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Sunday, August 7, 2016

How Long Does Good Content Writing Take?

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How Long Does Good Content Writing Take?

How-long-does-good-content-writing-take
You’re sitting around the conference table at your company’s quarterly planning meeting. The goal is to set up your inbound marketing content plan for the next few months. The discussion is going fairly smoothly, and then someone asks, “Well, how long is that going to take?”
Writer: <shrugs> “It depends.”
Manager: “Of course, but we can estimate, say, X hours, right?”
Writer: “Sure, we should be able to do that.”
Manager: “Should?”
Big Boss: “Wait, how many hours? For a [blog post, ebook, whitepaper, etc.]?”
Manager: “Yes.”
Big Boss: “Why does it take that long?”
Writer: “I mean, it could take longer.”
Big Boss: “What?!”
Manager: <slams head against desk repeatedly>
How long it takes to produce good content writing is one of those questions that plagues just about everyone working in content marketing. Whether you’re a writer, a manager, or even the owner of a company or agency, if you’ve implemented a content marketing plan, you’ve likely experienced a conversation like the one above.
So why is our titular question so difficult to answer?
Firstly, it’s tough to figure out how long “good” content writing takes, because “good” is not the same for everyone. Yes, there are objectively “good” pieces of content writing, but I guarantee that within your team there will be differences of opinion on what is good enough. More on this later.
Secondly, one of the many delightful things about writers (and I say this with a healthy dose of self-deprecation) is that we can often be a little vague about time frames. I like to think of us as “delightfully frustrating” in that regard.
Thirdly—and most importantly—when it comes to content marketing, we’re not actually talking about just writing.

The Many Steps Of Good Content Writing

There are a number of additional steps to producing good content, whether it’s a blog post, website copy, a content offer, or anything else you’re writing for the web. Unfortunately, those steps tend to get rolled in under “writing” when we budget or track time for a project, leading to confusion and disarray.
In the next few sections of this post, we’ll lay out all the different pieces that go into producinggood content writing.

1. Topic and Keyword Research

Research is one of those annoying things that you have to include in every step of your inbound process in order to be really, truly successful. Before you start any type of content writing, you need to have a handle on:
  • Which buyer persona(s) you are writing for
  • Which stage of the buyer’s journey those personas are experiencing
  • What your target search keywords are
If you’re working from a fully established content plan, these three items should already have been determined by previous keyword research and content mapping. However, you should always be checking and re-checking that plan against current data to determine if the content and keywords are still relevant to your buyer personas.
The other part of this step is actually researching the topic you’re going to be writing about. Sometimes, content writers are experts in the field they’re writing about. Often, they’re not. Either way, there likely will be some research involved in producing a piece of good content writing on that topic. It could be looking up statistics, getting data from other reliable sources, or even just reading other pieces of content on that subject to get an idea of what’s out there and what you can offer that is different.
The moral of the story here is that no one in content marketing sits down and writes a 1,000-word post on any topic without doing some preparation—and that preparation takes time. So unless you have time-traveling sorcerers on your staff, budget for that step.

Download Your Free Content Planning Template

2. Actual Content Writing

For their 2015 State of Inbound report, HubSpot surveyed 4,000 marketers and salespeople on a number of different marketing topics, one of which was how long it takes them to write a 500-world blog post. This is what they found:
“According to our research, in every region of the world, most marketers spend 1-2 hours writing a 500-word blog post… In North America: The largest number of marketers (38%) spend 1-2 hours writing a typical blog post. In the same region, 29% of marketers spend 2-3 hours writing a blog post, 29% spend 4+ hours per post, and only 8% spend less than an hour per post.”
You could interpret those results as marketing writers throwing up a big ol’ ¯\_(ツ)_/¯ to the question of timing. I mean, you’re looking at basically a three-way division between 1-2 hours, 2-3 hours, and 3-4 hours for a 500-word blog post. But there is a lesson to be learned here, and that lesson is: take as much time as you need and no more than that.

Yeah, I know that’s not an actual time frame. But good content writing is an art, and as such it’s very difficult to quantify how much work should go into it.
It’s a good idea, as a writer, to set yourself a time limit and try to keep to it as best you can. That way, you won’t waste time doubting yourself or rephrasing the closing sentence 4 million times (that’s what editors are for). However, be honest with yourself—and your managers or clients or whomever you’re accountable to—about how long it will take to do the writing and do it right.

