/will-content-marketing-look-like-5-years-today-01566464?utm_source=Hot+News+-+Scoop.it&utm_campaign=11166b4651-news_062716_mon&utm_medium=email&utm_term=0_5563b4386a-11166b4651-329500193#wWwCq1hHHjDK4ZSe.97
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Berapa sih nilai dari blog gue DALAM DOLLAR ? http://richardnata.blogspot.com/2015/04/berapa-sih-nilai-dari-blog-gue-dalam.html
Need a professional writer? Fiction and non-fiction? contact richard.nata@yahoo.co.id
Let me introduce myself. My name is Richard Nata. I am an author, novelist, blogger and ghost writer. My articles, including short stories have been published in magazines and newspapers since 1994. I have written a lot of books, both fiction and non-fiction. So I was a professional in the field of writing, both fiction and non-fiction.
Need a professional writer? Fiction and non-fiction? contact richard.nata@yahoo.co.id
Let me introduce myself. My name is Richard Nata. I am an author, novelist, blogger and ghost writer. My articles, including short stories have been published in magazines and newspapers since 1994. I have written a lot of books, both fiction and non-fiction. So I was a professional in the field of writing, both fiction and non-fiction.
I was born in Jakarta, August 17, 1968.
In 1988, at the age of 20 years, I started working as an accounting staff. Age 24 years has occupied the position of Finance Manager. Age 26 years as a General Manager.
In 1994, my articles published in magazines and tabloids.
In 1997, I wrote a book entitled "Buku Pintar Mencari Kerja". This book is reprinted as much as 8 times. Through the book, the authors successfully helped tens of thousands of people get jobs at once successful in their careers. They were also successful when moving to work in other places.
In 1998, I started investing in shares on Bursa Efek Indonesia (Indonesia stock exchange). As a result of investing in the stock market then I can provide consulting services for companies that want to go public in Indonesia stock exchange.
more information :
1. IPO KAN PERUSAHAAN ANDA DI BEI, TRIK TERCEPAT MENJADIKAN ANDA SEORANG KONGLOMERAT. brand, ideas, story, style, my life: IPO KAN PERUSAHAAN ANDA DI BEI, TRIK TERCEPAT MENJADIKAN ANDA SEORANG KONGLOMERAT.
2. JASA KONSULTAN GO PUBLIC ( IPO ) DI BURSA EFEK INDONESIA.
Lihat preview menurut Yahoo
In 2015, Richard Nata revise the "Buku Pintar Mencari Kerja" became BUKU PINTAR DAPAT KERJA GAJI TINGGI PINDAH KERJA GAJI SEMAKIN TINGGI
BUKU PINTAR DAPAT KERJA GAJI TINGGI PINDAH KERJA GAJI SEMAKIN TINGGI made by retyping the book BEST SELLER of the author, entitled “Buku Pintar Mencari Kerja”. This ebook available on google play.
In 2015, I had the idea of a startup company where the readers can decide for themselves the next story. WASN'T THIS A GREAT IDEA? IF can be realized WILL BE WORTH billions USD. Because CAN PRODUCE FOR MILLIONS OF DOLLARS even tens of millions USD annually.
In theory, in 10-20 years into the future, my startup income, amounting to hundreds of million USD annually can be obtained easily. AND IF FOLLOWED BY MANY COMPANIES IN THE WHOLE WORLD WILL THEN BE A NEW INDUSTRIAL worth trillions USD.
To be honest. Currently I'm not having a lot of money. So I start marketing my startup with blogspot.
My STARTUP :
I was born in Jakarta, August 17, 1968.
In 1988, at the age of 20 years, I started working as an accounting staff. Age 24 years has occupied the position of Finance Manager. Age 26 years as a General Manager.
In 1994, my articles published in magazines and tabloids.
In 1997, I wrote a book entitled "Buku Pintar Mencari Kerja". This book is reprinted as much as 8 times. Through the book, the authors successfully helped tens of thousands of people get jobs at once successful in their careers. They were also successful when moving to work in other places.
