A story with tens of thousands of articles.

A story with tens of thousands of articles.
life and death, blessing and cursing, from the main character in the hands of readers.

Friday, May 20, 2016

Engagement Matters: How to Get Big Results from a Small Launch

Need a professional writerFiction and non-fiction? contact richard.nata@yahoo.co.id

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Engagement Matters: How to Get Big Results from a Small Launch

If you read Thursday’s post, you got an inside look at a $2 Million Launch.
And while we realize that there’s value in pulling back the curtain and giving our readers a peek at how we pull off a successful launch, we also understand that many businesses simply aren’t operating at that scale yet.
We get it. When you’re just starting out or your audience is still too small to pull that much engagement, it’s hard to know how to scale a big success story and apply it to your business.
FP to MiraseeSo today’s post is for the majority of the online marketing world: the solopreneurs, the startups, and the small- to medium-sized businesses who need a launch plan that works with smaller budgets and fewer resources.
Let’s take an inside look at the beginnings of Mirasee, when it was just starting out as Firepole Marketing.

Starting from Scratch

Every business starts at zero. Sure, there may be some relationships or favors that can be leveraged, but as far as audience goes, we all start at zero.
The key is to get all your foundations right, things like who you’re serving, the niche, your value proposition, and the marketing pieces needed to put your offer in front of your target audience.
As hard as it may be to imagine, that’s exactly where Firepole Marketing started in 2010.
Danny launched Firepole Marketing to offer a marketing training program for small businesses, entrepreneurs, and non-marketers. He and his partner had the training program and a brand new blog, but they had no readers, no subscribers, and no relationships with the big players in the industry.
Fast forward to less than a year later, and Firepole Marketing had already become a household name in the internet marketing world.
Hundreds of thousands of people had read Danny’s work, the training program was full of students, and he had just co-authored Engagement from Scratch! with Guy Kawasaki, Brian Clark, Mitch Joel, and all of the other superstars whose ideas and experiences are shared in that book.
So how did he go from zero to hero in less than a year? Keep reading to get the full story.

Create Your Loyal Audience (from Scratch!)

Get the guidance and insights from 30 of the world’s most successful audience- and community-builders to turn your internet business into a true audience business.
Engagement from Scratch!

But First, a Little Backstory

Our story begins in 2007 when Danny founded an education company that was broadsided just one year later by the economic crash. (He blames his lack of experience as a CEO, but to be fair, it was his first big start-up, and he was only 25 years old at the time.)
The crash left Danny in a quarter million dollars of debt, struggling to fill a pipeline of consulting clients in a harsh economic environment.
What does anyone do it that situation? They hustle.
And that’s exactly what Danny did.
He reached out to all his past clients and attended every networking event he could find. He rebuilt his consulting practice, started paying off his debt and got back on his feet. He also forged a partnership with Peter Vogopoulos.
They had both noticed that there were a lot of entrepreneurs and small businesses (0-10 employee range) who needed marketing help but had little or no money to pay for it.
They began looking for ways to serve these people and realized that most marketing trainings were either too complex, too convoluted, or too tactical. There was nothing out there that would teach people how to market their business and get real results—simply.
So they put their heads together and built the training program that became the flagship product of Firepole Marketing. Towards the end of 2010, the training program was nearing completion.
It was time to launch.

Failure! And a Lesson in Viral Marketing

viral content marketingKnowing they needed to get the word out about their program, Danny and Peter focused on viral content marketing and the traditional launch formula.
They wrote 7 blog posts about the FIREPROOF Selling System, each ending with an engagement-boosting question, then added a contest to encourage engagement. Visitors had to share the posts with their networks and leave a comment answering each question to enter the contest.
That was followed by the big launch: three videos and a bunch of emails to their list.
So what were the sales results? Nothing.
No sales at all.
But here’s the thing: The problem wasn’t in the tactics they were using. Content marketing, contests, and the launch formula are all proven tactics. In this case, the problem was no traffic and no audience.
At the beginning of this campaign, the Firepole Marketing blog was getting no more than 10 readers per day. Not enough to make a content campaign go viral or generate a big response to a launch.
So Danny backed up and put his focus on audience building. After all, that was the foundational piece missing from Firepole’s launch plan.