3. Proofing and Editing

To my fellow writers out there: the last step in your writing process should be re-reading and editing the content yourself. Always. Do not send a draft to your manager, do not pass go, do not collect $200 until you’ve proofread your copy for spelling and grammatical errors. You probably won’t get them all, but for the love of all things good and fluffy, try.
Once you’ve finished your edits you can pass the draft along to whomever will be reviewing and editing it for you. Yes, you always need to have at least one other person read your copy before it’s published. There will likely be more than one person who needs to approve before content can be pushed out, but we’ll get to that in a minute.
To the marketing managers, directors, business owners, and everyone else reading this: we are all human and mistakes happen. This is why spell check was invented, but it doesn’t mean that little errors won’t sneak through sometimes. If it’s a common occurrence, then you may need to have a discussion about your editing process, but don’t freak out the first time you see the wrong “there” used in a piece of content.
There are a ton of tools out there to help with that, too, but that’s a whole other blog post.

4. Optimizing for Search

This step and the previous one are sometimes flipped, depending on your writing process, but it’s a necessary step no matter where you put it.
Writers should be optimizing as they draft a piece of content—fitting the targeted keyword and variations of it naturally into the writing, headers, subheads, etc. But once the writing is completed, the content needs to be fully optimized. This means tweaking your titles for search engines (title tags), adding alt-text to images (or adding images in the first place), specifying your meta descriptions, adding internal and external links, choosing categories and tags (if we’re talking about a blog post), and just going over the content again to ensure that you’ve done everything you can to put this content in front of the right sets of eyes.
This, also, takes a little bit of time.

5. Revisions

A writer’s favorite part of the writing process, letting other people read your hard work and tell you what you did wrong.

I joke, but seriously, revisions are an important part of creating good content writing, and an unavoidable part of any publishing process. You’ll note that this step is titled “Revisions” in the plural form, because there will be more than one. Expect it, prepare for it, and budget time for it. Do not have an internal due date for a blog draft the same day you plan to publish it. For more on how to plan and schedule your content, check out my colleague Dave’s post oncontent calendars.

Setting Standards for Good Content Writing

Remember up top where I said “good” is subjective and “more on this later”? It is now later, so let’s discuss.
One of the first steps in your content marketing plan should be setting standards for everything you publish. That helps you avoid at least some of the inevitable waffling about word choice and other stylistic updates when you’ve been through five rounds of revisions on one blog post and are closing in on the publication deadline.
Some writers (yours truly included) can and will revise a piece of writing until the end of time if you let them. We are our own worst critics. Some CEOs and business owners will fuss and fuss over marketing content because this brand is their pride and joy and they want to express it in the most perfect way possible.
And that’s OK! It’s more than OK, actually, it’s great. That kind of passion is what makes this work worthwhile at the end of the day.
However, if you have a set of objective standards that every piece of content has to meet in order to be “good enough” for publication, those situations can be resolved quickly and easily. You can determine if the edits you’re fighting over are worth the additional time, or if you should stop worrying and move on to the next project.
So no, I can’t give you a straight answer for how long it takes to write a blog post or how many hours you should spend on that content offer. What I can tell you, is that producing good content writing is a process that requires communication, time management, and hard work. If you remember these steps and do everything you can to make that process run smoothly, you might be able to avoid that whole slamming your head into the desk thing. Where content writing is concerned, at least.
Download the Content Planning Template

Resource: http://www.rakacreative.com/blog/content-marketing/long-good-content-writing-take/



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Need a professional writer? Fiction and non-fiction? contact richard.nata@yahoo.co.id

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My STARTUP :

Let me introduce myself. My name is Richard Nata. I am an author, novelist, blogger and ghost writer. My articles, including short stories have been published in magazines and newspapers since 1994. I have written a lot of books, both fiction and non-fiction. So I was a professional in the field of writing, both fiction and non-fiction.

I was born in Jakarta, August 17, 1968.  

In 1988, at the age of 20 years, I started working as an accounting staff. Age 24 years has occupied the position of Finance Manager. Age 26 years as a General Manager.