In 1998, I started investing in shares on Bursa Efek Indonesia (Indonesia stock exchange). As a result of investing in the stock market then I can provide consulting services for companies that want to go public in Indonesia stock exchange.
more information :
1. IPO KAN PERUSAHAAN ANDA DI BEI, TRIK TERCEPAT MENJADIKAN ANDA SEORANG KONGLOMERAT. brand, ideas, story, style, my life: IPO KAN PERUSAHAAN ANDA DI BEI, TRIK TERCEPAT MENJADIKAN ANDA SEORANG KONGLOMERAT.
| |||||||
2. JASA KONSULTAN GO PUBLIC ( IPO ) DI BURSA EFEK INDONESIA.
| |||||||
Lihat preview menurut Yahoo
| |||||||
In 2015, Richard Nata revise the "Buku Pintar Mencari Kerja" became BUKU PINTAR DAPAT KERJA GAJI TINGGI PINDAH KERJA GAJI SEMAKIN TINGGI
BUKU PINTAR DAPAT KERJA GAJI TINGGI PINDAH KERJA GAJI SEMAKIN TINGGI made by retyping the book BEST SELLER of the author, entitled “Buku Pintar Mencari Kerja”. This ebook available on google play.
In 2015, I had the idea of a startup company where the readers can decide for themselves the next story. WASN'T THIS A GREAT IDEA? IF can be realized WILL BE WORTH billions USD. Because CAN PRODUCE FOR MILLIONS OF DOLLARS even tens of millions USD annually.
In theory, in 10-20 years into the future, my startup income, amounting to hundreds of million USD annually can be obtained easily. AND IF FOLLOWED BY MANY COMPANIES IN THE WHOLE WORLD WILL THEN BE A NEW INDUSTRIAL worth trillions USD.
To be honest. Currently I'm not having a lot of money. So I start marketing my startup with blogspot.
My STARTUP :
A story with millions of choices in it - looking investor like you.
Try to imagine this. When you're reading a story on the web or blog, you are given two choices. You can choose the next story based on your own choice. After selecting then you can continue reading the story. Shortly afterwards you will be presented back to the 2 other options. The next choice is up to you. Then you continue the story you are reading. After that you will be faced again with 2 choices. So onwards. The more stories you read so the more options you have taken.
If you feel curious then you can re-read the story by changing your selection. Then you will see a different story with the story that you have read previously. The question now is why is this so? Because the storyline will be varying according to your choice.
I, as the author is planning to make tens of thousands of articles with millions of choices in it. With tens of thousands of articles then you like to see a show of your favorite series on TV for several years. The difference is while watching your favorite TV series, then you can not change the story. Meanwhile, if you read this story then you can alter the way the story according to your own choice.
You might say like this. Sounds like a book "choose your own adventure". Books I read when I was young.
Correctly. The idea is taken from there. But if you read through a book, the story is not so exciting. Due to the limited number of pages. When a child first you may already feel interesting. But if you re-read the book now then becomes no fun anymore because you don't get anything with the amount of 100-200 pages.
Have you ever heard of game books? When you were boy or girl, did you like reading game books? I think you've heard even happy to read it.
Gamebooks are sometimes informally called choose your own adventure books or CYOA which is also the name of the Choose Your Own Adventure series published byBantam Books. Gamebook - Wikipedia, the free encyclopedia
Gamebook - Wikipedia, the free encyclopedia
A gamebook is a work of fiction that allows the reader to participate in the story by making effective choices. The narrative branches along various paths through the use of numbered paragraphs or pages.
Bantam Books with the Choose Your Own Adventure
series has produced more than 250 million US
dollars. While I offer you more powerful than the Choose
Your Own Adventure. Because of what? Because the
story that I made much more interesting than the stories
created by the authors of Bantam Books. You will not get anything just to 100-200 pages. While the story that I created is made up of tens of thousands of articles with millions of choices in it.
For comparison are the books published with the theme "choose your own adventure" produces more than 250 million copies worldwide. If the average price of a book for 5 USD, the industry has produced more than 1.5 billion USD. But unfortunately this industry has been abandoned because the reader begins to feel bored. The last book was published entitled "The Gorillas of Uganda (prev." Search for the Mountain Gorillas ")". And this book was published in 2013.
Based on the above, then you are faced with two choices. Are you interested in reading my story is? Or you are not interested at all. The choice is in your hands.