Becoming “Freddy”

After taking a course on guest blogging from Jon Morrow of Smart Blogger, Danny discovered first-hand the power of guest blogging for growing a blog from scratch.
From that moment on, Mirasee—then Firepole Marketing—has enjoyed steady, reliable growth. That first failure simply revealed a truth most gurus don’t talk about.
You have to have your foundations in place before guru tactics will work.CLICK TO TWEET
And one of the most important elements in your foundation is an engaged audience.
First, let’s talk about engagement.
It’s really a matter of virality, creating content that catches people’s attention and makes them want to share. To do that, you need to understand the formula for virality.
formula-for-virality
Essentially, you need epic content, a critical mass of people who see that content, and an easy way for the content to be shared.
Epic content is relatively easy, especially if you use the guidelines in this article. And you can use click-to-tweets and social share buttons to make it easy for your content to be shared. Just be sure you tell people to share in your call to action!
But how do you get a critical mass of followers?
You need to focus on audience building.
Here, let me show you what I mean. This infographic shows you the 4 stages of audience building, following the exact system I used to build my blog.
4-stages-audience-growth
Following this simple process, even a small business can enjoy successful launches.
In fact, Danny’s second launch, in August 2011, proved it. It not only did well, it succeeded to the tune of multiple 6 figures.

Looking at the Big Picture

When Danny started building his audience, it was because he needed a way of marketing his training program. But every business needs an audience.
Danny’s approach is a good one for any startup or small business—if you’re willing to put in the effort.
  1. He spent hundreds of hours interacting with other people who had built audiences.
  2. He read their posts, commented on their work, corresponded with them via email, and spoke with them on the phone.
  3. He came to respect and admire many of them, and in some cases, what started as a professional connection became a true friendship.
It all boils down to audience building and networking.
But it’s important to remember: An audience is more than just the strategies and tactics that go into audience building, and it’s far more than a number in Google analytics.
A vibrant, engaged audience is a living, breathing entity that ties real people together.
In short, it’s a community.
What’s your favorite way to build and audience and generate engagement? Let us know in the comments—then share this post with your audience.

Audience Building Checklist

Download the complete checklist for building your highly engaged audience.
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About Kathryn Aragon

Kathryn Aragon is a content strategist and consultant on mission to help marketers get better results from their content. Let her work with you to develop your content strategy, so you can achieve more subscriptions, traffic and conversions. Follow her on her blog and Twitter.



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Berapa sih nilai dari blog gue DALAM DOLLAR  ? http://richardnata.blogspot.com/2015/04/berapa-sih-nilai-dari-blog-gue-dalam.html


Need a professional writer? Fiction and non-fiction? contact richard.nata@yahoo.co.id
Let me introduce myself. My name is Richard Nata. I am an author, novelist, blogger and ghost writer. My articles, including short stories have been published in magazines and newspapers since 1994. I have written a lot of books, both fiction and non-fiction. So I was a professional in the field of writing, both fiction and non-fiction.

I was born in Jakarta, August 17, 1968.  

In 1988, at the age of 20 years, I started working as an accounting staff. Age 24 years has occupied the position of Finance Manager. Age 26 years as a General Manager.

In 1994, my articles published in magazines and tabloids.

In 1997, I wrote a book entitled "Buku Pintar Mencari Kerja". This book is reprinted as much as 8 times. Through the book, the authors successfully helped tens of thousands of people get jobs at once successful in their careers. They were also successful when moving to work in other places.