In 1994, my articles published in magazines and tabloids.

In 1997, I wrote a book entitled "Buku Pintar Mencari Kerja". This book is reprinted as much as 8 times. Through the book, the authors successfully helped tens of thousands of people get jobs at once successful in their careers. They were also successful when moving to work in other places.

In 1998, I started investing in shares on Bursa Efek Indonesia (Indonesia stock exchange). As a result of investing in the stock market then I can provide consulting services for companies that want to go public in Indonesia stock exchange.

more information :
1. IPO KAN PERUSAHAAN ANDA DI BEI, TRIK TERCEPAT MENJADIKAN ANDA SEORANG KONGLOMERAT. brand, ideas, story, style, my life: IPO KAN PERUSAHAAN ANDA DI BEI, TRIK TERCEPAT MENJADIKAN ANDA SEORANG KONGLOMERAT.
2. JASA KONSULTAN GO PUBLIC ( IPO ) DI BURSA EFEK INDONESIA. 


BUKU PINTAR DAPAT KERJA GAJI TINGGI PINDAH KERJA GAJI SEMAKIN TINGGI made by retyping the book BEST SELLER of the author, entitled “Buku Pintar Mencari Kerja”. This ebook available on google play.

In 2015, I had the idea of a startup company where the readers can decide for themselves the next story. WASN'T THIS A GREAT IDEA? IF can be realized WILL BE WORTH billions USD. Because CAN PRODUCE FOR MILLIONS OF DOLLARS even tens of millions USD annually. 

In theory, in 10-20 years into the future, my startup income, amounting to hundreds of million USD annually can be obtained easily. AND IF FOLLOWED BY MANY COMPANIES IN THE WHOLE WORLD WILL THEN BE A NEW INDUSTRIAL worth trillions USD. 

To be honest. Currently I'm not having a lot of money. So I start marketing my startup with blogspot.

My STARTUP :


A story with millions of choices in it - looking investor like you.



Try to imagine this. When you're reading a story on the web or blog, you are given two choices. You can choose the next story based on your own choice. After selecting then you can continue reading the story. Shortly afterwards you will be presented back to the 2 other options. The next choice is up to you. Then you continue the story you are reading. After that you will be faced again with 2 choices. So onwards. The more stories you read so the more options you have taken.


If you feel curious then you can re-read the story by changing your selection. Then you will see a different story with the story that you have read previously. The question now is why is this so? Because the storyline will be varying according to your choice. 


I, as the author is planning to make tens of thousands of articles with millions of choices in it. With tens of thousands of articles then you like to see a show of your favorite series on TV for several years. The difference is while watching your favorite TV series, then you can not change the story. Meanwhile, if you read this story then you can alter the way the story according to your own choice.

You might say like this. Sounds like a book "choose your own adventure". Books I read when I was young.

Correctly. The idea is taken from there. But if you read through a book, the story is not so exciting. Due to the limited number of pages. When a child first you may already feel interesting. But if you re-read the book now then becomes no fun anymore because you don't get anything with the amount of 100-200 pages. 

Have you ever heard of game books?  When you were boy or girl, did you like reading game books? I think you've heard even happy to read it.

Gamebooks are sometimes informally called choose your own adventure books or CYOA which is also the name of the Choose Your Own Adventure series published byBantam BooksGamebook - Wikipedia, the free encyclopedia
Gamebook - Wikipedia, the free encyclopedia

A gamebook is a work of fiction that allows the reader to participate in the story by making effective choices. The narrative branches along various paths through the use of numbered paragraphs or pages.
Lihat preview menurut Yahoo

Bantam Books with the Choose Your Own Adventure 

series has produced more than 250 million US 

dollars. While I offer you more powerful than the Choose 

Your Own Adventure. Because of what? Because the 

story that I made much more interesting than the stories 

created by the authors of Bantam Books. You will not get anything just to 100-200 pages. While the story that I created is made up of tens of thousands of articles with millions of choices in it.

For comparison are the books published with the theme "choose your own adventure" produces more than 250 million copies worldwide. If the average price of a book for 5 USD, the industry has produced more than 1.5 billion USD. But unfortunately this industry has been abandoned because the reader begins to feel bored. The last book was published entitled "The Gorillas of Uganda (prev." Search for the Mountain Gorillas ")". And this book was published in 2013.