If you are interested then spread widely disseminated this article to your family, friends, neighbors, and relatives. You can also distribute it on facebook, twitter, goggle +, or other social media that this article be viral in the world. By doing so it is a new entertainment industry has been created.
Its creator named Richard Nata.
The full articles that talks about this:
19. Start-up strategy in order to earn millions to tens of millions of dollars annually. http://richardnata.blogspot.com/2015/02/start-up-strategy-in-order-to-earn.html
20. Why do I need startup funds from investors? http://richardnata.blogspot.com/2015/05/why-do-i-need-startup-funds-from.html
21. slow but sure vs acceleration. http://richardnata.blogspot.com/2015/05/slow-but-sure-vs-acceleration.html
29. Start reading the story here. http://richardnata.blogspot.com/2015/05/start-reading-story-here.html
WHY DO I NEED STARTUP FUNDS FROM INVESTORS? I NEED A LOT OF FUNDS FROM INVESTORS BECAUSE I HAVE TO LOOKING FOR EXPERT PROGRAMMERS(IT).BECAUSE THE DATA IS HANDLED IS VERY LARGE, IT MAY HAVE TO WEAR SOME PROGRAMMERS(IT).
I CAN NOT WEAR SOME FREELANCE PROGRAMMER BECAUSE THE DATA MUST BE MONITORED CONTINUOUSLY FROM VIRUSES, MALWARE, SPAM, AND OTHERS.
IN ADDITION FUNDS FROM INVESTORS IS ALSO USED TO BUY SERVERS WITH VERY LARGE CAPACITY. FUNDS ARE ALSO USED TO PAY EMPLOYEE SALARIES AND OPERATIONAL COSTS OF THE COMPANY.
FUNDS CAN ALSO BE USED FOR ADVERTISING AND OTHER MARKETING STRATEGIES.FUNDS CAN ALSO BE USED TO ADVERTISE MY STARTUP AND OTHER MARKETING STRATEGIES.
IF I GET A VERY LARGE FUND, THE PART OF THE FUNDS USED TO TRANSLATE THE STORY INTO VARIOUS LANGUAGES.With more and more languages, the more readers we get.
WITH MORE AND MORE READERS, THE MORE REVENUE WE GET.
AS AN INVESTOR THEN YOU DO NOT HAVE TO FEEL ANXIOUS ABOUT YOUR FUNDS. BECAUSE YOUR FUNDS WILL NEVER BE LOST BECAUSE IN 3-5 YEARS YOU HAVE RETURNED THE FUNDS COUPLED WITH PROFIT.
THIS BUSINESS IS ONE AND THE ONLY ONE IN THE WORLD.
If we can make a good story, so that the readers will
come again and again for further reading the story then
our earnings will continue to grow and will never
diminish. This is due to new readers who continued to
arrive, while long remained loyal readers become our
customers.
So that the number of our readers will continue to
multiply over time. With the increasing number of loyal
readership then automatically the amount of income we
will also grow larger every year. The same thing
happened in yahoo, google, facebook, twitter, linkedin,
and others when they still startup.
Deuteronomy {28:13} And the LORD shall make thee the
head, and not the tail; and thou shalt be above only, and
thou shalt not be beneath; if that thou hearken unto the commandments of the LORD thy God, which I command thee this day, to observe and to do [them: ]
Try to imagine this. If I give a very unique story. It was the first time in the world. But the world already know this story even liked it. Because the world love the game books. While the story that I made is the development of game books.
Do you Believe if I dare say if I will succeed because my story will be famous all over the world as Harry Potter?
I believe it. Not because I was the author of the story, but because of the story that I made is unique and the only one in the world.
Income from my startup :
1. Ads. With millions of unique visitors, the price of the ads will be expensive.
3. Contribution of the readers. If you have a million readers and every reader to pay one US dollar per year then you will get the income of one million US dollars per year.
If you have a million readers and every reader to pay one US dollar per month then you will get as much revenue twelve million US dollars per year.
4. Books and Comics. After getting hundreds of thousands to the millions of readers of the story will be made in books and the form of a picture story (comics).
6. Merchandise related to characters. After the movies there will be made an offer for the sale of goods related to the characters.
7. Sales. With millions of email that we have collected from our readers so we can sell anything to them.
Each income (1-7) worth millions to tens of millions of US dollars.