In 1998, I started investing in shares on Bursa Efek Indonesia (Indonesia stock exchange). As a result of investing in the stock market then I can provide consulting services for companies that want to go public in Indonesia stock exchange.

more information :
1. IPO KAN PERUSAHAAN ANDA DI BEI, TRIK TERCEPAT MENJADIKAN ANDA SEORANG KONGLOMERAT. brand, ideas, story, style, my life: IPO KAN PERUSAHAAN ANDA DI BEI, TRIK TERCEPAT MENJADIKAN ANDA SEORANG KONGLOMERAT.
2. JASA KONSULTAN GO PUBLIC ( IPO ) DI BURSA EFEK INDONESIA. 


BUKU PINTAR DAPAT KERJA GAJI TINGGI PINDAH KERJA GAJI SEMAKIN TINGGI made by retyping the book BEST SELLER of the author, entitled “Buku Pintar Mencari Kerja”. This ebook available on google play.

In 2015, I had the idea of a startup company where the readers can decide for themselves the next story. WASN'T THIS A GREAT IDEA? IF can be realized WILL BE WORTH billions USD. Because CAN PRODUCE FOR MILLIONS OF DOLLARS even tens of millions USD annually. 

In theory, in 10-20 years into the future, my startup income, amounting to hundreds of million USD annually can be obtained easily. AND IF FOLLOWED BY MANY COMPANIES IN THE WHOLE WORLD WILL THEN BE A NEW INDUSTRIAL worth trillions USD. 

To be honest. Currently I'm not having a lot of money. So I start marketing my startup with blogspot.

My STARTUP :


A story with millions of choices in it - looking investor like you.



Try to imagine this. When you're reading a story on the web or blog, you are given two choices. You can choose the next story based on your own choice. After selecting then you can continue reading the story. Shortly afterwards you will be presented back to the 2 other options. The next choice is up to you. Then you continue the story you are reading. After that you will be faced again with 2 choices. So onwards. The more stories you read so the more options you have taken.


If you feel curious then you can re-read the story by changing your selection. Then you will see a different story with the story that you have read previously. The question now is why is this so? Because the storyline will be varying according to your choice. 


I, as the author is planning to make tens of thousands of articles with millions of choices in it. With tens of thousands of articles then you like to see a show of your favorite series on TV for several years. The difference is while watching your favorite TV series, then you can not change the story. Meanwhile, if you read this story then you can alter the way the story according to your own choice.

You might say like this. Sounds like a book "choose your own adventure". Books I read when I was young.

Correctly. The idea is taken from there. But if you read through a book, the story is not so exciting. Due to the limited number of pages. When a child first you may already feel interesting. But if you re-read the book now then becomes no fun anymore because you don't get anything with the amount of 100-200 pages. 

Have you ever heard of game books?  When you were boy or girl, did you like reading game books? I think you've heard even happy to read it.

Gamebooks are sometimes informally called choose your own adventure books or CYOA which is also the name of the Choose Your Own Adventure series published byBantam BooksGamebook - Wikipedia, the free encyclopedia
Gamebook - Wikipedia, the free encyclopedia

A gamebook is a work of fiction that allows the reader to participate in the story by making effective choices. The narrative branches along various paths through the use of numbered paragraphs or pages.
Lihat preview menurut Yahoo

Bantam Books with the Choose Your Own Adventure 

series has produced more than 250 million US 

dollars. While I offer you more powerful than the Choose 

Your Own Adventure. Because of what? Because the 

story that I made much more interesting than the stories 

created by the authors of Bantam Books. You will not get anything just to 100-200 pages. While the story that I created is made up of tens of thousands of articles with millions of choices in it.

For comparison are the books published with the theme "choose your own adventure" produces more than 250 million copies worldwide. If the average price of a book for 5 USD, the industry has produced more than 1.5 billion USD. But unfortunately this industry has been abandoned because the reader begins to feel bored. The last book was published entitled "The Gorillas of Uganda (prev." Search for the Mountain Gorillas ")". And this book was published in 2013.

Based on the above, then you are faced with two choices. Are you interested in reading my story is? Or you are not interested at all. The choice is in your hands.
If you are interested then spread widely disseminated this article to your family, friends, neighbors, and relatives. You can also distribute it on facebook, twitter, goggle +, or other social media that this article be viral in the world. By doing so it is a new entertainment industry has been created.