Based on the above, then you are faced with two choices. Are you interested in reading my story is? Or you are not interested at all. The choice is in your hands.
If you are interested then spread widely disseminated this article to your family, friends, neighbors, and relatives. You can also distribute it on facebook, twitter, goggle +, or other social media that this article be viral in the world. By doing so it is a new entertainment industry has been created.

Its creator named Richard Nata.

The full articles that talks about this: 
  



WHY DO I NEED STARTUP FUNDS FROM INVESTORS? I NEED A LOT OF FUNDS FROM INVESTORS BECAUSE I HAVE TO LOOKING FOR EXPERT PROGRAMMERS(IT).BECAUSE THE DATA IS HANDLED IS VERY LARGE, IT MAY HAVE TO WEAR SOME PROGRAMMERS(IT).

I CAN NOT WEAR SOME FREELANCE PROGRAMMER BECAUSE THE DATA MUST BE MONITORED CONTINUOUSLY FROM VIRUSES, MALWARE, SPAM, AND OTHERS.

IN ADDITION FUNDS FROM INVESTORS IS ALSO USED TO BUY SERVERS WITH VERY LARGE CAPACITY. FUNDS ARE ALSO USED TO PAY EMPLOYEE SALARIES AND OPERATIONAL COSTS OF THE COMPANY.

FUNDS CAN ALSO BE USED FOR ADVERTISING AND OTHER MARKETING STRATEGIES.FUNDS CAN ALSO BE USED TO ADVERTISE MY STARTUP AND OTHER MARKETING STRATEGIES.

IF I GET A VERY LARGE FUND, THE PART OF THE FUNDS USED TO TRANSLATE THE STORY INTO VARIOUS LANGUAGES.With more and more languages, the more readers we get.
WITH MORE AND MORE READERS, THE MORE REVENUE WE GET. 

AS AN INVESTOR THEN YOU DO NOT HAVE TO FEEL ANXIOUS ABOUT YOUR FUNDS. BECAUSE YOUR FUNDS WILL NEVER BE LOST BECAUSE IN 3-5 YEARS YOU HAVE RETURNED THE FUNDS COUPLED WITH PROFIT.
THIS BUSINESS IS ONE AND THE ONLY ONE IN THE WORLD.

If we can make a good story, so that the readers will 

come again and again for further reading the story then 

our earnings will continue to grow and will never 

diminish. This is due to new readers who continued  to 

arrive, while long remained loyal readers become our 

customers.

So that the number of our readers will continue to 

multiply over time. With the increasing number of loyal 

readership then automatically the amount of income we 

will also grow larger every year. The same thing 

happened in yahoo, google, facebook, twitter, linkedin, 

and others when they still startup.

Deuteronomy {28:13} And the LORD shall make thee the 

head, and not the tail; and thou shalt be above only, and 

thou shalt not be beneath; if that thou hearken unto the commandments of the LORD thy God, which I command thee this day, to observe and to do [them: ]