Because each income (1-7) worth millions to tens of millions of US dollars. Then in 10-20 years into the future, AI will be earning hundreds of million USD annually.
So how long do you think my story that I made could gather a thousand readers? Ten thousand readers? One hundred thousand readers? A million readers? Five million readers? Ten million readers? More than ten million readers?
But to get all of it of course takes time, can not be instant. In addition, it takes hard work, big funds and placement of the right people in the right positions.
By advertising, viral marketing, strong marketing strategies and SEO then a million readers can be done in less than a year. Ten million readers can be done in two to three years.
This is the marketing strategy of my startup.
When hundreds of thousands or millions of readers already liked my story then they have to pay to enjoy the story that I made.
If you are a visionary then you will think like this.
With the help of my great name in the world of business, my expertise in marketing, advertising, marketing by mouth, viral marketing, then collecting a million readers to ten million readers will be easy to obtain. Is not that right?
The question now is what if people like my story as they like Harry Potter? You will get tens of millions or even hundreds of millions of email addresses from readers. With that much email, we can sell anything to the readers.
Since April 2013, Wikipedia has around 26 million articles in 285 languages are written by 39 million registered users and a variety of anonymous people who are not known from other parts of the world. Web ranked by Alexa, Wikipedia is a famous website number 6 which has been visited by 12% of all Internet users with 80 million visitors every month and it is only from the calculation of America.
resource : http://www.tahupedia.com/content/show/136/Sejarah-dan-Asal-Mula-Wikipedia
If no Wikipedia then need hundreds of thousands to millions of books required to make 26 million articles in 285 languages into books.
With the Wikipedia then people started to leave to read a book or books to seek knowledge about a subject or many subjects.
The same thing will happen. Read a story in a book or books to be abandoned. Read a story with millions of choices on the web or blog is far more interesting than reading a book or books.
So what happens next? In 10-20 years ahead then read a story in a book to be abandoned. Otherwise my startup will grow and continue to develop into a new entertainment industry.
New entertainment industry, where I was a forerunner startup will continue to evolve.
Therefore, in 10-20 years into the future, my startup will be earning hundreds of million USD annually.
So do not delay. Invest your money immediately to my startup. Take A Look. There are so many advantages if you want to invest in my startup.
WHY YOU SHOULD INVEST YOUR MONEY RIGHT NOW? .
IF YOU INVEST YOUR FUNDS IN ONE, TWO OR THREE YEARS INTO THE FUTURE, YOU MAY BE TOO LATE.
BECAUSE IN 1-3 YEARS INTO THE FUTURE THEN I'VE GOT THE FUNDS. THE FUNDS CAN COME FROM SOME INVESTORS, LOANS FROM BANKS OR FROM ADVERTISEMENTS POSTED ON MY BLOG.
IF I'VE GOT A LARGE AMOUNT OF FUNDS THEN I'VE NO NEED OF YOUR FUNDS. SO INVEST NOW OR NOT AT ALL.
My BLOG started to be written January 11, 2015. TODAY, MAY 30, 2015, THE NUMBER OF CLICKS HAS REACHED 56,750. SO FAR SO GOOD.
If I get big funds from investors then with a quick story that I wrote will spread throughout the world.
So I got acceleration because I can put ads in a large variety of media such as Google AdWords, Facebook, and others. I also can perform a variety of other marketing strategies.
If I do not get funding from investors then my story would still spread throughout the world. But with a longer time, Slow but sure.
So either I get funding from investors or not, the story that I wrote will remain spread throughout the world. Ha ... 7x
So don't worry, be happy.
My advice to you is you should think whether the data that I have provided to you makes sense or not .
If my data reasonable then immediately invest your funds as soon as possible.
Then we discuss how we plan further cooperation.
Thank you.
Try to imagine this. When you're reading a story on the web or blog, you are given two choices. You can choose the next story based on your own choice. After selecting then you can continue reading the story. Shortly afterwards you will be presented back to the 2 other options. The next choice is up to you. Then you continue the story you are reading. After that you will be faced again with 2 choices. So onwards. The more stories you read so the more options you have taken.
If you feel curious then you can re-read the story by changing your selection. Then you will see a different story with the story that you have read previously. The question now is why is this so? Because the storyline will be varying according to your choice.