Its creator named Richard Nata.

The full articles that talks about this: 
  



WHY DO I NEED STARTUP FUNDS FROM INVESTORS? I NEED A LOT OF FUNDS FROM INVESTORS BECAUSE I HAVE TO LOOKING FOR EXPERT PROGRAMMERS(IT).BECAUSE THE DATA IS HANDLED IS VERY LARGE, IT MAY HAVE TO WEAR SOME PROGRAMMERS(IT).

I CAN NOT WEAR SOME FREELANCE PROGRAMMER BECAUSE THE DATA MUST BE MONITORED CONTINUOUSLY FROM VIRUSES, MALWARE, SPAM, AND OTHERS.

IN ADDITION FUNDS FROM INVESTORS IS ALSO USED TO BUY SERVERS WITH VERY LARGE CAPACITY. FUNDS ARE ALSO USED TO PAY EMPLOYEE SALARIES AND OPERATIONAL COSTS OF THE COMPANY.

FUNDS CAN ALSO BE USED FOR ADVERTISING AND OTHER MARKETING STRATEGIES.FUNDS CAN ALSO BE USED TO ADVERTISE MY STARTUP AND OTHER MARKETING STRATEGIES.

IF I GET A VERY LARGE FUND, THE PART OF THE FUNDS USED TO TRANSLATE THE STORY INTO VARIOUS LANGUAGES.With more and more languages, the more readers we get.
WITH MORE AND MORE READERS, THE MORE REVENUE WE GET. 

AS AN INVESTOR THEN YOU DO NOT HAVE TO FEEL ANXIOUS ABOUT YOUR FUNDS. BECAUSE YOUR FUNDS WILL NEVER BE LOST BECAUSE IN 3-5 YEARS YOU HAVE RETURNED THE FUNDS COUPLED WITH PROFIT.
THIS BUSINESS IS ONE AND THE ONLY ONE IN THE WORLD.

If we can make a good story, so that the readers will 

come again and again for further reading the story then 

our earnings will continue to grow and will never 

diminish. This is due to new readers who continued  to 

arrive, while long remained loyal readers become our 

customers.

So that the number of our readers will continue to 

multiply over time. With the increasing number of loyal 

readership then automatically the amount of income we 

will also grow larger every year. The same thing 

happened in yahoo, google, facebook, twitter, linkedin, 

and others when they still startup.

Deuteronomy {28:13} And the LORD shall make thee the 

head, and not the tail; and thou shalt be above only, and 

thou shalt not be beneath; if that thou hearken unto the commandments of the LORD thy God, which I command thee this day, to observe and to do [them: ]

Try to imagine this. If I give a very unique story. It was the first time in the world. But the world already know this story even liked it. Because the world love the game books. While the story that I made is the development of game books.
Do you Believe if I dare say if I will succeed because my story will be famous all over the world as Harry Potter?
I believe it. Not because I was the author of the story, but because of the story that I made is unique and the only one in the world. 
Income from my startup :
1. Ads. With millions of unique visitors, the price of the ads will be expensive.
2. Affiliate marketing. In addition to advertising, we are also able to put up some banner from affiliate marketing.
3. Contribution of the readers. If you have a million readers and every reader to pay one US dollar per year then you will get the income of one million US dollars per year. 
If you have a million readers and every reader to pay one US dollar per month then you will get as much revenue twelve million US dollars per year.
4. Books and Comics. After getting hundreds of thousands to the millions of readers of the story will be made in books and the form of a picture story (comics).
5. Movies. If we have a good story with millions of readers then quickly we will be offered to make a film based on the story.
6. Merchandise related to characters. After the movies there will be made an offer for the sale of goods related to the characters.
7. Sales. With millions of email that we have collected from our readers so we can sell anything to them.
    Each income (1-7) worth millions to tens of millions of US dollars. 
    Because each income (1-7) worth millions to tens of millions of US dollars. Then in 10-20 years into the future, AI will be earning hundreds of million USD annually.
So how long do you think my story that I made could gather a thousand readers? Ten thousand readers? One hundred thousand readers? A million readers? Five million readers? Ten million readers? More than ten million readers?
But to get all of it of course takes time, can not be instant. In addition, it takes hard work, big funds and placement of the right people in the right positions.
By advertising, viral marketing, strong marketing strategies and SEO then a million readers can be done in less than a year. Ten million readers can be done in two to three years.
This is the marketing strategy of my startup.
When hundreds of thousands or millions of readers already liked my story then they have to pay to enjoy the story that I made.
If you are a visionary then you will think like this.
With the help of my great name in the world of business, my expertise in marketing, advertising, marketing by mouth, viral marketing, then collecting a million readers to ten million readers will be easy to obtain. Is not that right?
The question now is what if people like my story as they like Harry Potter? You will get tens of millions or even hundreds of millions of email addresses from readers. With that much email, we can sell anything to the readers.
Since April 2013, Wikipedia has around 26 million articles in 285 languages are written by 39 million registered users and a variety of anonymous people who are not known from other parts of the world.  Web ranked by Alexa, Wikipedia is a famous website number 6 which has been visited by 12% of all Internet users with 80 million visitors every month and it is only from the calculation of America.