Try to imagine this. If I give a very unique story. It was the first time in the world. But the world already know this story even liked it. Because the world love the game books. While the story that I made is the development of game books.
Do you Believe if I dare say if I will succeed because my story will be famous all over the world as Harry Potter?
I believe it. Not because I was the author of the story, but because of the story that I made is unique and the only one in the world. 
Income from my startup :
1. Ads. With millions of unique visitors, the price of the ads will be expensive.
2. Affiliate marketing. In addition to advertising, we are also able to put up some banner from affiliate marketing.
3. Contribution of the readers. If you have a million readers and every reader to pay one US dollar per year then you will get the income of one million US dollars per year. 
If you have a million readers and every reader to pay one US dollar per month then you will get as much revenue twelve million US dollars per year.
4. Books and Comics. After getting hundreds of thousands to the millions of readers of the story will be made in books and the form of a picture story (comics).
5. Movies. If we have a good story with millions of readers then quickly we will be offered to make a film based on the story.
6. Merchandise related to characters. After the movies there will be made an offer for the sale of goods related to the characters.
7. Sales. With millions of email that we have collected from our readers so we can sell anything to them.
    Each income (1-7) worth millions to tens of millions of US dollars. 
    Because each income (1-7) worth millions to tens of millions of US dollars. Then in 10-20 years into the future, AI will be earning hundreds of million USD annually.
So how long do you think my story that I made could gather a thousand readers? Ten thousand readers? One hundred thousand readers? A million readers? Five million readers? Ten million readers? More than ten million readers?
But to get all of it of course takes time, can not be instant. In addition, it takes hard work, big funds and placement of the right people in the right positions.
By advertising, viral marketing, strong marketing strategies and SEO then a million readers can be done in less than a year. Ten million readers can be done in two to three years.
This is the marketing strategy of my startup.
When hundreds of thousands or millions of readers already liked my story then they have to pay to enjoy the story that I made.
If you are a visionary then you will think like this.
With the help of my great name in the world of business, my expertise in marketing, advertising, marketing by mouth, viral marketing, then collecting a million readers to ten million readers will be easy to obtain. Is not that right?
The question now is what if people like my story as they like Harry Potter? You will get tens of millions or even hundreds of millions of email addresses from readers. With that much email, we can sell anything to the readers.
Since April 2013, Wikipedia has around 26 million articles in 285 languages are written by 39 million registered users and a variety of anonymous people who are not known from other parts of the world.  Web ranked by Alexa, Wikipedia is a famous website number 6 which has been visited by 12% of all Internet users with 80 million visitors every month and it is only from the calculation of America.

resource : http://www.tahupedia.com/content/show/136/Sejarah-dan-Asal-Mula-Wikipedia

If no Wikipedia then need hundreds of thousands to millions of books required to make 26 million articles in 285 languages into books.

With the Wikipedia then people started to leave to read a book or books to seek knowledge about a subject or many subjects.

The same thing will happen. Read a story in a book or books to be abandoned. Read a story with millions of choices on the web or blog is far more interesting than reading a book or books. 

So what happens next? In 10-20 years ahead then read a story in a book to be abandoned. Otherwise my startup will grow and continue to develop into a new entertainment industry.

New entertainment industry, where I was a forerunner startup will continue to evolve. 
Therefore, in 10-20 years into the future, my startup will be earning hundreds of million USD annually.

So do not delay. Invest your money immediately to my startup. Take A Look. There are so many advantages if you want to invest in my startup.
WHY YOU SHOULD INVEST YOUR MONEY RIGHT NOW? .
IF YOU INVEST YOUR FUNDS IN ONE, TWO OR THREE YEARS INTO THE FUTURE, YOU MAY BE TOO LATE.
BECAUSE IN 1-3 YEARS INTO THE FUTURE THEN I'VE GOT THE FUNDS. THE FUNDS CAN COME FROM SOME INVESTORS, LOANS FROM BANKS OR FROM ADVERTISEMENTS POSTED ON MY BLOG.

IF I'VE GOT A LARGE AMOUNT OF FUNDS THEN I'VE NO NEED OF YOUR FUNDS. SO INVEST NOW OR NOT AT ALL.

My BLOG started to be written January 11, 2015. TODAY, MAY 30, 2015, THE NUMBER OF CLICKS HAS REACHED 56,750. SO FAR SO GOOD.

If I get big funds from investors then with a quick story that I wrote will spread throughout the world.

So I got acceleration because I can put ads in a large variety of media such as Google AdWords, Facebook, and others. I also can perform a variety of other marketing strategies.
If I do not get funding from investors then my story would still spread throughout the world. But with a longer time, Slow but sure.

So either I get funding from investors or not, the story that I wrote will remain spread throughout the world. Ha ... 7x

So don't worry, be happy.

My advice to you is you should think whether the data that I have provided to you makes sense or not .
If my data reasonable then immediately invest your funds as soon as possible.

Then we discuss how we plan further cooperation.

Thank you.
Lord Jesus bless you.
Amen
P.S. The offer letter I gave also to the hedge funds and 

venture capital and other major companies 

in the entire 

world. So who is fast then he will get it.


P.P.S. In addition, there is one more thing I 

want to tell you. If a story can generate tens 

of millions of US dollars, then what if made 


many stories? Then why do not you make 2, 3 or many stories? You will get hundreds of million USD annually. 

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