You might say like this. Sounds like a book "choose your own adventure". Books I read when I was young.
Correctly. The idea is taken from there. But if you read through a book, the story is not so exciting. Due to the limited number of pages. When a child first you may already feel interesting. But if you re-read the book now then becomes no fun anymore because you don't get anything with the amount of 100-200 pages.
Correctly. The idea is taken from there. But if you read through a book, the story is not so exciting. Due to the limited number of pages. When a child first you may already feel interesting. But if you re-read the book now then becomes no fun anymore because you don't get anything with the amount of 100-200 pages.
Have you ever heard of game books? When you were boy or girl, did you like reading game books? I think you've heard even happy to read it.
Gamebooks are sometimes informally called choose your own adventure books or CYOA which is also the name of the Choose Your Own Adventure series published byBantam Books. Gamebook - Wikipedia, the free encyclopedia
Gamebook - Wikipedia, the free encyclopedia
A gamebook is a work of fiction that allows the reader to participate in the story by making effective choices. The narrative branches along various paths through the use of numbered paragraphs or pages.
| ||||||
Bantam Books with the Choose Your Own Adventure
series has produced more than 250 million US
dollars. While I offer you more powerful than the Choose
Your Own Adventure. Because of what? Because the
story that I made much more interesting than the stories
created by the authors of Bantam Books. You will not get anything just to 100-200 pages. While the story that I created is made up of tens of thousands of articles with millions of choices in it.
series has produced more than 250 million US
dollars. While I offer you more powerful than the Choose
Your Own Adventure. Because of what? Because the
story that I made much more interesting than the stories
created by the authors of Bantam Books. You will not get anything just to 100-200 pages. While the story that I created is made up of tens of thousands of articles with millions of choices in it.
For comparison are the books published with the theme "choose your own adventure" produces more than 250 million copies worldwide. If the average price of a book for 5 USD, the industry has produced more than 1.5 billion USD. But unfortunately this industry has been abandoned because the reader begins to feel bored. The last book was published entitled "The Gorillas of Uganda (prev." Search for the Mountain Gorillas ")". And this book was published in 2013.
Based on the above, then you are faced with two choices. Are you interested in reading my story is? Or you are not interested at all. The choice is in your hands.
If you are interested then spread widely disseminated this article to your family, friends, neighbors, and relatives. You can also distribute it on facebook, twitter, goggle +, or other social media that this article be viral in the world. By doing so it is a new entertainment industry has been created.
Its creator named Richard Nata.
The full articles that talks about this:
19. Start-up strategy in order to earn millions to tens of millions of dollars annually. http://richardnata.blogspot.com/2015/02/start-up-strategy-in-order-to-earn.html
20. Why do I need startup funds from investors? http://richardnata.blogspot.com/2015/05/why-do-i-need-startup-funds-from.html
21. slow but sure vs acceleration. http://richardnata.blogspot.com/2015/05/slow-but-sure-vs-acceleration.html
20. Why do I need startup funds from investors? http://richardnata.blogspot.com/2015/05/why-do-i-need-startup-funds-from.html
21. slow but sure vs acceleration. http://richardnata.blogspot.com/2015/05/slow-but-sure-vs-acceleration.html
WHY DO I NEED STARTUP FUNDS FROM INVESTORS? I NEED A LOT OF FUNDS FROM INVESTORS BECAUSE I HAVE TO LOOKING FOR EXPERT PROGRAMMERS(IT).BECAUSE THE DATA IS HANDLED IS VERY LARGE, IT MAY HAVE TO WEAR SOME PROGRAMMERS(IT).
I CAN NOT WEAR SOME FREELANCE PROGRAMMER BECAUSE THE DATA MUST BE MONITORED CONTINUOUSLY FROM VIRUSES, MALWARE, SPAM, AND OTHERS.
IN ADDITION FUNDS FROM INVESTORS IS ALSO USED TO BUY SERVERS WITH VERY LARGE CAPACITY. FUNDS ARE ALSO USED TO PAY EMPLOYEE SALARIES AND OPERATIONAL COSTS OF THE COMPANY.