resource : http://www.tahupedia.com/content/show/136/Sejarah-dan-Asal-Mula-Wikipedia

If no Wikipedia then need hundreds of thousands to millions of books required to make 26 million articles in 285 languages into books.

With the Wikipedia then people started to leave to read a book or books to seek knowledge about a subject or many subjects.

The same thing will happen. Read a story in a book or books to be abandoned. Read a story with millions of choices on the web or blog is far more interesting than reading a book or books. 

So what happens next? In 10-20 years ahead then read a story in a book to be abandoned. Otherwise my startup will grow and continue to develop into a new entertainment industry.

New entertainment industry, where I was a forerunner startup will continue to evolve. 
Therefore, in 10-20 years into the future, my startup will be earning hundreds of million USD annually.

So do not delay. Invest your money immediately to my startup. Take A Look. There are so many advantages if you want to invest in my startup.
WHY YOU SHOULD INVEST YOUR MONEY RIGHT NOW? .
IF YOU INVEST YOUR FUNDS IN ONE, TWO OR THREE YEARS INTO THE FUTURE, YOU MAY BE TOO LATE.
BECAUSE IN 1-3 YEARS INTO THE FUTURE THEN I'VE GOT THE FUNDS. THE FUNDS CAN COME FROM SOME INVESTORS, LOANS FROM BANKS OR FROM ADVERTISEMENTS POSTED ON MY BLOG.

IF I'VE GOT A LARGE AMOUNT OF FUNDS THEN I'VE NO NEED OF YOUR FUNDS. SO INVEST NOW OR NOT AT ALL.

My BLOG started to be written January 11, 2015. TODAY, MAY 30, 2015, THE NUMBER OF CLICKS HAS REACHED 56,750. SO FAR SO GOOD.

If I get big funds from investors then with a quick story that I wrote will spread throughout the world.

So I got acceleration because I can put ads in a large variety of media such as Google AdWords, Facebook, and others. I also can perform a variety of other marketing strategies.
If I do not get funding from investors then my story would still spread throughout the world. But with a longer time, Slow but sure.

So either I get funding from investors or not, the story that I wrote will remain spread throughout the world. Ha ... 7x

So don't worry, be happy.

My advice to you is you should think whether the data that I have provided to you makes sense or not .
If my data reasonable then immediately invest your funds as soon as possible.

Then we discuss how we plan further cooperation.

Thank you.
Lord Jesus bless you.
Amen
P.S. The offer letter I gave also to the hedge funds and 

venture capital and other major companies 

in the entire 

world. So who is fast then he will get it.


P.P.S. In addition, there is one more thing I 

want to tell you. If a story can generate tens 

of millions of US dollars, then what if made 


many stories? Then why do not you make 2, 3 or many stories? You will get hundreds of million USD annually.

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