I CAN NOT WEAR SOME FREELANCE PROGRAMMER BECAUSE THE DATA MUST BE MONITORED CONTINUOUSLY FROM VIRUSES, MALWARE, SPAM, AND OTHERS.
IN ADDITION FUNDS FROM INVESTORS IS ALSO USED TO BUY SERVERS WITH VERY LARGE CAPACITY. FUNDS ARE ALSO USED TO PAY EMPLOYEE SALARIES AND OPERATIONAL COSTS OF THE COMPANY.
FUNDS CAN ALSO BE USED FOR ADVERTISING AND OTHER MARKETING STRATEGIES.FUNDS CAN ALSO BE USED TO ADVERTISE MY STARTUP AND OTHER MARKETING STRATEGIES.
IF I GET A VERY LARGE FUND, THE PART OF THE FUNDS USED TO TRANSLATE THE STORY INTO VARIOUS LANGUAGES.With more and more languages, the more readers we get.
WITH MORE AND MORE READERS, THE MORE REVENUE WE GET.
AS AN INVESTOR THEN YOU DO NOT HAVE TO FEEL ANXIOUS ABOUT YOUR FUNDS. BECAUSE YOUR FUNDS WILL NEVER BE LOST BECAUSE IN 3-5 YEARS YOU HAVE RETURNED THE FUNDS COUPLED WITH PROFIT.
THIS BUSINESS IS ONE AND THE ONLY ONE IN THE WORLD.
If we can make a good story, so that the readers will
come again and again for further reading the story then
our earnings will continue to grow and will never
diminish. This is due to new readers who continued to
arrive, while long remained loyal readers become our
customers.
come again and again for further reading the story then
our earnings will continue to grow and will never
diminish. This is due to new readers who continued to
arrive, while long remained loyal readers become our
customers.
So that the number of our readers will continue to
multiply over time. With the increasing number of loyal
readership then automatically the amount of income we
will also grow larger every year. The same thing
happened in yahoo, google, facebook, twitter, linkedin,
and others when they still startup.
multiply over time. With the increasing number of loyal
readership then automatically the amount of income we
will also grow larger every year. The same thing
happened in yahoo, google, facebook, twitter, linkedin,
and others when they still startup.
Deuteronomy {28:13} And the LORD shall make thee the
head, and not the tail; and thou shalt be above only, and
thou shalt not be beneath; if that thou hearken unto the commandments of the LORD thy God, which I command thee this day, to observe and to do [them: ]
head, and not the tail; and thou shalt be above only, and
thou shalt not be beneath; if that thou hearken unto the commandments of the LORD thy God, which I command thee this day, to observe and to do [them: ]
Try to imagine this. If I give a very unique story. It was the first time in the world. But the world already know this story even liked it. Because the world love the game books. While the story that I made is the development of game books.
Do you Believe if I dare say if I will succeed because my story will be famous all over the world as Harry Potter?
I believe it. Not because I was the author of the story, but because of the story that I made is unique and the only one in the world.
Income from my startup :
1. Ads. With millions of unique visitors, the price of the ads will be expensive.
3. Contribution of the readers. If you have a million readers and every reader to pay one US dollar per year then you will get the income of one million US dollars per year.
If you have a million readers and every reader to pay one US dollar per month then you will get as much revenue twelve million US dollars per year.
4. Books and Comics. After getting hundreds of thousands to the millions of readers of the story will be made in books and the form of a picture story (comics).
6. Merchandise related to characters. After the movies there will be made an offer for the sale of goods related to the characters.
7. Sales. With millions of email that we have collected from our readers so we can sell anything to them.
Each income (1-7) worth millions to tens of millions of US dollars.
Because each income (1-7) worth millions to tens of millions of US dollars. Then in 10-20 years into the future, AI will be earning hundreds of million USD annually.
So how long do you think my story that I made could gather a thousand readers? Ten thousand readers? One hundred thousand readers? A million readers? Five million readers? Ten million readers? More than ten million readers?
But to get all of it of course takes time, can not be instant. In addition, it takes hard work, big funds and placement of the right people in the right positions.
By advertising, viral marketing, strong marketing strategies and SEO then a million readers can be done in less than a year. Ten million readers can be done in two to three years.
This is the marketing strategy of my startup.
When hundreds of thousands or millions of readers already liked my story then they have to pay to enjoy the story that I made.
If you are a visionary then you will think like this.
With the help of my great name in the world of business, my expertise in marketing, advertising, marketing by mouth, viral marketing, then collecting a million readers to ten million readers will be easy to obtain. Is not that right?
The question now is what if people like my story as they like Harry Potter? You will get tens of millions or even hundreds of millions of email addresses from readers. With that much email, we can sell anything to the readers.
Since April 2013, Wikipedia has around 26 million articles in 285 languages are written by 39 million registered users and a variety of anonymous people who are not known from other parts of the world. Web ranked by Alexa, Wikipedia is a famous website number 6 which has been visited by 12% of all Internet users with 80 million visitors every month and it is only from the calculation of America.
resource : http://www.tahupedia.com/content/show/136/Sejarah-dan-Asal-Mula-Wikipedia
If no Wikipedia then need hundreds of thousands to millions of books required to make 26 million articles in 285 languages into books.
With the Wikipedia then people started to leave to read a book or books to seek knowledge about a subject or many subjects.
The same thing will happen. Read a story in a book or books to be abandoned. Read a story with millions of choices on the web or blog is far more interesting than reading a book or books.
So what happens next? In 10-20 years ahead then read a story in a book to be abandoned. Otherwise my startup will grow and continue to develop into a new entertainment industry.
New entertainment industry, where I was a forerunner startup will continue to evolve.
Therefore, in 10-20 years into the future, my startup will be earning hundreds of million USD annually.
So do not delay. Invest your money immediately to my startup. Take A Look. There are so many advantages if you want to invest in my startup.
WHY YOU SHOULD INVEST YOUR MONEY RIGHT NOW? .
IF YOU INVEST YOUR FUNDS IN ONE, TWO OR THREE YEARS INTO THE FUTURE, YOU MAY BE TOO LATE.
BECAUSE IN 1-3 YEARS INTO THE FUTURE THEN I'VE GOT THE FUNDS. THE FUNDS CAN COME FROM SOME INVESTORS, LOANS FROM BANKS OR FROM ADVERTISEMENTS POSTED ON MY BLOG.
IF I'VE GOT A LARGE AMOUNT OF FUNDS THEN I'VE NO NEED OF YOUR FUNDS. SO INVEST NOW OR NOT AT ALL.
BECAUSE IN 1-3 YEARS INTO THE FUTURE THEN I'VE GOT THE FUNDS. THE FUNDS CAN COME FROM SOME INVESTORS, LOANS FROM BANKS OR FROM ADVERTISEMENTS POSTED ON MY BLOG.
IF I'VE GOT A LARGE AMOUNT OF FUNDS THEN I'VE NO NEED OF YOUR FUNDS. SO INVEST NOW OR NOT AT ALL.
My BLOG started to be written January 11, 2015. TODAY, MAY 30, 2015, THE NUMBER OF CLICKS HAS REACHED 56,750. SO FAR SO GOOD.
If I get big funds from investors then with a quick story that I wrote will spread throughout the world.
So I got acceleration because I can put ads in a large variety of media such as Google AdWords, Facebook, and others. I also can perform a variety of other marketing strategies.
So I got acceleration because I can put ads in a large variety of media such as Google AdWords, Facebook, and others. I also can perform a variety of other marketing strategies.
If I do not get funding from investors then my story would still spread throughout the world. But with a longer time, Slow but sure.
So either I get funding from investors or not, the story that I wrote will remain spread throughout the world. Ha ... 7x
So don't worry, be happy.
So either I get funding from investors or not, the story that I wrote will remain spread throughout the world. Ha ... 7x
So don't worry, be happy.
My advice to you is you should think whether the data that I have provided to you makes sense or not .
If my data reasonable then immediately invest your funds as soon as possible.
Then we discuss how we plan further cooperation.
Thank you.
P.P.S. In addition, there is one more thing I
want to tell you. If a story can generate tens
of millions of US dollars, then what if made
P.P.S. In addition, there is one more thing I
want to tell you. If a story can generate tens
of millions of US dollars, then what if made
many stories? Then why do not you make 2, 3 or many stories? You will get hundreds of million USD annually.
many stories? Then why do not you make 2, 3 or many stories? You will get hundreds of million USD annually.
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